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Value Meals: A 3M Strategy for Restaurant Success

Modern Restaurant Management

Shares of major quick-service restaurant (QSR) brands experienced double-digit drops, consumer confidence declined, and traffic at fast-food restaurants was down by 2.1 Measure More Than Sales Significant changes in consumer behavior started well before the pandemic and have only persisted post-2020. Will the summer sun heat up sales?

2024 186
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Fighting Fast Food Fraud

Modern Restaurant Management

Unfortunately, the very same convenience that has been extended to consumers has also opened the door for bad actors. First, reward programs turn physical goods into digital goods that are easy to move around, have no upper-value limit, and barely need monetization.

Food 199
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Dining Trends for 2024

Modern Restaurant Management

Among the findings: Casual experiential dining appeals on many fronts to consumers of varying ages in different parts of the country looking for affordable culinary experiences. Chef driven fast casual restaurants feed consumers’ desires for high quality menu items delivered quickly and on the go.

2024 186
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11 Restaurant Marketing Strategies That Work in 2021 & 2022

7 Shifts

In today's highly competitive environment, restaurant marketing requires precise, dependable, and complete consumer data. Data acquired about your actual consumers can be used in both online and offline marketing campaigns. For example, how do new consumers find your restaurant on the internet? Optimization of NAPs.

Marketing 397
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How Technology Is Transforming Restaurant Checkouts

Modern Restaurant Management

You wouldn’t be alone; well-known brands including Prezzo, Itsu and Côte Brasserie have all made the decision to go card-only for good as a means to reduce costs and speed up customer service. This technology offers consumers an effortless option for payment and identity verification by simply holding their hand over a scanner.

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AN EVEN BIGGER THREAT TO RESTAURANT SURVIVAL

Culinary Cues

Sorry, there isn’t a lot of good news for restaurants and chefs in recent years-except up to this point customer demand for the experience is rising. When one of the big four or five producers or distributors closes or slows down production then the trickle effect falls squarely on the restaurant and the consumer.

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SOCi Report: Brand Loyalty Affected by Online Inaccuracies

Modern Restaurant Management

's 2024 Consumer Behavior Index (CBI), which examines shopper practices and preferences when interacting on and offline with local businesses, including restaurants. Just as no one wants to be catfished by a fake dating profile, consumers don't want to be misled by inaccurate business information.