Expert insights. Personalized for you.
Over the past few months, your hotel may have been improving marketing strategies, amping up cleaning standards, and finding innovative ways to maintain social distancing rules. There’s more you can do to improve the quality of your guests’ hotel experience. Hotel Tips & Ideas MORE
Travelers rarely head straight to a hotel’s website to book their stay. In fact, online travel agents (OTAs) such as Booking.com and Expedia made up 51% of all hotel room bookings in 2019. Working with these booking websites and services is essential for modern-day hotels. MORE
One of the most significant ways to increase awareness for your hotel is through social media marketing. I f your hotel has a social media presence, you’re already ahead of the curve. Below are a few ways your hotel can improve its social media presence through Instagram SEO. How can your hotel optimize your Instagram bio? If your hotel is in New York, consider using the keyword phrase “New York Hotel” in your Username, Name, and Bio. MORE
In the past, large hotels had a much easier time using management and data collection tools than smaller hotels. Luckily, as technology advances, there are more and more options for small hotels who don’t necessarily have the infrastructure to put massive software systems into place. MORE
People trust other consumers more than they trust marketing messages from hotels and restaurants, which is why having stellar online reviews is important. Marketing Hotels Managers Restaurants BarsOnline reviews can make or break a business, especially in the hospitality industry. Plus, when it comes to putting food in their mouths or staying in strange beds, customers want to know. what kind of quality they’re getting. MORE
2020 showed us that you can never be complacent in your hotel’s revenue strategy. Hotels can achieve this by creating new ancillary revenue channels to grow their income through upgrading guest amenities and offering add-on services that go further than your guests’ rooms. MORE
Business travel took a hit when COVID-19 began, and the hotel and travel industry felt its effects. Below are a few ways your hotel can attract business travelers. Make sure your hotel has top-notch Wi-Fi that is free and high-speed. . Business travelers tend to visit the same city more than once, and they will want the best deal possible for a hotel stay. Increase their loyalty to your hotel by offering an exclusive loyalty program for business travelers. MORE
For hotel properties that target group deals and host corporate events, managing the sales funnel for inbound corporate deals from event planners can be difficult. That is why RFPs and RFP management is a few of the most important processes for hotel sales teams. What Is a Hotel RFP? MORE
In today’s blog post, guest blogger Beau Peters returns with some best-practice tips and strategies for hotels to help support first responders and uphold a safe and secure environment for everyone. MORE
Because this new technology is proliferating, it’s time we take a look at optimizing hotel marketing for voice search engines. If you have optimized your hotel website, you’ll find your hotel most often in one of those top spots. . Hotel Tips & Ideas MORE
Average daily rate (or ADR) is one of the most important metrics hoteliers use to evaluate their hotel’s performance. WHAT WE’LL COVER: Chapter 1: What is Average Daily Rate (ADR) for Hotels? Chapter 2: How Do You Calculate Hotel ADR? How Do You Calculate Hotel ADR? MORE
The hotel industry has a vast amount of competition, and standing out amongst the crowd can be difficult, especially for small boutique hotels. This competition is more prevalent nowadays with fewer people traveling and the low volume of hotel bookings. While your hotel prepares for future travel, take action to attract guests and increase hotel bookings. Your hotel’s social media presence is more important than you may think. MORE
While people continue to stay home and socially distance themselves, hotels are finding it increasingly difficult to remain engaged with their customers. Therefore, now may be the time to take advantage of Virtual Hotel Events. Here are a few ways your hotel can host a virtual event. MORE
Search engine optimization (SEO) for hotels is one of the best ways to ensure a consistent stream of new customers to your hotel and one of the most consistent hotel marketing strategies for inbound bookings in 2021. Chapter 2: 10 Local SEO Tips for Hotels in 2021. Hotel MORE
Inbound tourism growth by area; as per Statista What this means, is that although the hospitality industry is saturated, there is still a need for hotels, guesthouses and B&Bs, all over the world. The post How to Start a Hotel Business: Complete Guide appeared first on AppInstitute. MORE
Why Are Hotel Operating Costs Rising So Quickly? A s vaccine proliferation leads to more travelers returning to the market and the relaxation of international borders, hotels are starting to finally realize the long-awaited full reopening. MORE
Travelers rarely head straight to a hotel’s website to book their stay. In fact, online travel agents (OTAs) such as Booking.com and Expedia made up 51% of all hotel room bookings in 2019. Working with these booking websites and services is essential for modern-day hotels. MORE
Amid the pandemic, hotels are opting for QR codes to keep their guests safe and decrease contact points. By implementing this form of technology, hoteliers minimize the amount of contact on surfaces throughout the hotel. Another benefit of QR codes is that hotels can make it their own. MORE
Under coronavirus, everything about the function, service, message and meaning of hotels has changed. If restrictions have been lifted in your area and you’re looking at reopening your hotel, or resuming normal operations, there’s a lot to consider. MORE
Even before the pandemic, travelers often sought out hotels with wellness amenities, including spas, healthy eating options, and adventurous activities. It’s up to your hotel to deliver a safe and holistic experience. Hotel Tips & Ideas MORE
Hotel recovery is entirely dependent on consumers’ behavior and trust and confidence in your establishment. Below are some changes your hotel should prepare for when hosting meetings and events. In addition, during breakout sessions, this would be a great time to utilize other areas of the hotel, such as the lobby or outdoor space. While people continue to socially distance, a great way to show your hotel’s event space is with a virtual tour on your website. MORE
With hotel occupancy lower than usual during these unprecedented times, hotels must communicate with future guests to remain relevant. Your hotel may not be able to communicate with guests in person, but thanks to the digital world, you can do so virtually. . However, in this blog, we will go over what not to do by highlighting common marketing mistakes and how your hotel can avoid them. With influencers, you can showcase your hotel through the eyes of a hotel guest. MORE
Hotels Hospitality managers Hospitality staff Restaurants Hospitality trainingOnce a fringe concept within the hospitality industry, sustainability has become a hot trend as we dive deeper into the 21st century. MORE
Put it this way, if you were to start your career in hospitality, you would have two choices: hotels or restaurants. Hotels Managers RestaurantsIn the hospitality industry, your career has a multitude of potential paths and it's not like any other industry because your success is directly linked to the work you put into every day. The hospitality industry is massive and covers a range of various sectors under the umbrella of hospitality. MORE
For the hospitality industry, on-demand dining services have been a staple nearly as long as hotels have been in existence. WHAT WE’LL COVER: Chapter 1: Does Your Hotel Need to Offer Room Service? Chapter 2: Is Traditional Room Service or an On-Site Hotel Restaurant Worth It? MORE
Of those businesses are restaurants and hotels, two industries that are paying close attention to social distancing and cleanliness. If your hotel or restaurant felt the harsh effects of the economic downturn, you may be considering ways to bring in new business. We have compiled a list of tips and guidelines on how your hotel or restaurant can safely host private parties this summer. If you’re a hotel, open the door to your lobby. Hotel Restaurant Tips & Ideas MORE
It’s been about three months since the hotel industry began feeling the harsh effects of COVID-19. How are you going to prepare for the return of your hotel guests? Your hotel’s cleanliness will be at the front of your guests’ minds. Hotel Tips & Ideas MORE
Hotel industry professionals know travelers book their hotel stays for a variety of reasons, but no matter their reason for travel, guests expect fantastic customer service. WHAT WE’LL COVER: Chapter 1: 9 Most Common Guest Complaints in Hotels. Disagreement on Hotel Rules. MORE
Since the start of the pandemic, your hotel has probably been preparing for post-COVID with new health and safety practices. Even though your hotel has high cleanliness standards, there are other essential actions to consider to accommodate your guests. Hotel Tips & Ideas MORE
As safety measures like masks and distancing threaten to carry on for another year, hotels amp up the perks, packages, and amenities to court travelers The new Hotel June, located in the beachside Playa Vista neighborhood of Los Angeles, was set to open last spring. MORE
Hotel Data Reveals the Latest Factors Driving Operational Success. H oteliers from independent bed-and-breakfast concepts, global hotel chains, and everything in-between have faced immense challenges throughout the pandemic. – Jeff Bay, Managing Director of HayMax Hotels. MORE
With this new confidence comes hope and optimism for the travel and hotel industries. Over the past nine months, your hotel has hopefully been preparing for an inevitable uptick in travel. While no one knows what the future will hold, there is still hope, and your hotel should prepare. By now, your hotel has probably already implemented more advanced cleaning procedures. Airlines and hotels are starting to offer travel insurance in hopes that it attracts more guests. MORE
Finding and selecting the best employees for your hotel is essential to offer a memorable guest experience. Hire exceptional hotel staff with these 9 steps! Recruitment Inspiration Hospitality Recruitment MORE
Reducing the environmental impact of hotels and resorts has been an industry priority for decades. And in a world forever changed by the spread of COVID-19, addressing health and environmental concerns has become a critical aspect of hotel operations. MORE
If you’re a hotel, by now, you have temporarily closed your doors or are staying open with lower occupancy. Let’s go over a few ways you can get creative this summer by hosting a hotel staycation. If they are in anticipation of your virtual hotel event, your hotel will be on their minds. If your hotel is near a firework show, go LIVE on Instagram or Facebook. Does your hotel have a bar? Hotel Tips & Ideas MORE
From providing an in-depth look into what your current guests are doing within your hotel to what your potential guests are looking for from your hotel, big data opens the door to exactly what your guests want and need. MORE
Mike Krebs – Project Manager, Blue Orbit Restaurant Consulting Restaurants are more than a little ubiquitous in our world, and if you’re a hotel owner, you likely already know the struggle of free-standing restaurants surrounding your property. MORE
When booking a hotel room, potential guests want to ensure that their stay will be comfortable, accommodating, and worth the money. Seeing how others experienced a particular property is an inside look at what it would be like to stay at your hotel. This authenticity can attract new guests who want to experience a stay at your hotel for themselves. How can your hotel implement UGC into its marketing strategy? Share UGC that portrays your hotel in a positive light. MORE
Chapter 2: The Benefits of Offering Continental Breakfast to Your Guests Chapter 3: How to Start Offering Continental Breakfast in Your Hotel. The Benefits of Offering Continental Breakfast to Your Hotel Guests. Provides Added Value for Your Hotel. Hotels MORE
Room service and in-room dining for guests have been a part of the hotel experience for decades. However, for many hotels, room service is an unprofitable and poorly managed operation. Chapter 4: 5 Best Room Service Software Apps for Hotels in 2021. Outsourced F&B for Hotels. MORE
As one of the most reliable advertising initiatives, SEM (Search Engine Marketing) is a must for hotels and the hospitality industry in general. A tried-and-true initiative, it is integral in the hotel digital marketing mix and one of, if not the best, ways to gain visibility on search engine results pages (think Google & Bing). In that case, a campaign targeting those people can help drive hotel occupancy because they may be in need of interim accommodations. MORE
Back in 2015, 60% of hotel guests said they are more likely to book with a hotel that allows guests to self-check-in with their mobile device than a hotel that requires in-person, physical check-in. Chapter 3: 7 Best Mobile Contactless Check-In Software for Hotels in 2021. MORE
These hotel tablets allow guests to access self-services, control their rooms, and keep up to date with current events all from one centralized tool. WHAT WE’LL COVER: Chapter 1: What Is an In-Room Tablet for Hotels? Chapter 2: 9 Best In-Room Tablets for Hotel Guests. MORE
Hotels Related Topics 2ndKitchen
JUNE 18, 2021
These hotel tablets allow guests to access self-services, control their rooms, and keep up to date with current events all from one centralized tool. WHAT WE’LL COVER: Chapter 1: What Is an In-Room Tablet for Hotels? Chapter 2: 9 Best In-Room Tablets for Hotel Guests.
Typsy
OCTOBER 26, 2020
In the past, large hotels had a much easier time using management and data collection tools than smaller hotels. Luckily, as technology advances, there are more and more options for small hotels who don’t necessarily have the infrastructure to put massive software systems into place.
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2ndKitchen
JUNE 18, 2021
Hotel industry professionals know travelers book their hotel stays for a variety of reasons, but no matter their reason for travel, guests expect fantastic customer service. WHAT WE’LL COVER: Chapter 1: 9 Most Common Guest Complaints in Hotels. Disagreement on Hotel Rules.
Typsy
FEBRUARY 22, 2021
Reducing the environmental impact of hotels and resorts has been an industry priority for decades. And in a world forever changed by the spread of COVID-19, addressing health and environmental concerns has become a critical aspect of hotel operations.
2ndKitchen
APRIL 26, 2021
Travelers rarely head straight to a hotel’s website to book their stay. In fact, online travel agents (OTAs) such as Booking.com and Expedia made up 51% of all hotel room bookings in 2019. Working with these booking websites and services is essential for modern-day hotels.
2ndKitchen
APRIL 26, 2021
Travelers rarely head straight to a hotel’s website to book their stay. In fact, online travel agents (OTAs) such as Booking.com and Expedia made up 51% of all hotel room bookings in 2019. Working with these booking websites and services is essential for modern-day hotels.
Typsy
MAY 24, 2020
Under coronavirus, everything about the function, service, message and meaning of hotels has changed. If restrictions have been lifted in your area and you’re looking at reopening your hotel, or resuming normal operations, there’s a lot to consider.
Gourmet Marketing
AUGUST 28, 2020
Even before the pandemic, travelers often sought out hotels with wellness amenities, including spas, healthy eating options, and adventurous activities. It’s up to your hotel to deliver a safe and holistic experience. Hotel Tips & Ideas
2ndKitchen
APRIL 28, 2021
Room service and in-room dining for guests have been a part of the hotel experience for decades. However, for many hotels, room service is an unprofitable and poorly managed operation. Chapter 4: 5 Best Room Service Software Apps for Hotels in 2021. Outsourced F&B for Hotels.
2ndKitchen
JANUARY 13, 2021
For the hospitality industry, on-demand dining services have been a staple nearly as long as hotels have been in existence. WHAT WE’LL COVER: Chapter 1: Does Your Hotel Need to Offer Room Service? Chapter 2: Is Traditional Room Service or an On-Site Hotel Restaurant Worth It?
2ndKitchen
APRIL 5, 2021
Back in 2015, 60% of hotel guests said they are more likely to book with a hotel that allows guests to self-check-in with their mobile device than a hotel that requires in-person, physical check-in. Chapter 3: 7 Best Mobile Contactless Check-In Software for Hotels in 2021.
App Institute
JUNE 1, 2021
Inbound tourism growth by area; as per Statista What this means, is that although the hospitality industry is saturated, there is still a need for hotels, guesthouses and B&Bs, all over the world. The post How to Start a Hotel Business: Complete Guide appeared first on AppInstitute.
2ndKitchen
MARCH 31, 2021
For hotel properties that target group deals and host corporate events, managing the sales funnel for inbound corporate deals from event planners can be difficult. That is why RFPs and RFP management is a few of the most important processes for hotel sales teams. What Is a Hotel RFP?
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Hot Schedules
JUNE 8, 2021
Why Are Hotel Operating Costs Rising So Quickly? A s vaccine proliferation leads to more travelers returning to the market and the relaxation of international borders, hotels are starting to finally realize the long-awaited full reopening.
Typsy
NOVEMBER 30, 2020
Hotels Hospitality managers Hospitality staff Restaurants Hospitality trainingOnce a fringe concept within the hospitality industry, sustainability has become a hot trend as we dive deeper into the 21st century.
2ndKitchen
MARCH 18, 2021
Average daily rate (or ADR) is one of the most important metrics hoteliers use to evaluate their hotel’s performance. WHAT WE’LL COVER: Chapter 1: What is Average Daily Rate (ADR) for Hotels? Chapter 2: How Do You Calculate Hotel ADR? How Do You Calculate Hotel ADR?
2ndKitchen
JANUARY 25, 2021
Chapter 2: The Benefits of Offering Continental Breakfast to Your Guests Chapter 3: How to Start Offering Continental Breakfast in Your Hotel. The Benefits of Offering Continental Breakfast to Your Hotel Guests. Provides Added Value for Your Hotel. Hotels
Gourmet Marketing
MAY 26, 2020
It’s been about three months since the hotel industry began feeling the harsh effects of COVID-19. How are you going to prepare for the return of your hotel guests? Your hotel’s cleanliness will be at the front of your guests’ minds. Hotel Tips & Ideas
2ndKitchen
JANUARY 4, 2021
Search engine optimization (SEO) for hotels is one of the best ways to ensure a consistent stream of new customers to your hotel and one of the most consistent hotel marketing strategies for inbound bookings in 2021. Chapter 2: 10 Local SEO Tips for Hotels in 2021. Hotel
Typsy
FEBRUARY 5, 2020
From providing an in-depth look into what your current guests are doing within your hotel to what your potential guests are looking for from your hotel, big data opens the door to exactly what your guests want and need.
Gourmet Marketing
JUNE 23, 2020
Since the start of the pandemic, your hotel has probably been preparing for post-COVID with new health and safety practices. Even though your hotel has high cleanliness standards, there are other essential actions to consider to accommodate your guests. Hotel Tips & Ideas
Typsy
SEPTEMBER 26, 2019
Put it this way, if you were to start your career in hospitality, you would have two choices: hotels or restaurants. Hotels Managers RestaurantsIn the hospitality industry, your career has a multitude of potential paths and it's not like any other industry because your success is directly linked to the work you put into every day. The hospitality industry is massive and covers a range of various sectors under the umbrella of hospitality.
Gourmet Marketing
JULY 2, 2020
The hotel industry has a vast amount of competition, and standing out amongst the crowd can be difficult, especially for small boutique hotels. This competition is more prevalent nowadays with fewer people traveling and the low volume of hotel bookings. While your hotel prepares for future travel, take action to attract guests and increase hotel bookings. Your hotel’s social media presence is more important than you may think.
Typsy
NOVEMBER 3, 2020
In today’s blog post, guest blogger Beau Peters returns with some best-practice tips and strategies for hotels to help support first responders and uphold a safe and secure environment for everyone.
Gourmet Marketing
JULY 7, 2020
Over the past few months, your hotel may have been improving marketing strategies, amping up cleaning standards, and finding innovative ways to maintain social distancing rules. There’s more you can do to improve the quality of your guests’ hotel experience. Hotel Tips & Ideas
Blue Orbit Restaurant Consulting
NOVEMBER 10, 2020
Mike Krebs – Project Manager, Blue Orbit Restaurant Consulting Restaurants are more than a little ubiquitous in our world, and if you’re a hotel owner, you likely already know the struggle of free-standing restaurants surrounding your property.
Gourmet Marketing
AUGUST 21, 2020
Hotel recovery is entirely dependent on consumers’ behavior and trust and confidence in your establishment. Below are some changes your hotel should prepare for when hosting meetings and events. In addition, during breakout sessions, this would be a great time to utilize other areas of the hotel, such as the lobby or outdoor space. While people continue to socially distance, a great way to show your hotel’s event space is with a virtual tour on your website.
Gourmet Marketing
JULY 31, 2020
Business travel took a hit when COVID-19 began, and the hotel and travel industry felt its effects. Below are a few ways your hotel can attract business travelers. Make sure your hotel has top-notch Wi-Fi that is free and high-speed. . Business travelers tend to visit the same city more than once, and they will want the best deal possible for a hotel stay. Increase their loyalty to your hotel by offering an exclusive loyalty program for business travelers.
Gourmet Marketing
DECEMBER 3, 2020
Amid the pandemic, hotels are opting for QR codes to keep their guests safe and decrease contact points. By implementing this form of technology, hoteliers minimize the amount of contact on surfaces throughout the hotel. Another benefit of QR codes is that hotels can make it their own.
EATER
MARCH 11, 2021
As safety measures like masks and distancing threaten to carry on for another year, hotels amp up the perks, packages, and amenities to court travelers The new Hotel June, located in the beachside Playa Vista neighborhood of Los Angeles, was set to open last spring.
Typsy
AUGUST 22, 2019
People trust other consumers more than they trust marketing messages from hotels and restaurants, which is why having stellar online reviews is important. Marketing Hotels Managers Restaurants BarsOnline reviews can make or break a business, especially in the hospitality industry. Plus, when it comes to putting food in their mouths or staying in strange beds, customers want to know. what kind of quality they’re getting.
Gourmet Marketing
JANUARY 7, 2021
As one of the most reliable advertising initiatives, SEM (Search Engine Marketing) is a must for hotels and the hospitality industry in general. A tried-and-true initiative, it is integral in the hotel digital marketing mix and one of, if not the best, ways to gain visibility on search engine results pages (think Google & Bing). In that case, a campaign targeting those people can help drive hotel occupancy because they may be in need of interim accommodations.
Gourmet Marketing
MAY 6, 2020
Because this new technology is proliferating, it’s time we take a look at optimizing hotel marketing for voice search engines. If you have optimized your hotel website, you’ll find your hotel most often in one of those top spots. . Hotel Tips & Ideas
Gourmet Marketing
MAY 7, 2020
While people continue to stay home and socially distance themselves, hotels are finding it increasingly difficult to remain engaged with their customers. Therefore, now may be the time to take advantage of Virtual Hotel Events. Here are a few ways your hotel can host a virtual event.
Gourmet Marketing
JUNE 12, 2020
Of those businesses are restaurants and hotels, two industries that are paying close attention to social distancing and cleanliness. If your hotel or restaurant felt the harsh effects of the economic downturn, you may be considering ways to bring in new business. We have compiled a list of tips and guidelines on how your hotel or restaurant can safely host private parties this summer. If you’re a hotel, open the door to your lobby. Hotel Restaurant Tips & Ideas
Sante
MARCH 2, 2021
Despite the pandemic, the latest edition of the Boston Wine Festival at the Boston Harbor Hotel was a huge success. Continue Reading. First Press March 2021 News Spirits
Hot Schedules
NOVEMBER 12, 2020
Hotel Data Reveals the Latest Factors Driving Operational Success. H oteliers from independent bed-and-breakfast concepts, global hotel chains, and everything in-between have faced immense challenges throughout the pandemic. – Jeff Bay, Managing Director of HayMax Hotels.
Gourmet Marketing
SEPTEMBER 11, 2020
With hotel occupancy lower than usual during these unprecedented times, hotels must communicate with future guests to remain relevant. Your hotel may not be able to communicate with guests in person, but thanks to the digital world, you can do so virtually. . However, in this blog, we will go over what not to do by highlighting common marketing mistakes and how your hotel can avoid them. With influencers, you can showcase your hotel through the eyes of a hotel guest.
Gourmet Marketing
JUNE 5, 2020
If you’re a hotel, by now, you have temporarily closed your doors or are staying open with lower occupancy. Let’s go over a few ways you can get creative this summer by hosting a hotel staycation. If they are in anticipation of your virtual hotel event, your hotel will be on their minds. If your hotel is near a firework show, go LIVE on Instagram or Facebook. Does your hotel have a bar? Hotel Tips & Ideas
Gourmet Marketing
JANUARY 29, 2021
With this new confidence comes hope and optimism for the travel and hotel industries. Over the past nine months, your hotel has hopefully been preparing for an inevitable uptick in travel. While no one knows what the future will hold, there is still hope, and your hotel should prepare. By now, your hotel has probably already implemented more advanced cleaning procedures. Airlines and hotels are starting to offer travel insurance in hopes that it attracts more guests.
Harver Hospitality
MAY 21, 2019
Finding and selecting the best employees for your hotel is essential to offer a memorable guest experience. Hire exceptional hotel staff with these 9 steps! Recruitment Inspiration Hospitality Recruitment
Gourmet Marketing
AUGUST 7, 2020
One of the most significant ways to increase awareness for your hotel is through social media marketing. I f your hotel has a social media presence, you’re already ahead of the curve. Below are a few ways your hotel can improve its social media presence through Instagram SEO. How can your hotel optimize your Instagram bio? If your hotel is in New York, consider using the keyword phrase “New York Hotel” in your Username, Name, and Bio.
Gourmet Marketing
AUGUST 14, 2020
When booking a hotel room, potential guests want to ensure that their stay will be comfortable, accommodating, and worth the money. Seeing how others experienced a particular property is an inside look at what it would be like to stay at your hotel. This authenticity can attract new guests who want to experience a stay at your hotel for themselves. How can your hotel implement UGC into its marketing strategy? Share UGC that portrays your hotel in a positive light.
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