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From Local Love to Lasting Loyalty: Five Marketing Tips for Community Engagement

Modern Restaurant Management

Building a unique identity for your restaurant can be challenging in a competitive market. At Health Nut, we've successfully capitalized on local marketing to create a brand that resonates deeply with our community and inspires a loyal following. In addition, partnering with local influencers extends our reach authentically.

Marketing 445
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How to Find the Target Market for Your Restaurant

ChowNow

Understanding your target market is the foundation of making smart decisions for your menu, pricing, and overall guest experience. Without a well-defined target market, restaurants risk wasting resources on strategies that dont connect and menu offerings that dont selltrying to appeal to everyone, but standing out to no one.

Marketing 195
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The Cost Advantage of the Right Purchasing Partnerships

Modern Restaurant Management

One of those costs is with partnering services, with many food service operators relying on purchasing groups to help them make category-specific strategic purchases. Some purchasing groups cover multiple categories where some groups are highly specialized and focus on one category. Generalized or Specialized?

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How to Market Your Restaurant During and After COVID-19

Modern Restaurant Management

COVID-19 has transformed the restaurant and hospitality industry, which means that restaurants need a new approach to promoting and marketing their business to health and safety-conscious diners. You need to adapt your restaurant’s social media marketing approach in the “new normal” of COVID-19.

Marketing 539
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MRM Research Roundup: Experimentation, Valentine’s Vibe Shift, and Wine Cork Market

Modern Restaurant Management

Two-thirds of restaurant leaders believe AI or automation will improve their business in each of the 15 areas we asked about, the most popular of which are marketing and promotions (77 percent), inventory management (77 percent), payments (76 percent), menu optimization (76 percent), and staff management (75 percent).

Marketing 221
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MRM Research Roundup: Destination Dining, Voice Commerce, and the Force of Fast Food

Modern Restaurant Management

Fast Food and QSR Value The United States Fast Food & Quick Service Restaurant Market size was valued at US$ 248.8 billion by 2033, according to The "United States Fast Food and Quick Services Restaurants Market Size and Share Analysis – Growth Trends and Forecast Report 2025-2033" from ResearchAndMarkets.com.

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2022 Cocktail Trends (Infographic)

Modern Restaurant Management

Discerning attitudes are emerging among new alcohol connoisseurs, who are seeking out high-quality drink experiences – driving another wave of premiumization across spirit categories, including in the canned format of premium prepared cocktails. and half in the U.K. Transformative times. ” . ”

2022 493