article thumbnail

Merch with a Mission: Creating Brand Ambassadors

Modern Restaurant Management

"Merchandise is more than just a revenue stream — it’s a way to deepen the connection with your customers and expand your brand’s reach." Merchandise became a natural extension of this vision, offering customers a way to carry the brand with them and become ambassadors for the experience.

article thumbnail

How Martha Moments Creator Andrew Ritchie Built a Martha Stewart Community

EATER

Andrew Ritchie: I kept seeing this beautiful magazine in the checkout line at the grocery store in college. At the time, she had two new TV shows, a new magazine launching, and a consistent stream of new partnerships and product lines emerging. Andrew Ritchie Ritchie caught up with Martha at the Toronto Food Show in 2014.

2001 144
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

MRM Research Roundup: Delivery Fraud, the Playground Effect, and Top 100 Places to Eat

Modern Restaurant Management

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features Yelp's Top Places to Eat in the U.S., In one case, Incognia identified a single Samsung device that accessed over 200 accounts to fraudulently return more than $5,000 worth of stolen merchandise.

Delivery 221
article thumbnail

MRM Research Roundup: Diner Resiliency, Automation Technology, and Egg Prices

Modern Restaurant Management

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features dining trends, hiring trends, tech trends, brunch trends, alcohol trends, and egg prices. Gross merchandise volume (GMV) rose 45 percent in Cleveland during the women’s championship but only 2 percent in Phoenix for the men’s.

Pricing 251
article thumbnail

MRM Research Roundup: To-Go Trends, State of the Plate, and Black Market Reservations

Modern Restaurant Management

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features trends in off-premise, coffee wars, the AI lifeline, the return of lunch, and how teens spend their dollars.

article thumbnail

MRM Research Roundup: Cautious Optimism, Beyond the Burn, and the Taylor Swift Economy

Modern Restaurant Management

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features news of how restaurants are a saving grace for malls, the economic impact of Taylor Swift in town, and how influential reviews can be. Gross Merchandise Value (GMV) at local restaurants grew by 12.8 The average ticket size grew by 2.6

article thumbnail

Martha Stewart’s ‘Entertaining’ Let Me Party Like It Was 1982

EATER

This would have been around 1996, by which point Stewart was about to launch her own media and merchandising company, Martha Stewart Living Omnimedia. She had sold millions of books, launched her magazine and television show — both named Martha Stewart Living — and had a homeware partnership with Kmart.