Modern Restaurant Management

FEBRUARY 8, 2021

Facebook and Instagram are powerful advertising tools for any restaurant wanting to reach people in their community or tourists traveling through their area, whether to increase indoor dining numbers or, in today's climate, driving more pickup and curbside orders.

Social Media 539

Social Media Advertising Online Ordering Travel 539

EATER

FEBRUARY 1, 2023

This book is not for them.” But, as The I Hate to Cook Book proved after it was published in 1960, a lot of women hated to cook. That was the reason for the enduring success of I Hate to Cook , the food historian Laura Shapiro writes in her book Something from the Oven: Reinventing Dinner in 1950s America.

Book 261

Book Point of Sale Take-out Back of House 261

EATER

FEBRUARY 24, 2025

Its known for its tacos guisado a little sign with the Netflix logo advertises that they were featured in a taco documentary on the streaming site but I was steered toward the vegetarian option, with a battered poblano pepper, stuffed with cheese and tomato sauce, that I then doused in the red salsa available on the side.

Back of House 210

Back of House Food Order Book Sports 210

Modern Restaurant Management

JANUARY 9, 2024

Banks have been reducing exposure to small businesses ever since the pandemic, and now with higher interest rates putting pressure on bank deposits and greater regulatory scrutiny, banks are reducing their loan books even more. What stage of growth are you in and do you have the budget to fund traditional advertising?

Employee Relations 484

Employee Relations Small Business Advertising Customer Experience 484

A Wine Story

JUNE 24, 2020

Wine Folly Wine Tasting Book. How to Uncover Outstanding Wine Tasting Book for Geeks. Is Wine Folly the best wine tasting book for you? You are looking for a single wine tasting book to find the best information about how to taste wine, yes? Wine Tasting Book : Author Madeline Puckette. My father always loved wine.

Book 174

Book Education Social Media Certification 174

Modern Restaurant Management

DECEMBER 10, 2021

Promotion and advertising are what we call a restaurant’s “secret sauce.” ” Let’s look at seven ingredients that you should include in advertising and promotional campaigns for your restaurants. Book in advance, or wait half an hour for a table. Emphasize Best-Selling Items. Net result?

Marketing 567

Marketing SEO Front of House Website Management 567

Indoor Media

DECEMBER 11, 2020

Just as online advertising has evolved, so has print. We call it Unconventional Print Advertising. By combining the strengths of grocery store advertising with specific print mediums, we’ve created countless platforms for small businesses to increase their profits. Why Grocery Store Advertising?

Advertising 147

Advertising Coupons Tip Distribution Small Business 147

Modern Restaurant Management

AUGUST 14, 2023

Make a Brand Book Once you’ve honed and crafted your new brand identity, it’s vital to ensure consistent usage across materials, whether it’s signs, menus, social media, or other outlets. Any time your business creates marketing materials or modifies the dining room, it should be cross-referenced against the brand book.

Social Media 419

Social Media Book Customer Experience Design 419

The Rail

NOVEMBER 10, 2023

While word-of-mouth and organic traffic are valuable, there's no denying the potency of paid advertising in driving sales. Let's explore how to harness the power of paid advertising to boost your restaurant's sales. Your advertising strategy should be tailored to appeal to the specifics of your demographic.

Advertising 147

Advertising Loyalty Program Email Marketing Mobile Ordering 147

7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more.

Marketing 418

Marketing 2020 SEO Loyalty Program 418

Modern Restaurant Management

FEBRUARY 17, 2020

Yelp’s new enterprise advertising products provide brands with greater control over how they promote their business on Yelp, and a more effective way to measure what resonates with their audiences. “Brand advertisers appreciate Yelp’s ability to help them reach high-intent consumers with relevant and effective content.

Sports 383

Sports Point of Sale Entertainment Customer Experience 383

Modern Restaurant Management

NOVEMBER 17, 2020

Because marketing isn’t just about advertising; it’s about patience. When he decided he’d like to learn how to play the piano, he bought an electric keyboard and a book, and practiced two hours every day for a year until he mastered it. That’s also how he’s written books and trained for a marathon.

Franchising 474

Franchising Franchise Operations Definition 474

EATER

DECEMBER 18, 2020

The ads of the late 1970s and ’80s were so a part of the culture that they didn’t even feel like advertising Every year during the holidays from 1982 to 1991, McDonald’s would air a commercial that, thanks to its consistency, has become as synonymous with Christmas as candy canes and reindeer. she asks me. “My We’re only human, after all.

Advertising 329

Advertising Back of House Consumer Goods Social Media 329

Culinary Cues

AUGUST 31, 2024

Make your mission statement “live” everywhere in the business: your website, social media, newsletters, emails, business cards, on the wall of your employee dining area, in your employee manual, on your business checks, prominent on your menu, and in your advertising. Restaurants with a clear, “bought into” mission statement are successful.

Customer Service 413

Customer Service Social Media Customer Experience Reference 413

ChowNow

FEBRUARY 7, 2025

Most advertising platforms, like Google and Facebook, provide this data in their reporting tools. If youd like to learn about how ChowNows marketing tools, such as Automated Email Marketing can benefit your restaurant and simplify your budget, book a demo.

Marketing 195

Marketing Email Marketing Social Media Loyalty Program 195

The Rail

APRIL 4, 2023

Video Marketing Data In 2022, over 24 billion dollars was spent by restaurant owners to advertise their businesses. In 2023, the projected spending for social platform advertising for restaurants is over twenty-eight billion dollars. Wherever your ideal market can be found is where you should be advertising your restaurant.

Social Media 264

Social Media Front of House Advertising 2022 264

7 Shifts

JULY 10, 2020

A seating capacity goal (such as 100% of the allowed seating capacity) or a reservation booking goal A revenue goal—such as a volume number or percentage compared to pre-COVID A follower goal on social media from gaining new interest in your restaurant A return visit goal for diners who return to your restaurant after the grand opening 2.

Events 351

Events Social Media Kitchen Safety Seating 351

Modern Restaurant Management

NOVEMBER 10, 2022

Advertising protection. General liability can also protect your business against claims associated with personal and advertising injury. Her ideal afternoon would be spent on a beach with a good book in hand. Common insurance needs of a traditional sit-down restaurant include: Fire protection. Commercial auto coverage.

Insurance 474

Insurance Food Truck Food Mobile Ordering 474

EATER

MAY 26, 2021

Tea rooms declared themselves with roadside signs, advertised in early guidebooks, and occasionally employed eye-catching mimetic designs like a giant steam-spouting rooftop coffee pot. A postcard in 1947 shows the tea room had nixed the gas pumps (or at least stopped advertising them). weirsbeach.com. It doesn’t serve tea.

Back of House 329

Back of House Advertising Travel Small Business 329

EATER

NOVEMBER 5, 2024

I went through the book chapter by chapter, and wrote a piece in response. I also wrote reviews of outcoming Martha Stewart Living issues with the hope that they would excite readers to keep subscriptions alive, knowing advertisers were pulling out left and right at that time. Beyond baking, it’s really just the simple things.

2001 144

2001 Magazine 2010 2006 144

7 Shifts

FEBRUARY 15, 2022

So he created a universal training manual, his book— The Surprise Restaurant Manager. Carl Orsbourn and Meredith Sandland wrote the book on the future of restaurants. As part of his research for the book, co-author Carl Orsbourn took the driver's seat—of a DoorDash vehicle. Listen to Rachael Nemeth's episode here.

Social Media 448

Social Media Hiring Website Management Hospitality 448

Modern Restaurant Management

DECEMBER 4, 2019

In these cases, it’s more important than ever to use every design trick in the book to help visitors understand your fare and what they can expect. Establish Your Atmosphere.

Consumer Goods 418

Consumer Goods Front of House Design Customer Experience 418

EATER

NOVEMBER 30, 2021

The blogger behind the Instagram account Deep Fried Honey and the recipe site of the same name had produced five e-books since 2018, which her readers could purchase online, paying through Paypal or Venmo, and receive their book via PDF download. I’m a communist. I was never in this for money,” Hammonds says. “I

Food 245

Food Book Front of House Back of House 245

The Rail

MARCH 21, 2023

Booking Confirmation Emails QR codes on booking confirmation emails can effectively promote additional services or encourage customers to leave a review. Including a QR code that leads to a landing page with relevant information or a special offer makes customers more likely to engage with your brand beyond their initial booking.

Social Media 278

Social Media Email Marketing Front of House Customer Experience 278

EATER

DECEMBER 2, 2024

I’d gotten a little Airbnb in the Rockaways and booked a class with a local surf school. So, I continued living life as the designated dishwasher — until this summer when I decided to break from routine and take up surfing. (I I swear this is relevant to the story.)

Take-out 157

Take-out Design Advertising Book 157

Social Hospitality: Restaurants

MAY 6, 2020

The luxury hotel, where rooms typically top $1,000 a night, closed at the end of March and is not taking new bookings. The Four Seasons Hotel in Manhattan is providing free rooms to doctors, nurses and other medical personnel. A few weeks ago, however, the Omni’s messaging took on a different tone.

Hospitality 388

Hospitality Airlines Healthcare Hotels 388

Indoor Media

JANUARY 4, 2021

Today, 35% of people prefer to book their appointments online. For people under 35, that number is even greater, with many refusing to book over the phone or in person. Without a website to support online bookings, you may be missing out on an entire consumer base. Another option is Acuity Scheduling , which is also free.

Book 78

Book Advertising Website Management Email Marketing 78

EATER

OCTOBER 6, 2023

That day, its chalkboard menu advertised something called Lea’s Amazing Soup, which turned out to be sweet-and-sour cabbage. The recipes are scaled down, but otherwise the Pasta Yiayia in the book is the same Pasta Yiayia at the restaurant. It’s not just a book to cook out of; it’s a book to read and explore.”

Seasonal Menu 300

Seasonal Menu 2023 Book Small Business 300

Indoor Media

APRIL 26, 2021

These same ads can also link users directly to your website, menu, or appointment book, so they are something to experiment with, but only if you’re ready to cash in on one big promotion. It’s essential to take this step seriously and design a “content strategy” so you can keep up with your advertising goals down the line.

Advertising 78

Advertising Social Media Coupons Customer Service 78

Indoor Media

FEBRUARY 1, 2021

One of the reasons it’s so difficult for small businesses to compete with national chains is the sheer amount of advertising resources big brands have in their pocket. If there’s a popular renaissance festival or gala coming up, your salon could advertise a look-book of different styles for the event.

Advertising 148

Advertising Small Business Coupons Customer Service 148

7 Shifts

OCTOBER 31, 2022

Sticking with the above example of a coffee shop, you may want to talk about your restaurant advertising ideas for millennials, like using TikTok marketing to promote your menu items and an app-based loyalty program. Detail your plans for using social media, local advertising, promotions, and how you're going to reach your target audience.

Point of Sale 397

Point of Sale Back of House Document Download 397

Indoor Media

AUGUST 10, 2017

From strategically placing products in areas that inspire consumers to buy to harnessing the power of coupon advertising, grocery store chains take numerous approaches to influence how consumers purchase their products. Coupon Advertising. The post 5 Psychology Tricks for Grocery Store Advertising appeared first on IndoorMedia.

Advertising 78

Advertising Coupons Consumer Goods Loyalty Program 78

Indoor Media

SEPTEMBER 26, 2017

Sure, friends and family were supportive when you started, and colleagues in the industry gave you advice, but it wasn’t until you were in the weeds that you fully understood the requirements of running (and advertising) your counter-service restaurant. Ready to try Facebook advertising for your restaurant? Learn more. Learn more.

Fast Casual 78

Fast Casual Advertising Casual Social Media 78

EATER

APRIL 12, 2021

Recently, he announced that he will be publishing a book, and he even appeared in a Highsnobiety advertisement for a new Gucci collection. I read that you’re interested in writing a children’s book and maybe even hosting a program about veg and fruit gardening. Gerald Stratford, big veg king. Photos: Gerald Stratford.

Back of House 364

Back of House 2020 Small Business Book 364

Indoor Media

NOVEMBER 15, 2017

Auto shop advertising campaigns demonstrate that you are an anchor of your local community. Without marketing and advertising, it’s tough to spread the word about your great business and bring in new customers. Here are 4 auto shop advertising campaigns that are sure to win over customers—and turn them into loyal brand advocates.

Advertising 78

Advertising Social Media Coupons Email Marketing 78

Modern Restaurant Management

DECEMBER 12, 2019

To shine a spotlight on the need for diverse representation in children's literature, Karamo will host a reading event at a Los Angeles elementary school this Giving Tuesday and discuss the importance of providing children with inclusive books and that every child is "perfectly designed." From BOOK IT! " Karamo Brown.

Franchise 275

Franchise Franchising Loyalty Program Book 275

ChowNow

FEBRUARY 12, 2025

Crafting Your Brand Story Theres a great book called Start With Why that drives home the point that inspiring people to take action starts with sharing your purpose. Reach a wider audience with online advertising. Your branding should tell a clear, compelling story that connects with your audience on an emotional level.

2025 195

2025 Marketing Email Marketing Operations 195