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THE LINE IN THE SAND WITH RESTAURANT PRICING

Culinary Cues

We deal with highly perishable goods, unpredictable customer behavior, swinging door staffing, and constantly escalating cost of goods. Restaurants get hit from all angles so when there is a chance to push the envelope on pricing – many do. How do we continue to market wines at $20 a glass or cocktails in the same price category?

Pricing 352
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CHARGING FOR BREAD -SERIOUSLY?

Culinary Cues

Shrinkflation” is a descriptor for reducing the size of packaged goods while either keeping selling prices where they were or raising prices while portions are being reduced. Grocery stores try to eliminate cashier positions (yes, I know how hard it is to find help) and opt for self-check-out but do so without lowering prices.

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THE INTER-DEPENDANCE OF BUSINESS AND COMMUNITY RESTAURANTS

Culinary Cues

The stores were empty, and restaurant service staff were staring out windows from the vantage of unfilled seats. One of the most difficult tasks that any restaurateur or chef faces is convincing a customer to walk through the door for the first or twentieth time.

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EYES WIDE OPEN, EYES WIDE SHUT

Culinary Cues

Reactionary approaches involve increasing rates of pay, dumbing down menus, reducing hours of operation or levels of service to limit the number of employees needed, raising prices to compensate for higher rates of pay, reducing portion sizes while raising prices, or even looking at automation and technology to “right the ship.”

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KITCHEN RESPECT

Culinary Cues

Changing how we view our concepts, menus, pricing structure, our staff, marketing, and the list goes on has never been more critical. I see it through the eyes of the operator, the chef, the cook, server, and customer – it is a virus that continues to spread and grow exponentially. A lack of respect is a problem.

Training 351
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April 2021 Flextime: What Is It And Should Your Company Use It?

Article 78
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THE EVOLUTION OF THE AMERICAN RESTAURANT

Culinary Cues

Food was only surpassed by the breadth of wine lists and depth of distilled beverages, high priced art on the walls, enormously expensive glassware, Italian bone china plates, and custom sterling flatware. The entire experience was elevated and so were prices. Restaurants were full and hundreds of new ones opened every day.