Digital Menu Psychology: How to Influence Ordering Decisions Online
ChowNow
JULY 4, 2025
Human beings exhibit many predictable behaviors that we don’t realize we act on subconsciously. For example, looking up and to the left when trying to remember something, yawning when someone else yawns, or mirroring the body language of people around us. The same thing goes for things we are naturally drawn to, like symmetry or contrast (think McDonald’s red and yellow sign).
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