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Three Reasons Why You Should Be Using Micro Influencers

Modern Restaurant Management

It’s no secret that the influencer marketing industry is booming with billions of dollars. But what many fail to recognize is that mega influencers are not a one-size-fits-all, and they should instead consider partnering with a micro influencer. And there’s even more trust with micro influencers.

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How is Influencer Marketing tapping huge growth in Ecommerce? (The Ultimate Guide)

Bingage

Bringing Influencers marketing for your Ecommerce business on board this traditional word-of-mouth marketing by tapping into a pre-build audience. Whatever route you choose, Whatever channel you choose, you’ll find influencers everywhere, as Influencer marketing is getting bigger and bigger every day.

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MRM EXCLUSIVE: Consumer Data Analytics Reveal Dining Patterns to Attract Customers 

Modern Restaurant Management

restaurants today than in 2019 and it is not clear when —if ever — they’re coming back. That’s roughly 72,000 fewer than in 2019. For example, we asked people if they are doing more or less household spending this month compared to last month to see if that influenced their dining patterns.

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Effectively Targeting and Marketing to Gen Z

Modern Restaurant Management

According to a December 2019 report by commercial real estate giant CBRE using data from eMarketer, Generation Z’s spending is now at approximately $143 billion per year, with an additional influence over $450.5 And wow, does this young generation have some incredible spending power! billion in spending by others.

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How Social Media Launched the Acai Berry Craze

Social Hospitality

According to Kenneth Research (September 2019), the Acai berry market was valued at $712 million in 2017, and it is expected to grow at a steady rate of 12.71% between 2018-2025. These influencers often hashtag their Acai bowl consumption to their substantial social media audiences. Influencers are widely trusted by their audience.

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Customer satisfaction boils down to one thing

ChowNow

Consumers are now 66% more likely to order takeout than they were in 2019, according to the National Restaurant Association. The goal was to see what factors influence customer satisfaction the most, and SoundHound used two methods to find out. As such, the responses might not reflect their true beliefs and influences.

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MRM Research Roundup: End-of-February 2020 Edition

Modern Restaurant Management

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features the National Restaurant Association's State of the Indusrty Report, food industry pressures, foodservice opportunities, influencer marketing, foot traffic analysis and the dining-out dollar. Q4 2019 Foot Traffic. A few of Placer.ai

2020 192