article thumbnail

7 Tips for Hospitality Marketing During COVID-19

Social Hospitality: Restaurants

As worldwide markets continue to feel the pain of COVID-19, companies of every size are suffering from the effects. However, no one understands the consequences more than the travel and hospitality industries. This pandemic has forced most companies to reevaluate their financial plans and marketing strategies.

article thumbnail

Hospitality and Travel (Podcast)

Modern Restaurant Management

In this episode of The Main Course , host Barbara Castiglia talked with Joe Robert-Thornton, EVP and COO of HMSHost, a world leader in creating dining for travel venues. When folks compared the toll the travel industry took during the pandemic, they made comparisons to 9/11. Obviously, this was much worse, according to Robert-Thornton.

Travel 451
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Best Practices for Hospitality Marketing

Modern Restaurant Management

Many hoteliers and restaruanteurs have wondered what to do about their marketing, do they pause it, carry on, spend less, spend more? But the question remains, what should they do about marketing during a pandemic like coronavirus? What You Can Do with Your Marketing Budget. Focus on Digital Marketing.

article thumbnail

26 Proven Ways to Market Your Restaurant Online and Increase Bookings

7 Shifts

Let’s explore 26 proven online marketing strategies to help your restaurant thrive. Target location-specific searches for more visibility The ultimate goal of your online marketing campaigns should be to bring in local customers to your restaurant. To do so, you must have an optimized website and engaging social media profiles.

Book 195
article thumbnail

MRM Research Roundup: Experimentation, Valentine’s Vibe Shift, and Wine Cork Market

Modern Restaurant Management

Two-thirds of restaurant leaders believe AI or automation will improve their business in each of the 15 areas we asked about, the most popular of which are marketing and promotions (77 percent), inventory management (77 percent), payments (76 percent), menu optimization (76 percent), and staff management (75 percent).

Marketing 221
article thumbnail

How To Grow Your Restaurant’s Online Presence Using Influencer Marketing

Modern Restaurant Management

Any restaurant or F&B business can leverage this form of marketing to their benefit, it just requires a little know-how in the realm of digital networking. This way you also limit the cost for their travel, which they’ll typically charge for. I Don’t Have Money for Expensive Influencers.

article thumbnail

Deals Over Disses: QSR Marketing Post-COVID

Modern Restaurant Management

Faced with the stark reality of closed dining areas, people working from home, and home-cooked meals, COVID-19 will force a radical rethinking of Quick Service Restaurant (QSR) marketing. Best Marketing Practices for QSR During and post pandemic. Breaking down stats from the 700 surveyed consumers.

Marketing 444