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Your posts can serve as mini-ads for your restaurant, and they appear when customers search for your business. 40% of customers younger than 18 use Instagram to discover new places to eat, and posts featuring food often get higher engagement. Leverage hashtags to increase the visibility of your posts.
Restaurant websites and blogs are great platforms for talking about sustainability initiatives like the use of sustainable ingredients, recycling programs, energy saving programs and/or participation in food donation programs. Consumers want restaurants to embrace sustainability and are making their dining choices accordingly.
The bigger the following, the more money you’ll usually have to fork out due to the larger number of people their posts have the potential of reaching. This blog has done a great job of teaching you how to spot fake followers to avoid getting scammed. offer a gift voucher of $100).
72% of diners check Facebook posts and comments to make restaurant decisions, which makes it a powerful tool for market research. Use relevant keywords from your SEO analysis in your menu descriptions, blogposts, and website content to attract more customers.
While a surplus of tencha can be stored in refrigeration for years, this year’s demand “quickly depleted existing stocks,” the Japan-based tea company Sazen explained in a blogpost.
and then strategically use those keywords in content (on your website, in your newsletter or in blogposts, for instance). Create unique content – Think blogposts, testimonials, engaging/fun social media posts. Use credible links – Linking to reputable external sources can boost your page rank.
Jobs are posted, a few apply, many of the applicants dont show for an interview and others after being hired never return after the first week (or sometimes the first day). Look up and down Main Street in Anytown, USA and you will see help wanted signs in the window. This is true for every business. Wages have gone up still no one is biting.
If your restaurant has a blog, consider adding author bios to your blogposts. Your business could, for example, ask your customers to share their favorite home-style recipes on social media and tag your restaurant in the posts. Include Your Customers in Your Celebrations.
We have a problem right now that seems to be universal and there is no shortage of complaints and posts on social media that proclaim the effects, but little is done to point to active solutions. This was evident in news articles, books, television, movies, and blogposts, and a 24/7 food network. PLAN BETTER – TRAIN HARDER.
It’s also a good idea to keep up with the reviews that are posted on these public sites. Start a Food Blog. Blogging can be hit and miss, but it’s proven to be a very effective way to market a business when done well. You can’t control what the reviews say, but you can control how you respond. .
Write local-focused blog content. If you really want to differentiate your business, start a blog that focuses on whats happening in your local community. Its not often that restaurants do this, so if youre having trouble getting into those top few spots, a blog could be the deciding factor for Google to push your business to the top.
It was one of those rare moments at the end of service, nothing pressing on your desk, menus were done, inventories posted, schedules made, and another service in the hopper. This was a moment of peace and relative quiet.
Before you can start crafting social media messaging, you need to decide where to post. Sure, you can paper the Internet with ads and behind-the-scenes videos of dinner prep, but targeted posts save time and tend to perform better. Keep in mind the life span of a post on each platform, too. It’s not enough to post.
The Trifecta Behind FOHBOH Tension The […] The post Can Cross-Training Ease FOH vs. BOH Tension in Restaurants? appeared first on The Official Wasserstrom Blog.
Maybe restaurants can start by posting who is responsible on prep sheets, organizational charts, in newsletters, or even on menus. Why not highlight them on your social media pages or in your restaurant blog. Is it simply because no one holds them accountable, or even worse, that they don’t hold themselves accountable?
Check out Brett McHale's Wordstream blog on how to advertise local businesses on Facebook. Well, Buffer Blog found that engagement was 32 percent higher on weekends for Facebook posts in general, for a start. There are handy tips on targeting parameters, demographic targeting, and even budget optimization for your campaign.
The development of robotics in the post pandemic scenario has changed the overall scenario for the industries, especially the restaurants industry. In this blog, we will discuss the changing face of the restaurant industry as a result of the introduction of food delivery and service robots. million raise back in May 2021. Another $4.2
Blogposts, newsletters, social media posts, and menu item descriptions are other ways restaurant owners can use AI to reduce labor costs and easily generate engaging content. The technology not only can create content but also optimize it for SEO purposes to help target customers.
These […] The post Preparing Your Venue for NYE: Efficiency, Safety, & Satisfaction appeared first on The Official Wasserstrom Blog. We focus on topics including operational efficiency, managing guest expectations, and safety precautions.
I was scrolling through Instagram this morning and came across a post about a sourdough hotel in Sweden where people can leave their sourdough starters to be cared for while they are on vacation. My first reaction was to chuckle at something that seemed a bit nave. I mean how large is the audience for this service?
Part One: Understand Market Dynamics in Food Distribution Before successful negotiations can begin, independent restaurant operators must first cultivate […] The post Independent Restaurateurs: How to Get the Best Terms from Food Distributors appeared first on The Official Wasserstrom Blog.
For foodservice and beverage operators […] The post Swicy: How to Capitalize on This Classic Flavor Profile appeared first on The Official Wasserstrom Blog.
www.harvestamericacues.com BLOG. Find a link HERE starting with our next blogpost. Harvest America Ventures, LLC. Restaurant Consulting. CAFÉ Talks Podcast – LIVE starting July 1, 2020. Find us on your favorite podcast site. Interviews with some of the most influential members of the food community.
Whether they’re plastered across our Instagram feeds, featuring on our favourite foodie blogs and podcasts, or heading up some of our favourite programmes, these days, Influencers are everywhere. We’re talking TV appearances, brand deals and hundreds of thousands of likes per post. How Can I Collaborate with an Influencer?
What started as a blog in 2006 expanded its social media presence a decade later. View this post on Instagram A post shared by Martha Moments (@martha_moments) Were you involved in SaveMartha.com? I love seeing the photos they post from these gatherings. Around that time, Christopher Byron came out with Martha Inc. ,
Here are some that have, in the past, been posted on my office door when I was a chef and later as an educator. It may be from the actions of others, their successes, or even their failures; it may come from the visual arts, or music, science or medicine, or even from the beauty of nature.
Blogposts and articles on new menu items and promotions as well as videos on topics such as recipes or sourcing of ingredients and photos showcasing mouth-watering culinary creations are all opportunities for restaurants to create unique content that improves search rankings and helps them stand out from the competition.
The robot is used by companies like universities, hospitals, and grocery stores, according to a blogpost from DoorDash general manager Penn Daniel. But the Chowbotics acquisition raises interesting questions about DoorDash’s post-pandemic plans.
This may seem like a strange topic for a blog focused on the restaurant industry and the world of food but hear me out. Well, the pandemic is over, wait – no, the pandemic is not over – oh, the pandemic is now an endemic – wait “long-Covid” will be with many of us for some time; and the beat goes on. Food for thought.
Responsible consumers want to know […] The post How to Build a Transparent Supply Chain for Your Restaurant appeared first on The Official Wasserstrom Blog.
The plight of the worker has been immortalized in books, articles, blogs, social media posts, union contracts, songs, and movies for as long as those methods of communication have existed. Of course, I could go on and on. There is, and always has been, a love/hate relationship between worker and employer.
For more ideas on how to convert third-party customers into direct ones, check out our blog on Third-Party App Strategy. Post high-quality photos, behind-the-scenes videos, and customer shoutouts. The post 7 Proven Ways To Increase Online Order Volume For Your Restaurant appeared first on ChowNow.
Your conference facilities may not be the most exciting thing to post about on social media right now, but what about your other facilities? Maintaining your social media, SEO and blogging efforts represent the bare minimum needed to remain relevant in your customer’s eyes. If so then consider what else you can do.
This particularly the case if you can continually remarket to them through email campaigns and social media posts, promoting all of your new content. You should also encourage social sharing of your blogposts as much as possible, which can help create backlinks without ever having to ask. Improve Your Social Media Presence.
Visit your neighborhood restaurants often, pay full price, bring a friend or two, and when we do things right – say thanks, tip well, and please post a nice comment on social media. We would love that.
This blog is dedicated to the hundreds of thousands of restaurant workers struggling in the “new normal” with COVID-19—a collection of strategies, resources, and tips to help you survive and thrive. Keep an eye on your 7shifts account as your managers have been encouraged to post Announcements to keep your team in the know.
Sensory Overload Humans are complex experience machines, and successful LTOs go […] The post LTO Development: Three Expert Approaches for Restaurants appeared first on The Official Wasserstrom Blog. Here, we cover three tactics for crafting LTOs that ignite customer engagement.
In this article, we explore key techniques that […] The post How to Capture AI’s Attention & Increase Your Restaurant’s Online Visibility appeared first on The Official Wasserstrom Blog.
Social media post templates for reopening are easily customizable and you can use them to promote your reopening in quick and creative ways. Share an insightful blogpost or redirect members to your services. Social media platforms are an excellent tool for budget-friendly marketing, and you can do it on your own. Online Ads.
Video ten minutes of your kitchen line during service and post it on YouTube. Invite your local newspaper and TV station to watch your kitchen in action – they’re always looking for an interesting story to tell. Give guests’ tours of your kitchen. Volunteer to address students at a regional high school about a career in the kitchen.
You can personally thank your customers whenever they post about you, answer inquiries in an instant, and monitor how they talk about your brand. Reading food industry blogs and taking note of your competitors’ strong and weak points can give you insight into how you can improve your services.
Write posts on social media about Grubhub’s partner growth strategy and how it affects your restaurant. Call attention to the higher Grubhub prices your customers might be paying by posting on social media, putting signage in your restaurant, and having in-person conversations with your guests. Continue to speak up.
In this blog, we cover five simple tips for promoting your custom restaurant app. Unlike email, social media can help you extend your reach beyond your current audience via organic posts as well as social media advertising. . The post 5 Ways to Promote Your Restaurant App to Customers appeared first on ChowNow.
By now, everyone is aware that there are enormous challenges with the supply chain – brought on by the pandemic and post pandemic rush to return to normal. www.harvestamericacues.com BLOG. Remember – desperate times call for desperate action (not reaction). PLAN BETTER – TRAIN HARDER. Harvest America Ventures, LLC. CAFÉ Talks Podcast.
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