SOCi Report: Brand Loyalty Affected by Online Inaccuracies
Modern Restaurant Management
FEBRUARY 27, 2024
's 2024 Consumer Behavior Index (CBI), which examines shopper practices and preferences when interacting on and offline with local businesses, including restaurants. Just as no one wants to be catfished by a fake dating profile, consumers don't want to be misled by inaccurate business information.
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