Sling

JULY 4, 2021

Restaurant marketing has changed dramatically over the past 20 years. With the rise of the internet and the ubiquity of smartphones and tablets, the vast majority of marketing efforts are concentrated online. But there are still effective marketing channels available offline too. 8) Invite Local Media To A Special Event.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

The Restaurant Times

JANUARY 13, 2022

A survey conducted by Too Good To Go indicates that more than 1/3rd of the bakery output in the UK ends up being wasted. This is where it is recommended to start a waste-free bakery. Research by Too Good To Go states that around 50% of the UK bakeries have a documented plan in place to reduce food waste. Source: Pinterest.

Waste 52

Waste Kitchen Safety Equipment Social Media 52

7 Shifts

SEPTEMBER 1, 2022

If you're standing in line waiting to order the special of the night, the seasonal Panzanella Salad, you don't want to hear “86 the special”. Many customers look forward to getting a particular dish from your restaurant or trying the new special. If a menu item is also a hot food trend , it could easily sell out, too.

Definition 360

Definition BOH FOH Front of House 360

Lavu

NOVEMBER 17, 2023

Aggressive marketing with loyalty programs and limited-time offers drives customer traffic and increases sales. Adapting to consumer preferences and market trends is key to their success. This involves sourcing wholesale ingredients, reducing waste, and adjusting menu prices as needed.

Fast Casual 123

Fast Casual Fine Dining Food Truck Loyalty Program 123

7 Shifts

JANUARY 31, 2024

Inventory management Managers need to ensure the kitchen is stocked with the right amount of food so that nothing is wasted and as few items need to be 86'ed as possible. Some restaurant managers work directly with the chef to plan menu item selection or daily specials. Log item transfers and wastes. Stock incoming inventory.

Management 397

Management Management Kitchen Safety Front of House 397

Modern Restaurant Management

JANUARY 22, 2024

How can you adjust your B2C marketing strategy to align with their needs and provide an elevated culinary experience? You can craft a B2C marketing strategy that is interesting, relevant, and successful by following this checklist. Conduct market research to verify that your pricing corresponds to perceived value.

Loyalty Program 136

Loyalty Program Dietary Restrictions Mobile Ordering Social Media 136

Modern Restaurant Management

SEPTEMBER 27, 2023

As a firm that specializes in working with clients in the restaurant industry, we regularly assist restaurant owners with many of these issues, particularly in areas like tax compliance, payroll, bookkeeping, and providing sound financial advice to help manage cash flow and business growth strategies.

Cash Management 187

Cash Management Restaurant Law Food Safety Point of Sale 187

Modern Restaurant Management

SEPTEMBER 28, 2020

Create A Successful Marketing Plan. Marketing for your restaurant is essential to running a successful business. There are several areas to focus on when creating an effective marketing plan , regardless of what your budget may be. Another important marketing tactic, which is a necessity in modern times, is having a website.

Operations 218

Operations Website Management Social Media Customer Service 218

Culinary Cues

DECEMBER 17, 2020

There are short-term band aid solutions such as takeout, delivery, or even conversion into retail markets where wine inventories and local necessities take over space once occupied by diners, but they are not a replacement for a steady turn of tables. None, however, are as devastatingly out of the operators control as this pandemic.

Uniforms 471

Uniforms Cash Management Brewery Consumer Goods 471

Perfect Daily Grind

JANUARY 15, 2020

By understanding how and why they enjoy cold brew, you can better market it to their preferences. According to John Buckner (Vice President of Marketing for S&D Coffee and Tea ) in a speech delivered at 2016’s Re:co Symposium in Atlanta, consumption rates of iced and frozen coffee have increased by 40% over the past five years.

Marketing 208

Marketing Beverage Café 2016 208

Modern Restaurant Management

JANUARY 31, 2023

5 Use social media and email marketing to promote Super Bowl specials and gift card promotions to attract customers. Thiscan be done by offering discounts or special promotions to customers who have visited the restaurant multiple times during the event. This can help increase sales and also encourage repeat business.

Loyalty Program 149

Loyalty Program Social Media Email Marketing Online Ordering 149

7 Shifts

DECEMBER 18, 2020

Instagram is an important part of any business’s marketing strategy in 2021 , but you might be wondering how the social media platform can make an impact on your restaurant. That’s why Instagram for restaurants is such an important tool to have in your marketing plan. Go behind the scenes in your kitchen.

Social Media 397

Social Media Customer Service Seasonal Menu Take-out 397

Restaurant Business

JUNE 3, 2024

In an increasingly complex and expensive labor market, automated coffee solutions can significantly enhance margins for coffee operators. For most Americans, coffee is a part of their life. In fact, according to the National Coffee Association’s NCDT Spring 2024 report, 67% of Americans have consumed a coffee in the last day.

Supplies 88

Supplies 2024 Beverage Customer Experience 88

Modern Restaurant Management

MAY 17, 2023

Create a Strong Online Presence While platforms like Instagram and TikTok can generate buzz for a restaurant, many Gen Z customers are still looking to traditional platforms like Yelp and Google Maps when choosing a restaurant to visit; therefore, marketing strategies should focus on creating a strong online presence for the overall brand.

Loyalty Program 181

Loyalty Program Mobile Ordering Social Media Customer Experience 181

Modern Restaurant Management

DECEMBER 28, 2023

Two out of three gift cards were bought to commemorate a special occasion and 87 percent featured a written note. Restaurants will continue to emphasize responsible stewardship from zero waste efforts and regenerative agriculture, to water conservation. 53 percent of people are now redeeming the cards, up 13 percent from 2022.

2024 145

2024 2023 Food Order 2013 145

Culinary Digital

MAY 6, 2024

Waste Reduction Reducing ingredient waste and mitigating financial losses is the primary aim of streamlined menus beyond simplifying customer choices. Waste is minimized by optimizing ingredient utilization, enhancing inventory management, and embracing sustainable practices while delivering high-quality dining experiences.

Management 52

Management Management Equipment Sustainability 52

Modern Restaurant Management

NOVEMBER 30, 2023

Streamlining Inventory and Menu Studies show that restaurants waste an average of four percent to 10 percent of all the inventory they purchase. POS data can be the key to unlocking these types of tailored marketing strategies and promotions to reach customers of today.

POS 115

POS Operations Loyalty Program Seasonal Menu 115

7 Shifts

JULY 30, 2021

You may have the finest ingredients, the friendliest staff, and a picture-perfect venue, but if your restaurant isn't getting noticed, all that hard work will go to waste. From stand-out social media accounts, to good old-fashioned mail marketing, we'll walk you through 12 unique customer-driving ideas! Write a Marketing Plan.

Email Marketing 370

Email Marketing Social Media Loyalty Program Website Management 370

The Restaurant Times

JUNE 21, 2022

Marketing and advertising are some of the most crucial activities to boost your restaurant’s success. With the constantly evolving changes in the most competitive industry, innovation in menu pricing methods and marketing your new menu is a necessary means for restaurants to survive and thrive. Use Social Media Marketing .

Pricing 52

Pricing Menu Marketing Social Media 52

Modern Restaurant Management

FEBRUARY 27, 2023

Businesses can run promotions, such as early bird specials, to attract budget-conscious diners and use an email database to get the word out. Use creativity to market a restaurant on a limited budget. Careful forecasting can help improve order accuracy and reduce waste. It also may be time to update the restaurant’s menu.

Cash Management 181

Cash Management Point of Sale Inventory Email Marketing 181

Modern Restaurant Management

MARCH 18, 2024

The festive nature and exclusivity of a pop up with special offerings available for a limited time appeal to consumers’ desires for culinary adventure and offer opportunity for chefs to express themselves in a unique way without the constraints of working in a restaurant.

2024 184

2024 Fast Casual Food Truck Allergens 184

Squirrel Systems

MARCH 3, 2024

Additionally, simplifying the menu to focus on high-performing dishes can reduce kitchen complexity and waste. This involves meticulous inventory management to prevent overordering and minimize waste. This could include recommending premium sides, promoting special dishes, or suggesting wine pairings.

Pricing 52

Pricing Loyalty Program Waste Social Media 52

Modern Restaurant Management

NOVEMBER 15, 2022

If a restaurant is underpricing the market and is busy relative to its peers, it may have room to increase pricing without damaging its customer base. One way to maximize pricing efficiency is to raise standard menu prices but keep specials priced low, offering something of value to the bargain hunters in the customer base. The past 2.5

Pricing 172

Pricing Food Supply Seasonal Menu Menu 172

24/7 Waiter

OCTOBER 25, 2023

Restaurant marketing tools are essential for growing your business. The best marketing tools for restaurants can send out automated messages to boost sales and draw people in using images and video content. Restaurant Marketing Tools 1. Mailchimp – Do you want to personalize e-mail marketing campaigns?

Innovation 36

Innovation 2023 Marketing Website Management 36

Modern Restaurant Management

MARCH 29, 2024

By identifying high-margin dishes and eliminating underperforming ones, you can simplify your menu, reduce waste, and maintain the integrity of your culinary offerings. It's all about meeting the evolving needs of customers and staying competitive in a rapidly changing market. It's about quality over quantity.

Online Ordering 106

Online Ordering Innovation Customer Service Events 106

Modern Restaurant Management

MARCH 28, 2024

It can also provide full sourcing and ingredient listings that are needed for menu creation to serve customers with special requirements. Fast, accurate, trustworthy product identification enables targeted recalls and helps avoid unnecessary removal of unaffected products, reducing food waste. Traceability is heightened.

Information 204

Information Allergens Food Supply Food 204

7 Shifts

JANUARY 31, 2024

Inventory management Managers need to ensure the kitchen is stocked with the right amount of food so that nothing is wasted and as few items need to be 86'ed as possible. Some restaurant managers work directly with the chef to plan menu item selection or daily specials. Log item transfers and wastes. Stock incoming inventory.

Management 195

Management Management Kitchen Safety Front of House 195

Modern Restaurant Management

DECEMBER 7, 2022

Test out local organic produce or farm-raised meats as specials on temporary, seasonal menus to gauge interest and test profitability without having to commit to updating your normal menu. This data can be utilized to personalize marketing strategies. Continue To-Go Cocktails Where Still Allowed. Make Yourself Mobile-Friendly.

Mobile Ordering 194

Mobile Ordering Social Media Online Ordering Point of Sale 194

Restaurant Business

MAY 15, 2024

Make sure to stop by our special event: May Innovation Inspire with Celebrity Chef Aaron May Date: Sunday, May 19 Times: 12 PM - 1 PM and 2 PM - 3 PM Location: Booth 4840 Celebrity Chef Aaron May will demonstrate how RATIONAL's technologies empower his culinary creations during two arena cooking presentations.

2024 97

2024 Innovation Events Technology 97

Modern Restaurant Management

FEBRUARY 2, 2023

With more food comes the potential for more waste. restaurants rack up 22-33 billion pounds of food waste per year. As the industry continues to face product inflation, labor market fluctuations, and supply chain issues, maintaining margins is more important than ever. Offer special toppings for those standard burgers.

Menu 88

Menu Point of Sale Seasonal Menu 2025 88

Apicbase

AUGUST 5, 2022

If you look under the bonnet, you will see that struggling businesses often lack a clear restaurant marketing plan. Of course, marketing isn’t the only thing that makes or breaks a business, but it does give you an edge when you expand and open in new locations. You don’t need a fancy consultant to do your marketing.

Marketing 97

Marketing Operations Social Media Email Marketing 97

Modern Restaurant Management

OCTOBER 6, 2022

Make a Special Menu, Don't Include Everyday Things. Including every regular thing in the happy hours menu would be a waste as they are all about variety and giving people the chance to try something new. To do that, you can collaborate with your chef to come up with some happy hour specials that are both delicious and unique.

Loyalty Program 197

Loyalty Program Social Media Point of Sale Customer Experience 197

The Rail

MARCH 14, 2023

Let’s dive a little deeper into what makes QR codes so special and how they can improve the guest experience at your restaurant. Sustainability By going digital with your menu and receipt systems, you can significantly reduce the paper waste and energy consumption required to produce printed menus. What is a QR Code for a Restaurant?

Mobile Ordering 111

Mobile Ordering FOH Front of House Kitchen Safety 111

EATER

NOVEMBER 21, 2022

Can an app promising discount, end-of-day goods make a dent in America’s food waste problem? Now, in a bid to reduce food waste, an app is using the appeal of cheap, unexpected food to motivate consumers to buy items restaurants would otherwise throw away. Next, I tried picking up some actual food waste. Lille Allen/Eater.

Waste 114

Waste Consumer Goods Food Truck Front of House 114

Cheetah

FEBRUARY 23, 2022

In addition to Cheetah’s vast In-Stock Catalog , our NEW Marketplace gives restaurants direct access to a rare curated selection of boutique finished products from local food producers; many of whom appear mostly at farmers’ markets. ” Minimize storage, shrink and food waste – The Marketplace operates an on-demand model.

Food 148

Food Food Supply Food Truck Online Ordering 148

Cheetah

JULY 1, 2021

But Restaurants can still significantly reduce product costs by adjusting to price fluctuations in the market. Cheetah’s bi-weekly Market Watch report, offered to all our clients, summarizes food cost trends and competitive intelligence. JIT also guarantees you get 100% usable product, which translates to zero waste.

Customer Experience 148

Customer Experience Fine Dining Front of House Customer Service 148

Cheetah

JULY 1, 2021

But Restaurants can still significantly reduce product costs by adjusting to price fluctuations in the market. Cheetah’s bi-weekly Market Watch report, offered to all our clients, summarizes food cost trends and competitive intelligence. JIT also guarantees you get 100% usable product, which translates to zero waste.

Customer Experience 148

Customer Experience Fine Dining Front of House Customer Service 148