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Taking a Bite Out of the QSR Market through Effective Advertising

Modern Restaurant Management

restaurant sales are expected to return to pre-pandemic trajectory and reach $898 billion in 2022. Given that businesses grow by acquiring new customers, many national QSR brands rely heavily on advertising to increase exposure. So, what is the recipe for success when it comes to advertising?

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11 Restaurant Marketing Strategies That Work in 2021 & 2022

7 Shifts

Is your website optimized, and does it provide a good user experience? Aside from paid advertising, ranking high in local organic search results is critical. Assume a customer discovers your website but cannot identify where you are located or how to contact you. Every stage of the client's journey should be examined.

Marketing 397
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Using Location-Based Advertising with Text Message Marketing

Modern Restaurant Management

Businesses have long searched for ways to optimize communications to specifically target people in close proximity with advertisements. billion on location-based marketing in 2022. The majority of marketers use location-based advertising to personalize their customer experience and create hyper-engaged audiences.

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Six Reasons Promo and Gift Cards Will Be Driving Restaurant Trends in 2022

Modern Restaurant Management

The restaurant industry has survived nearly two years of the global pandemic, adapting to ensure they provide the best possible experience for new and returning customers. Among all the trends forecasted for hospitality establishments in 2022, restaurant gift cards are one of the most powerful tools in your tool belt.

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7 Guest Preference Predictions for 2022

Restaurant365

As we end 2021 and consider the vast increase in takeout, comfort food, and overconsumption of alcohol that took place during the throws of the pandemic, many of us are resolved to doing better in 2022. Below are our 7 guest preference predictions for 2022. Sustainability will be top of mind. Mocktails will make a comeback.

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How Fast-Casual Marketers Can Prepare for 2022 Dine-in Traffic

Modern Restaurant Management

Now, as we enter 2022, predictions indicate a big shift back to sit-down dining. (We’ve Though there are plenty of customers who will continue to enjoy restaurant delivery—as it’s become ingrained in our weekly way of life—the off-premises’ percentage of sales is likely to slide.

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What Trends Are You Seeing and What Can We Expect to See More of in 2022?

Modern Restaurant Management

Our restaurant of the future is designed to benefit guests, employees and franchisees, with a new external design and a reimagined kitchen that will make it easier for us to serve hot, delicious food quickly for frictionless guest experiences, and we expect to see a lot more of that next year. Clinton Anderson, CEO, Fourth Enterprises.

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