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Merch with a Mission: Creating Brand Ambassadors

Modern Restaurant Management

." That's what Jason Cortellesso, Partner & Creative Director at Sport & Leisure , told Modern Restaurant Management (MRM) magazine when discussing the merch program at his latest estabilshment in East Greenwich, Rhode Island that is seeing people to line up before they open on drop days to get their hands on the items.

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MRM Research Roundup: Super Bowl LIX Edition

Modern Restaurant Management

MVP Menu Performances More than 200 million people tuned in to the Super Bowl last year—many with a plate of wings in front of them. But while wings still dominate as the top football snack, new data suggests that more fans are choosing to watch the game at home rather than head to their local sports bar.

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2025 Outlook: Experts Weigh In on Restaurant Trends and Challenges, Part Three

Modern Restaurant Management

Foot traffic or heat mapping, menu item engagement, or consumer demographics by time of day. L&L Hawaiian Barbecue brings a distinct fusion of Asian, Pacific Islander, and American influences to consumers in the continental U.S. So much data is generated at every point within a restaurant, whether fast casual or fine dining.

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17 Restaurant Promotion Ideas To Boost Orders And Customer Loyalty

ChowNow

When business slows down, its easy to blame the season, the weather, or people not going out like they used to, but sometimes all customers need is a good reminder or the right reason to show up again. A restaurant marketing strategy that works for a sports bar might fall flat at a vegan cafe. Most importantly, know your audience.

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The Ultimate Guide to Local Restaurant Marketing 2025

7 Shifts

Add high-quality photos and videos regularly, posting as soon as new dishes are added to your menu. Keep your hours updated as well, especially if you have special holiday hours or seasonal changes. Another great way to partner with local businesses is by featuring their products on your menu or in your restaurant marketing.

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How to Keep Patio Profits Flowing All Season Long

Squirrel Systems

The umbrellas are up, the patio lights are glowing, and the tables are fullpatio season has officially arrived. But after the initial rush of sunny-day diners, many restaurants face a mid-season slowdown. Use your POS data to track which menu items are trending each weekand which ones are lagging.

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An Eater’s Guide to Whistler, British Columbia

EATER

Menus brim with callouts to potatoes from the neighboring Pemberton Valley (reputedly some of the world’s best), oysters from British Columbia’s Fanny Bay and Desolation Sound, and wines from around the province. Prices are high and lines tend to get long, though. You won’t escape the crowds in summer either. Leila Kwok. Tartar at Oso.