15 Super Helpful How-To Articles for the Restaurant CEO

Aaron Allen & Associates

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MRM’s 10 Most-Read Articles of 2019

Modern Restaurant Management

Here are the top ten articles that resonated with MRM's audience: Posts on how to better market your restaurant are always traffic drivers with this piece from the team at Tangoo, taking top honors. This article from BevSpot details the lessons every restaurant owner and manager needs to hear. If you'd like to read even more, in celebration of our 2,000th article earlier this year, we published a list of our all-time most-read articles.).

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MRM’s Most Read: Top 20 Articles of All Time

Modern Restaurant Management

Modern Restaurant Management (MRM) magazine reached a milestone this week: the publication of our 2,000th article. To commemorate the occasion, we are offering a list of our most-read articles to give readers an idea of the depth of our resource library. "In " Read on for MRM's most-popular articles: The Psychology Behind Great Restaurant Design (Infographic).

7 Tips for Hospitality Marketing During COVID-19

Social Hospitality

Customer Relations Destinations Hotels Marketing Restaurants Social Media Travel ArticlesAs worldwide markets continue to feel the pain of COVID-19, companies of every size are suffering from the effects.

How Social Media Launched the Acai Berry Craze

Social Hospitality

Dining Articles Restaurants Social MediaThe Acai berry market expands across the globe. According to Kenneth Research (September 2019), the Acai berry market was valued at $712 million in 2017, and it is expected to grow at a steady rate of 12.71% between 2018-2025.

The Top Restaurant Technologies to Improve Business

Social Hospitality

Dining Articles Restaurants TechnologyIt’s hard work to run a restaurant. It takes time, commitment, and the ability to deal with a number of challenges at the same time. Not to mention: you must always deliver a memorable experience for customers.

Restaurant Storytelling: 5 Tips to Drive Customer Engagement

Social Hospitality

Customer Relations Dining Articles Marketing RestaurantsRestaurant storytelling is one of the most powerful tools to drive customer engagement. People are now able to share their stories with a wider audience due to innovations in technology and trends in social media.

5 Psychological Theories to Boost Restaurant Marketing

Social Hospitality

Customer Relations Dining Articles Psychology Restaurants Social MediaWant to boost your restaurant marketing? Use psychology. The result? More guests. It’s that simple. We’ll look at some great psychological techniques you can use.

How to Improve Customer Retention at Your Restaurant

Social Hospitality

Dining Articles Restaurants Social MediaIt’s vital to keep customers happy and provide a great experience to improve customer retention at your restaurant. Loyal customers stimulate regular revenue and often turn into brand advocates.

5 Tech-Savvy Ways to Improve Your Restaurant Sales

Social Hospitality

Customer Relations Dining Articles RestaurantsIt can be tricky to find new ways to improve your restaurant sales. Ambitious brick-and-mortar business must adapt to digital advances in order to profit. Running a restaurant business means keeping up with challenges as well as emerging tech.

5 Psychological Theories to Boost Restaurant Marketing

Social Hospitality

Customer Relations Dining Articles Psychology Restaurants Social MediaWant to boost your restaurant marketing? Use psychology. The result? More guests. It’s that simple. We’ll look at some great psychological techniques you can use.

10 Digital Marketing Tips for Restaurants

Social Hospitality

Dining Articles Restaurants Social MediaDigital marketing has revolutionized the marketing landscape, especially for restaurants. Even if your restaurant is well established, you have to keep up with current marketing trends in order to remain competitive.

6 Ways Chatbots Can Help Restaurant Businesses

Social Hospitality

Dining Articles Restaurants Social MediaWhen it comes to digital marketing for restaurants , there are various avenues to explore. One of those avenues is Chatbots. Restaurant Chatbots can converse with customers without the need for human labor.

Social Media Do’s and Don’ts for Restaurants

Social Hospitality

Dining Articles Restaurants Social MediaToday’s restaurateurs are lucky — gone are the days of massive spending to advertise their offerings to draw in new customers. Instead, many eateries rely solely on the power of social media to pique hungry people’s interest. And, for the most part, using social media as a way to advertise is free.

Take a Byte Out of This: Emerging Restaurant Technology

Social Hospitality

Customer Relations Dining Articles Restaurants TechnologyModern technologies change the world as we know it. New restaurant technology changes the game for operators and consumers alike.

2018 151

3 Hacks to Grow Your Restaurant’s Instagram Presence

Social Hospitality

Customer Relations Dining Articles Marketing Restaurants Social MediaOn its surface, Instagram is simple. Post a photo, write a caption, add a couple of hashtags.

5 Ways Instagram Can Help Boost Restaurant Marketing

Social Hospitality

Customer Relations Dining Articles Marketing Mobile Restaurants Social Media TechnologyRestaurant marketing is forever changed by Instagram. When you walk into a bakery and order a Triple Cheese Cheesecake, what is the first thing you do when it arrives?

2018 169

5 Tech-Savvy Ways to Improve Your Restaurant Sales

Social Hospitality

Customer Relations Dining Articles RestaurantsIt can be tricky to find new ways to improve your restaurant sales. Ambitious brick-and-mortar business must adapt to digital advances in order to profit. Running a restaurant business means keeping up with challenges as well as emerging tech.

Restaurant Marketing on Instagram: Tips and Examples

Social Hospitality

Customer Relations Dining Articles Restaurants Social MediaSocial media strongly influences customer behavior. In fact, brands can be built on social media channels. Similarly, established brands use social media to build recognition and increase sales.

Five Ways to Make Your Food More Instagram-Worthy

Social Hospitality

Dining Articles Restaurants Social MediaIt’s no secret food is one of the most popular segments on Instagram. Restaurants are taking advantage of this trend by catering to Instagrammers.

2018 141

5 Reasons Why You Need a Restaurant Management Software Solution in 2019

Margin Edge

ArticlesEverybody has a different reason for getting into the restaurant business, but shuffling paper and maintaining spreadsheets usually isn’t among them.

2019 73

Taking Inventory Explained: Do I Really Need to Count Everything?

Margin Edge

ArticlesOperating a profitable restaurant is difficult without an accurate grasp of your ingredient usage and how it contributes to your overall food cost. Keeping tabs on your ingredient usage, in turn, is difficult without control of your inventory.

Nickel and Dine: How to Stay in Control of Your Food Costs

Margin Edge

ArticlesCreating recipes and setting your initial menu pricing is Restaurant 101. Managing what happens afterwards, when the rubber of your cost assumptions meets the road of real-world operations, is where it gets more complicated.

5 Ways to Improve Your Restaurant’s Bottom Line with Automated Invoice Processing

Margin Edge

ArticlesDaily back-of-house keeps you busy, although staying on top of invoices and accounting nitty-gritty isn’t always the first thing on your mind during service hours. But the paperwork is certainly critical to your business, even if it’s what you least love about running a restaurant.

Why Some Wineries Are Becoming ‘Certified B Corp’

Earth Eats

Articles Blog Posts Content Type Earth Eats Homepage News Updates NPR Story Subfeatured Top Story business wine industry wineriesTo be certified, a business must operate according to three principles of sustainability: people, planet and profit. B Corp wineries are investing in farmworkers, but some say it's still not enough.

Modern Restaurant Accounting

Margin Edge

This article looks at some best practices in restaurant accounting and then offers some tips on helpful features of modern accounting systems – all from the perspective of owners and managers (no finance degree required!). Articles

How Storytelling Can Help Increase Your Restaurant’s Sales

Social Hospitality

Customer Relations Dining Articles Psychology RestaurantsThere is no tool more powerful than storytelling, and Rob Walker wanted nothing but to prove it. In 2009, he bought several objects from eBay and asked 100 creative writers to invent stories about $128.74

2017 141

Local School Lunch Debt Fund Falls Short

Earth Eats

Articles Blog Posts Bloomington Earth Eats Homepage News Updates Subfeatured Top Story Uncategorized lunch shaming MCCSC school lunch school lunch debt school lunch programA fund to cover student lunch debt was established in response to "lunch-shaming" practices in schools.

2019 82

EPA Lifts Requirements For Livestock Farms To Report Waste Pollution

Earth Eats

Articles Blog Posts Content Type Earth Eats Homepage Featured Subfeatured Top Story CAFOs emissions environmental justice EPA hog farming Hog LagoonsA new EPA rule will exempt requirements for farms to report pollution from animal waste.

Waste 60

Hiring Tips

Core Hospitality

Take a click on the Core People tab and click the free downloadable article to share with your teams. Visit [link] for all the free training articles. Getting the right people is always going to be a challenge. There are a few questions you need to ask your team.

Hiring 208

OPINION: The Barriers To Cooking From Scratch

Earth Eats

Articles Blog Posts Content Type Earth Eats Homepage News Updates NPR Story Subfeatured Top Story Uncategorized home cooked food processed food

Book 63

Unapproved Genetically Modified Wheat Found In US — Again

Earth Eats

Articles Blog Posts Content Type Earth Eats Homepage Subfeatured Top Story Uncategorized Bayer glyphosate GM crops gm wheat Monsanto Roundup USDA wheatA wheat strain resistant to the weedkiller glyphosate - more commonly known as Roundup - was found growing wild in the northwestern United States for the fourth time since 2013.

2013 61

How Almonds Went From Deadly To Delicious

Earth Eats

Articles Blog Posts Content Type Earth Eats Homepage News Updates NPR Story Subfeatured Top StoryIn a new study, researchers pinpoint the genetic mutation that transformed almonds from toxic and bitter to tasty and sweet.

2019 52

Midwestern Farmers Resist USDA Efforts to Bring Agencies Closer

Earth Eats

Articles Blog Posts Content Type Earth Eats Homepage News Updates NPR Story Subfeatured Top Story ERS farmers NIFA USDAIndiana farmer Liz Brownlee heads to the nation's capital to testify on behalf of Indiana Young Farmers.

2019 52

This Spring’s Heavy Rains May Become The New Normal As The Climate Changes

Earth Eats

Articles Community Blogs Content Type Earth Eats Homepage Harvest Public Media Subfeatured Top Story UncategorizedFlooding is delaying planting across the Midwest and Great Plains. Is this something farmers need to get used to?

2019 52

Not Just Salt, Sugar, Fat: Ultra-Processed Foods Drive Weight Gain

Earth Eats

Articles Blog Posts Content Type Earth Eats Homepage News Updates NPR Story Subfeatured Top Story Uncategorized healthy diet processed foods ultra-processed foods

Food 60

Report Outlines Strategies To Address Black Farmer Inequalities

Earth Eats

Articles Blog Posts Earth Eats Homepage Subfeatured Top Story 2018 farm bill african american farmers center for american progress heirs property Land grant universities USDARecently released census data from the USDA shows a decline in Black farm ownership.

2018 52

Restaurant Systems Software to the Rescue

The Restaurant Expert

Watch this video, or read the article below, and David Scott Peters, restaurant expert and coach, will explain what restaurant systems are and how your restaurant business can benefit.

Organic Farming Has A Plastic Problem

Earth Eats

Articles Blog Posts Content Type Earth Eats Homepage News Updates NPR Story Subfeatured Top Story organic farms plasticsMany organic farmers rely on plastic as a form of mulch, but it ends up in landfills.

2019 56

Manager 5oo

Core Hospitality

The manager 5oo is the leadership training article that focuses on guest experience flow. This is a free training article for you to have. Take a look at all of the free articles in the tabs. Are the managers just holding the shift together? Are your employees inadvertently sabotaging your business due to lack of direction at busy times? A simple to use and extremely effective brief on where restaurant leaders need to be, when and why.

2018 100

La Cocina: A Food Business Incubator For Immigrant Women

Earth Eats

Articles Blog Posts Content Type Earth Eats Homepage News Updates NPR Story Subfeatured Top Story food incubator women in restaurant industrySince 2005, San Francisco's La Cocina has helped low-income entrepreneurs grow their businesses.

2005 52

Kelp Has Been Touted As The New Kale, But It Has Been Slow To Catch On

Earth Eats

Articles Blog Posts Content Type Earth Eats Homepage News Updates NPR Story Subfeatured Top Story climate change farms kelp seaweed

2019 52

A Fight Over Beef Jerky Reveals Trump Era Tensions Over SNAP

Earth Eats

Articles Blog Posts Content Type Earth Eats Homepage News Updates NPR Story Subfeatured Top Story food stamps SNAPRetailers that accept SNAP benefits must stock a variety of staple foods, including a minimum number of fruits and vegetables, meat, dairy and grain options.