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Optimizing Your Restaurant Merch Game

Modern Restaurant Management

Merch might a somewhat newer term in a restaurant owner's lexicon, but having a focused merchandising effort can connect a person to a brand as well as be a great way to build awareness and put buts in seats. So, how can restaurants use merchandise as an effective marketing tool to tap into local brand ambassadors and build awareness?

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Why Data Is the Secret Ingredient for Successful Loyalty Programs

Modern Restaurant Management

But as loyalty programs become more common and competition grows fiercer, standing out is harder than ever. By adopting a data-driven approach and personalized strategies, your loyalty program can truly stand out. This is where the hidden hero of loyalty programs comes in: branded merchandise.

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Top Tips to Show Appreciation for Your Employees This Year

Modern Restaurant Management

Not every employee wants a bottle of wine or a coupon but rather some time off or even just shout outs for accomplishments. Employee recognition is not an out-of-the-box solution; it should be tailored to what benefits your employees value the most. Merchandise and Prizes. Personalization is key. Implementing a Rewards System.

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It’s Not Christmas in Buenos Aires Without Pan Dulce

EATER

He describes the bread as dried fruit with some dough, instead of the other way around, because of the enormous amount of merchandise that goes into it. And so, why not take advantage of it? Over the course of nearly 40 years in operation, Plaza Mayor says it has made no tweaks to its pan dulce recipe.

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What Egg Shortage? At the Gudetama Cafe, It’s Business As Usual.

EATER

Portraits of Gudetama adorn the restaurants windows and hes featured on all the merchandise. There were stanchions out front, which suggests the lines can be long and unwieldy ( the Los Angeles Times reported that on opening day last May, people waited upwards of 12 hours and some were turned away). The employee seemed confused.

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Five Ways for Restaurants to Thrive When Offices Reopen

Modern Restaurant Management

Merchandise new take-out procedures that will make customers feel more secure — such as curbside pickup and mask and glove requirements. Create a checklist for every item going out the door to make sure customers get exactly what they ordered. Offer online ordering on your website, and display the link prominently.

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How to Calculate and Improve Your Bar’s Profit Margin

7 Shifts

Take note that this is the net profit margin for bars, meaning it takes into account all of your expenses and is the true bottom line that shows how much money your bar is actually making. Selling branded merchandise is another smart way to boost your bar's profitability.