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For example: Legal Sea Foods features a kid-friendly, diverse, and budget-conscious menu that includes healthier choices, allowing children to customize their meals with a "first bite," main dish, and two sides, with popular options like grilled salmon and fish fingers.
A quick scan can add recurring events like weekly happy hours, special prix fixe nights, seasonal pop-ups, or live entertainment directly to a guest’s personal calendar should they choose to opt-in. Hospitality players can also leverage QR codes to keep their patrons engaged long after they leave the table.
We gravitate that way in our thinking towards other areas of our business, including looking at new products to add to our menu. Let’s take a look at some non-product ways of bringing value to our customers and spark some innovative thinking beyond your menu offerings. Was the menu confusing or the ordering process complicated?
What started as an initiative to celebrate customers’ birthdays has transformed into a sophisticated program that personalizes content based on the individual’s dining habits, visit frequency, and menu preferences. This fusion of technology and emotional intelligence ensures customers feel valued rather than just targeted.
Unlike omakase, which centers on raw fish, kaiseki is a cooked and composed tasting menu that flows with the rhythm of the seasons. Members can entertain guests in an intimate setting and have preferred access to special tastings and other events. The multi-course experience is served at a 10-seat counter with two seatings per evening.
Whether it’s providing in-store entertainment, activating social media promotions or implementing QR-code menu options, the digital initiative among restaurateurs is clearly present, but it’s not enough. In the digital age, restaurants must put some focus on digital media, too.
1) Pop-Up Collaborations Partner with other local businesses, like a bakery, brewery, coffee shop, roastery, or food truck, for exclusive menu items or drinks. This can be as big or small as youd likefor example, you could connect with a local distillery and use their spirits for one cocktail or develop an entire menu around it.
Continue to Site >>> Menu Former Red Robin CEO G.J. Emerging is a company founded by Mathew Focht that describes itself as investing “at the intersection of restaurant innovation, technology and experiential entertainment.”
Focus on creating content that adds valuewhether its entertaining, informative, or visually appetizing. Posting too often can overwhelm your audience, while posting too infrequently makes it easy to be forgotten. Aim for 35 high-quality posts per week on each platform you use.
Entertainment is also an effective way to make any meal special – can you provide games for guests at their table? Aside from fun, entertainment-focused initiatives, it is also essential to make sure everyone feels safe in your environment. Live music? Unique photo opportunities in your space?
Foot traffic or heat mapping, menu item engagement, or consumer demographics by time of day. In 2025, we expect to see continued growth in menu innovation with bold flavors, premium ingredients, and creative presentations, keeping loyal fans happy while drawing in adventurous foodies.
Free from the limitations of static signage, restaurants can effectively and visually educate their customers on menu items, pricing structures, and ordering protocols. And say goodbye to having to tell customers a certain item on the menu is no longer available. Enhance the Wait Experience. It's the Future of the Industry.
Moving to Interactive Menu Boards Speaking of dining being back – it’s back to being… different. We’ve seen this trend take off at many quick-serve or fast-casual chains, where displays and screens provide entertainment value for patrons as they wait for their meals or decide if they are staying for dessert.
Consumers are online watching cooking videos, sommeliers, and educational videos to entertain themselves in some form. For example, restaurateurs should be looking for ways to bring together culture, dining and education for those that have eternal style and are hungry for entertainment.
Emphasizing the use of seasonal ingredients demonstrates a commitment to freshness and allows restaurants and their culinary teams to express their creativity and offer new menu items outside the norm. In addition to sharing behind-the-scenes glimpses, social media functions as a platform for announcing promotions or new menu items.
Other AI Functionalities in Restaurants: Beyond conversational interfaces, AI functionalities likely to gain traction in restaurants include predictive analytics for inventory management and AI-driven personalization for menu suggestions.
Now is not the time to walk away from kid-friendly items like toys, cups, crayons, and activity menus. These items are now more important than ever in restaurants because, as parents told us, they feel better knowing that there’s entertainment to help keep kids safe at the table. Kid-Friendly = More Motivating.
Eatertainment venues offer the combined attraction of entertainment and dining, which helps drive revenue. "It's However, 89 percent of the company’s revenue comes from its menu. Therefore, something must be said for eatertainment venues offering quality menu items.
Levy A host of diverse offerings are on the menu at Wrigley Field, Dodger Stadium, and other arenas this season. These baseball stadiums didnt start developing new menu items overnight or without forethought. One of the most important factors to consider, however, is that new menu items are hand-held or easily enjoyable finger foods.
Consider the first episodes challenge, which asked 12 chefs to submit a menu embodying the best four-course meal theyve cooked. The show then split them into three teams and required all the chefs to prepare whichever menu Stewart and Andrs chose as a stand-out from each team, under the direction of whichever chefs menu was chosen.
Photos of your menu items, ambiance, and even happy customers will give potential guests a glimpse of the dining experience you offer. Use it to share updates, special events, or new menu items. Create engaging email newsletters that have a clear purpose, such as promoting an event, offering a discount, or sharing a seasonal menu.
” Even for brands that have kids’ menus, they’re often de-emphasized on the menu board and lacking in options. In addition, most fast casual brands don’t engage kids directly through packaging, messaging or entertainment. Are something to entertain the kids while the adults have a conversation.
Building Your Menu Around a Concept A restaurant’s cuisine is one of the primary elements that can differentiate it from the other options around town. These factors can determine everything about your restaurant from the menu design to the names of the selections, to the way they are arranged on the plates and delivered to the tables.
Make a Special Menu, Don't Include Everyday Things. Including every regular thing in the happy hours menu would be a waste as they are all about variety and giving people the chance to try something new. So keep this fact in mind while creating your happy hour menu. Load Up the Menu With Shareables.
From salted egg yolks and chili crunch fusions to mushroom-infused teas and freeze-dried fruit powder garnishes, Kimpton’s in-house experts share the standout ingredients, menu items and techniques that will come to the table in 2025. Despite the popularity of our events, we will continue to keep them small but mighty in 2025."
Among the reasons restaurants fail (poor location, inadequate marketing, lack of staff and inventory control, uninspired menu, unreasonable pricing), customer theft is rarely on the radar. A note in the menu noting that guests will be charged would go a long way toward discouraging sticky fingers. Ask your server how to purchase them.”
Below are key strategies to help improve your happy hour menu and boost sales. Surveying customers or analyzing sales data can help pinpoint which changes to the happy hour menu could spark interest. READ: Why you should consider adding tiny cocktails to your restaurant bar menu 3.
” Pose light, entertaining questions such as, “How do you prefer your coffee?” Instagram is all about sharing pics, and the photos that are shared represent your menu and your brand. ” Both of these not only create engagement; they bring in business and help provide insight to your most popular menu items.
On the other hand, nearly 50 percent of millennials and family households reported entertaining more at home than a year ago, and almost two in three millennials generally cook more at home. They are simply budget conscious and managing their spend by giving up items or choosing less expensive menu items.
They want engaging content that keeps them entertained. By creating a strong online presence through Facebook, Instagram, TikTok, YouTube and more, restaurants can leverage entertaining content that resonates with the people they want to patron their establishments. TikTok is super trendy, with more than 1 billion users worldwide.
Richard Melman of Lettuce Entertain You fame is notorious for feeding dreams, for storytelling, and for building a restaurant concept from those stories. The lesson of course is that you never know where ideas will take you, but the process is one that provides an opportunity for a great one to take form.
Cardboard and static signage, antiquated Menu boards, aging sound systems, and a lack of customer engagement throughout their purchasing experience just doesn’t cut it anymore. I don't believe there is a more powerful medium than a strategically placed Scent Platform BEFORE the Speaker-Post and Menu Board.
How do the rest of us explain the menu with $25 appetizers, $60 entrees, and $20 desserts? From my perspective the answer lies in menu planning, training, and labor efficiency. This may be the perfect time to align menu planning, effective buying, solid training, and efficiency.
Video Tour of Your Menu. Make a video of your menu where you walk your customers threw each item and what makes it special. How did you pick your menu aesthetic? Tip : Not satisfied with your menu visuals? Tip : Not satisfied with your menu visuals? This is an easy one that any restaurant can do.
Many restaurants and businesses around us closed, but we fought our way through as inexperienced newcomers, learning a lot in the process by experimenting with our menu, reaching out to the community, and embracing the fact that we were one of the only open dining rooms around. We Are All in This Together.
Restaurants should use social media platforms to provide regular updates on new menu items, upcoming events and promotional offers and should make sure to connect with customers by replying to comments and asking them questions. With over 2.7 In terms of content, restaurants should adhere to the 80/20 principle in social media posting.
"The Menu" hits the screens next month and chefs are already dishing about the black comedy focused on fine-dining. “Watching Ralph Fiennes’ portrayal of a respected chef in, 'The Menu,' definitely reminded me of working in high-end kitchens. Here are what some shared with us.
It’s a fun way to drum up business and a way to appeal to families looking for ways to support local businesses while also entertaining their kids. Menu Innovation: Refreshing your menu is always a great way to reinvent yourself and give consumers even more of a reason to come back.
You're not only competing against many other bars but establishments offering entertainment, food, and drink. This document will outline your bar's concept, menu, marketing strategy, and financial projections. Planning Your Menu Here are a few bar menu design tips : Your food should match the concept and theme.
Entertainment. If there was time add some type of entertainment to your venue, this is it. Take it up a notch and use your time and space to make guests a part of your menu ideation process. Hold specials events to introduce new menu items, beverage concoctions or newly designed/revamped spaces.
They don't want to be left in the dark, squinting at static, outdated menu boards. High-definition digital menu displays are a must, allowing you to showcase mouth-watering images of your offerings and update content in real time. They don't want to be left in the dark, squinting at static, outdated menu boards.
Leveraging engaging and authentic video content allows restaurants to showcase their menu offerings, build a recognizable brand identity, and create a loyal base of regulars and word-of-mouth referrals. Showcasing New Menu Items and Specials While many aspects of a restaurant shape the experience guests have, the most important is the menu.
Sustainability: A Menu with a Dash of Environmental Conscience Sustainability is the new expectation as modern diners are growing increasingly ecologically conscious. Use entertaining content to promote your cuisine, reveal behind-the-scenes kitchen glances, and highlight unusual culinary creations.
While Alejandra Ramos, the host of The Great American Recipe on PBS, made hers in the almond flavor of an Italian rainbow cookie, filled with guava jam and frosted in chocolate ganache, she also had her weddings caterers make a menu of her own recipes and bake cookies for a full dessert spread.
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