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Seven Top Restaurant Marketing Ideas And Trends

Modern Restaurant Management

Your customer’s word-of-mouth advocacy is an invaluable marketing strategy. Make Use of Local SEO and Content Marketing. Aside from using Google My Business, you may also use content marketing to promote your restaurant. That all changed when chef and food influencer David Chang featured the BBQ joint in his Netflix show.

Marketing 567
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Michelin Rating Overview: Expansion into New Markets

Goliath Consulting

Today, the Michelin Guide continues to explore new markets and broaden its global influence. In the 2010s, Michelin continued to strengthen its presence in Asia, entering Singapore and Seoul in 2016 and Bangkok in 2017. Challenges in New Markets Despite its success, the Michelin Guide faces challenges when entering new markets.

Marketing 243
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MRM Research Roundup: End-of-February 2020 Edition

Modern Restaurant Management

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features the National Restaurant Association's State of the Indusrty Report, food industry pressures, foodservice opportunities, influencer marketing, foot traffic analysis and the dining-out dollar. 2020 State of the Restaurant Industry.

2020 481
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Latinx-Owned Bakeries Are Revamping the Concha

EATER

That’s what inspired Mariela Camacho when she began baking conchas in Seattle in 2017 after completing baking stints in French and New American kitchens. “I No longer do you have to work your way through a professional kitchen — likely in a restaurant that isn’t representative of your culture — before you get a shot at doing your own thing.

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Second Time’s the Charm

Modern Restaurant Management

The reduced costs, combined with an opportunity to get a foot in the door in a center, neighborhood, or market that might not otherwise have been a good fit for a new build because of cost or timing is an exciting proposition. New Ideas and New Influences. icing on the cake.

Dine-in 529
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So, You Want to Write a Cookbook?

EATER

Here, she discusses the current cookbook market, what shes looking for in a proposal, and why people in hospitality are already well-poised to write a book. The through line [of the book is showing] their way of combining contemporary creative influences with classic, comforting Italian cooking.

Book 208
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The Vegan Revolution: Celebrities Behind Vegan Brands

Modern Restaurant Management

But there’s also another contributing factor at play which is helping shape the vegan market: celebrity influence. Our society places emphasis on the influence of those in the limelight, following trends from celebrities whether it’s fitness, fashion, or dietary preferences. Changing the Script with Game Changers.