MRM’s 10 Most-Read Articles of 2019

Modern Restaurant Management

Here are the top ten articles that resonated with MRM's audience: Posts on how to better market your restaurant are always traffic drivers with this piece from the team at Tangoo, taking top honors. This article from BevSpot details the lessons every restaurant owner and manager needs to hear. If you'd like to read even more, in celebration of our 2,000th article earlier this year, we published a list of our all-time most-read articles.).

15 Super Helpful How-To Articles for the Restaurant CEO

Aaron Allen & Associates

While all of the above articles are helpful resources, we love helping to create tailor-built strategies for our clients — bringing perspective, context, connecting the dots, and contributing in a meaningful capacity — to build a composite view of what is shaping the industry and the dynamics that matter most to helping imagine the future, enable and align resources, and plan the details required to move from aspirational to achieved.

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MRM’s Most Read: Top 20 Articles of All Time

Modern Restaurant Management

Modern Restaurant Management (MRM) magazine reached a milestone this week: the publication of our 2,000th article. To commemorate the occasion, we are offering a list of our most-read articles to give readers an idea of the depth of our resource library. "In " Read on for MRM's most-popular articles: The Psychology Behind Great Restaurant Design (Infographic).

10 Inspirational Hospitality Industry Stories During COVID-19

Social Hospitality

Airlines Customer Relations Dining Articles Hotels Marketing Psychology Restaurants Social Media Travel ArticlesAmidst the current COVID-19 pandemic, there is a lot of negativity online and in the news. The hospitality industry has been hit hard, and it can often be difficult to see silver linings in immense uncertainty and tragic circumstances.

A Guide to Effective Instagram Marketing For Restaurants

Social Hospitality

Customer Relations Dining Articles Marketing Restaurants Social MediaInstagram has come a long way since its inception in 2010. The image-based social network now has a revenue of approximately $6.84 billion, which, in 2019, included $20 billion in ad revenue. . The restaurant and food industry is one of the many to take advantage of the marketing opportunities Instagram offers.

5 Examples of Customer Service Innovation in Hospitality

Social Hospitality

Customer Relations Hotels Marketing Restaurants Technology Travel ArticlesThe hospitality industry constantly changes and evolves in the face of new industry and consumer trends. Unique socio-economic shifts also dictate the course of the market. Analysts and industry leaders continuously provide forecasts to give businesses a way to build their competitive advantage. The industry never stands still. Customer service is at the core of innovation and good business practices.

9 Important Hospitality Sales and Marketing Tips

Social Hospitality

Customer Relations Hotels Restaurants Social Media Travel ArticlesIn a world driven by social media and online search, sales tactics are essential to generate revenue. According to the data from the 2019 Travel and Hospitality Industry Outlook by Deloitte , industry growth is consistent throughout the past decade. From 2009 to 2017, gross bookings in U.S. hotels grew to $185 billion from $116 billion. That’s not just because people are traveling more.

How Social Media Launched the Acai Berry Craze

Social Hospitality

Dining Articles Restaurants Social MediaThe Acai berry market expands across the globe. According to Kenneth Research (September 2019), the Acai berry market was valued at $712 million in 2017, and it is expected to grow at a steady rate of 12.71% between 2018-2025.

The Top Restaurant Technologies to Improve Business

Social Hospitality

Dining Articles Restaurants TechnologyIt’s hard work to run a restaurant. It takes time, commitment, and the ability to deal with a number of challenges at the same time. Not to mention: you must always deliver a memorable experience for customers.

Restaurant Storytelling: 5 Tips to Drive Customer Engagement

Social Hospitality

Customer Relations Dining Articles Marketing RestaurantsRestaurant storytelling is one of the most powerful tools to drive customer engagement. People are now able to share their stories with a wider audience due to innovations in technology and trends in social media. Customers want to know you and the real story behind why you do what you do. If you’re wondering how to increase your restaurant sales and build brand loyalty, storytelling is key.

5 Tech-Savvy Ways to Improve Your Restaurant Sales

Social Hospitality

Customer Relations Dining Articles RestaurantsIt can be tricky to find new ways to improve your restaurant sales. Ambitious brick-and-mortar business must adapt to digital advances in order to profit. Running a restaurant business means keeping up with challenges as well as emerging tech.

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Social Media Do’s and Don’ts for Restaurants

Social Hospitality

Dining Articles Restaurants Social MediaToday’s restaurateurs are lucky — gone are the days of massive spending to advertise their offerings to draw in new customers. Instead, many eateries rely solely on the power of social media to pique hungry people’s interest. And, for the most part, using social media as a way to advertise is free.

6 Ways Chatbots Can Help Restaurant Businesses

Social Hospitality

Dining Articles Restaurants Social MediaWhen it comes to digital marketing for restaurants , there are various avenues to explore. One of those avenues is Chatbots. Restaurant Chatbots can converse with customers without the need for human labor. C ustomer interaction points can range from mobile apps, third-party food aggregator apps, social media, and chat apps. Why Do Chatbots Play a Role for Restaurant Businesses?

How to Improve Customer Retention at Your Restaurant

Social Hospitality

Dining Articles Restaurants Social MediaIt’s vital to keep customers happy and provide a great experience to improve customer retention at your restaurant. Loyal customers stimulate regular revenue and often turn into brand advocates. When they recommend your business to friends and family, you can gain new customers, too. According to Harvard Business School, “increasing customer retention rates by 5% increases profits by 25% to 95%.”

5 Psychological Theories to Boost Restaurant Marketing

Social Hospitality

Customer Relations Dining Articles Psychology Restaurants Social MediaWant to boost your restaurant marketing? Use psychology. The result? More guests. It’s that simple. We’ll look at some great psychological techniques you can use. Psychological techniques can give your restaurant marketing an effective boost. This helps you get noticed more quickly among competitors.

How Social Media Launched the Acai Berry Craze

Social Hospitality

Dining Articles Restaurants Social MediaThe Acai berry market expands across the globe. According to Kenneth Research (September 2019), the Acai berry market was valued at $712 million in 2017, and it is expected to grow at a steady rate of 12.71% between 2018-2025. The Acai berry market ‘s fast growth has a lot to do with social media. Have you seen the rate at which people post photos of their vibrant purple smoothie bowls?

Live with Robert Ancill

Robert Ancill Restaurant Consulting

Articles Blog Press Releases Restaurant Marketing Restaurant Trends Social MediaThe post Live with Robert Ancill appeared first on Robert Ancill Restaurant Consultant.

5 Psychological Theories to Boost Restaurant Marketing

Social Hospitality

Customer Relations Dining Articles Psychology Restaurants Social MediaWant to boost your restaurant marketing? Use psychology. The result? More guests. It’s that simple. We’ll look at some great psychological techniques you can use. Psychological techniques can give your restaurant marketing an effective boost. This helps you get noticed more quickly among competitors.

10 Digital Marketing Tips for Restaurants

Social Hospitality

Dining Articles Restaurants Social MediaDigital marketing has revolutionized the marketing landscape, especially for restaurants. Even if your restaurant is well established, you have to keep up with current marketing trends in order to remain competitive. Are you marketing your restaurant in the right way? Are you marketing to the right people. Here are 10 digital marketing tips for restaurants. Leverage Social Media Marketing. Social media is your restaurant’s ultimate weapon.

Take a Byte Out of This: Emerging Restaurant Technology

Social Hospitality

Customer Relations Dining Articles Restaurants TechnologyModern technologies change the world as we know it. New restaurant technology changes the game for operators and consumers alike. IoT and bluetooth sensors, virtual reality training, advanced robotics, and artificial intelligence improve restaurant operations and experiences in a variety of ways. For example, gone are the days where you have to wait for the server to bring your check.

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5 Ways Instagram Can Help Boost Restaurant Marketing

Social Hospitality

Customer Relations Dining Articles Marketing Mobile Restaurants Social Media TechnologyRestaurant marketing is forever changed by Instagram. When you walk into a bakery and order a Triple Cheese Cheesecake, what is the first thing you do when it arrives? If you belong to the Instagram generation, you likely take out your phone to take a picture. You don’t yet know what it tastes like, but taking a picture of this delicious-looking dessert is a must, isn’t it?

2018 193

3 Hacks to Grow Your Restaurant’s Instagram Presence

Social Hospitality

Customer Relations Dining Articles Marketing Restaurants Social MediaOn its surface, Instagram is simple. Post a photo, write a caption, add a couple of hashtags. But if you do all that, and your follower numbers don’t budge, it may be time to consider a deeper dive into your Instagram strategy. Your Instagram popularity may have little to do with the quality of your food or service. Sure, there are ways to make your food more Instagram-worthy.

2019 162

How Does A Point of System Work? The Ultimate Guide To Using A Point of Sale Systems

BNG Point of Sale

Weekly ArticlesToday’s point-of-sale (POS) systems have changed dramatically and are a far cry from what was available just ten years ago, leaving many businesses to ask how do the newest versions of point-of-sale systems work? POS systems allow you to process more types of payment in more ways faster than ever before. At the same time, they provide advanced benefits such as backend data and reports to help boost your sales, helping you run your business more effectively.

5 Tech-Savvy Ways to Improve Your Restaurant Sales

Social Hospitality

Customer Relations Dining Articles RestaurantsIt can be tricky to find new ways to improve your restaurant sales. Ambitious brick-and-mortar business must adapt to digital advances in order to profit. Running a restaurant business means keeping up with challenges as well as emerging tech. Instead of thinking about technology as a necessary evil, embrace it and utilize it to facilitate certain processes. With that in mind, introduce these tech improvements to boost your revenue.

How A Mobile POS System Can Expand Your Business

BNG Point of Sale

Weekly ArticlesSee Why Many Businesses Are Using Mobile POS Systems To Grow Their Business In 2020. Looking for new ways to develop and expand your business in 2020?

Restaurant Marketing on Instagram: Tips and Examples

Social Hospitality

Customer Relations Dining Articles Restaurants Social MediaSocial media strongly influences customer behavior. In fact, brands can be built on social media channels. Similarly, established brands use social media to build recognition and increase sales. The restaurant industry is heavily influenced by this trend. There are several ways to approach social media for restaurants and Instagram is one of the most popular platforms for food photos.

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Five Ways to Make Your Food More Instagram-Worthy

Social Hospitality

Dining Articles Restaurants Social MediaIt’s no secret food is one of the most popular segments on Instagram. Restaurants are taking advantage of this trend by catering to Instagrammers. For example, many now use simple presentation and photography techniques to help make food images go viral. Making a dining experience more Instagram-worthy means paying attention not just to the appearance of the food itself, but also to the architectural aspects of the restaurant.

2018 162

Point Of Sale System Cost: Why It Shouldn’t Matter

BNG Point of Sale

Weekly ArticlesPoint of System Cost / Our 2020 Guide to the Benefits of Today’s Merchant Software. As a business owner, the cost of a point of sale system you’re currently paying may be limited based on what seems affordable. As we move through 2020, there are now more software options than ever.

How Does A Point Of Sale System Work?

BNG Point of Sale

Weekly ArticlesChances are, if you’re starting a business in retail or restaurant, people in the industry will tell you to purchase a point of sale system.

TNI Safety Dividers during COVID-19

Robert Ancill Restaurant Consulting

Articles Blog Restaurant Design Restaurant Marketing Restaurant TrendsRestaurants are considered high risk for the spread of COVID-19 due to the close proximity of tables and chairs The solution is the new TNI Safety system The TNI Safety COVID-19 protective system allows restaurants to operate without the need to remove essential seats or tables Standard sizes and custom cut panels available to fit … Read More.

6 Ways to Chop Your Food Costs

Margin Edge

ArticlesOpen Road, Metropolitan Hospitality Group, Merrifield, VA. Just the first year I used MarginEdge, I saved about 2% of gross. That’s big money, which makes me a big fan of MarginEdge.”

Finding A Handheld POS System For Your Mobile Business

BNG Point of Sale

Weekly ArticlesHandheld POS Systems Are A Popular Option For Mobile Businesses, Learn More About How They Work. Own a restaurant that requires a mobile point of sale system? With the latest technology available for businesses, now many bars, restaurants, and cafes can use a point of sale system that fits in a pocket with similar features to a full POS system. With a properly established handheld POS System, it puts up strong competition compared to a traditional point of sale system.

Received PPP Funds? Your questions answered.

Margin Edge

ArticlesClyde’s DC | Photo by Sarah Gerrity. The last few weeks have been quite a journey, but this week is the beginning of a new chapter. Some are finally coming to find out that the PPP loan is not a mystical fantasy, and funds are on the way.

Will We All Be Vegan By 2030?

Robert Ancill Restaurant Consulting

Articles Blog Restaurant MarketingThe post Will We All Be Vegan By 2030? appeared first on Robert Ancill Restaurant Consultant.

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2 Easy Tips To Increase Your Bar’s Profit

BNG Point of Sale

Restaurant POS Weekly ArticlesA lot of bar owners dream of having an experience like Cheers, one where customers are happy, and the drinks are flowing. But it’s a lot more work then you’d assume, and it can be difficult to make any money from it. Sometimes it can seem like you’re doomed to lose money and never see any profit from all your hard work.

2018 61

Incentive Program for Restaurant Staff

Margin Edge

ArticlesBottled in Bond, Frisco, Texas / photo by Vanessa Christina. As restaurants are reopening and re-hiring staff, paying pre-Covid salaries way before the restaurant has returned to pre-Covid profitability, may be unrealistic. Yet, offering your staff a lower, adjusted salary, doesn’t exactly say “welcome back!” You’ll need your team committed to recovering the bottom line. You might consider an incentive structure to ramp up compensation and inspire commitment from your team.

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Why Food Delivery is Safer than Shopping during the Covid-19 Outbreak

Robert Ancill Restaurant Consulting

Articles Blog Healthy and Food Press ReleasesThe post Why Food Delivery is Safer than Shopping during the Covid-19 Outbreak appeared first on Robert Ancill Restaurant Consultant.

3 Security Steps Restaurants And Retail Businesses Should Take To Protect Themselves

BNG Point of Sale

Weekly ArticlesOver 48% of small businesses do not believe they are at risk for fraud attacks, but earlier this year, over 137 restaurants across the Midwest were affected by North Country Business Products data breach. “On On January 30, 2019, the investigation determined that an unauthorized party was able to deploy malware to some of North Country’s business partners restaurants between January 3, 2019, and January 24, 2019, that collected credit and debit card information.” ( [link] ).

5 Reasons Why You Need a Restaurant Management Software Solution in 2019

Margin Edge

ArticlesEverybody has a different reason for getting into the restaurant business, but shuffling paper and maintaining spreadsheets usually isn’t among them. Yet that is how much of a chef or restaurateur’s time is spent: manually entering invoices, taking inventory counts with paper and a clipboard or reviewing sales results from a point-of-sale system and trying to reconcile them with the purchasing and food cost data kept separately on spreadsheets.

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Restaurant Systems Software to the Rescue

The Restaurant Expert

Watch this video, or read the article below, and David Scott Peters, restaurant expert and coach, will explain what restaurant systems are and how your restaurant business can benefit. Have you heard you should have restaurant systems and restaurant systems software in place in your restaurant? What does “restaurant systems” even mean? What is restaurant systems software?