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Prepare to reopen: how to develop a restaurant menu

Typsy

That includes your menu: whether you're an established venue or feel a little more fluid, you must have a strategy in place to make sure your menu says and does everything you need it to. This blog post, by Doug Radkey, covers off the 'how' and 'why' of optimizing your menu for the post-pandemic customer.

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Why Limited Time Offerings are More Than a Passing Phase

Modern Restaurant Management

Limited Time Offerings (LTOs) have been a staple of the restaurant industry, although their very nature is short-lived. For restaurants, LTOs create new avenues to connect with customers and generate opportunities for chefs to expand offerings. What are new flavor profiles your competitors are tapping into?

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CREATE A CULTURE OF LEARNING

Culinary Cues

Do you remember when you first discovered how to snap your fingers or whistle? As a cook it may have been learning how to hold a French knife properly, getting that perfect caramelization on scallops, successfully combining clarified butter and egg yolks into a hollandaise, or pulling a perfect artisan bread from the oven hearth.

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YOU THINK YOU KNOW HOW TO BE A CHEF

Culinary Cues

Have you experienced the flavors and presentations of the items that may grace your menu? The chef must be able to speak the language, build the palate, and understand how this relationship works. Can you plan a menu focused on total utilization of meat and carcass? Is this the extent of your knowledge of menu planning?

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DON’T NICKEL AND DIME YOUR GUEST or IMPRESS THEM WITH QUANTITY

Culinary Cues

There’s a reactionary movement that I keep seeing in restaurants; a movement that assumes the answer to the restaurant bottom line is to take more and give less or give too much to justify raising prices. A menu should thus be designed and priced to make those items seem essential. Come on, we know this!

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A Guide to the Role of a Restaurant Manager: Duties, Daily Routine, and Essential Skills

7 Shifts

Managing a restaurant is a delicate routine—if we can even call it a routine. Managers are responsible for nearly every aspect of the restaurant and have to cover a variety of duties. In addition to their main duties, restaurant managers also have to contend with all the unwritten or hidden responsibilities that fall on them.

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CHEFS – ARE YOU READY FOR WINTER

Culinary Cues

More than anything else, when I was in restaurant kitchens I looked forward to planning and testing the next set of menu changes. A stale menu is not cost effective, ignorant of quality issues with ingredients, uninspiring for employees, and just plain boring. Winter is, by far my favorite season to plan menus.