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Menu Engineering: Innovating Menus for Profitability and Simplicity

Aaron Allen & Associates

In the dynamic landscape of the restaurant industry, one of the most critical challenges is striking a balance between offering innovative menu items and maintaining a simplified, navigable menu. This is what menu engineering is about. 2024 will be a great year for menu overhauls, not just LTOs. LTOs per week.

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The Rise of Exclusivity: VIP vs Traditional Discounting

Modern Restaurant Management

The Backdoor “Secret” Menu features six secret menu items currently, and they are exclusively available for dine-in to The Velvet Room (Velvet Taco’s loyalty program) mobile app users only. Exclusivity can apply to more than just menu items. Additionally, the Backdoor “Secret.”Menu

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Restaurant Innovation That Goes Beyond Menu Items

Modern Restaurant Management

We gravitate that way in our thinking towards other areas of our business, including looking at new products to add to our menu. Let’s take a look at some non-product ways of bringing value to our customers and spark some innovative thinking beyond your menu offerings. Was the menu confusing or the ordering process complicated?

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Could Surge Pricing Actually Make Fast Food Better?

EATER

According to CNN, the move is a part of the chain’s $20 million investment in digital menu boards, which will allow it to tweak the price of a Biggie Bag or Frosty in real time. Wendy’s also has plans to use “AI-enabled menu changes” and “suggestive selling,” according to Wendy’s CEO Kirk Tanner. Surge pricing is, of course, not new.

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Boost Profits and Get Your Restaurant Haunted for Halloween

Cheetah

We’ve put together the top menu suggestions, decorations, activities and marketing ideas that will make your restaurant the ghouliest in the neighborhood and draw hoards of trick-or-eaters. Create a Spookishly Healthy Menu with Cheetah. Find a fun way to incorporate Halloween into the menu. Name the menu items to fit your theme.

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The American Restaurant 2022 (Post Pandemic)

Culinary Cues

POP UP RESTAURANTS give a chef the opportunity to experiment with concepts, menu items, styles of service and preparation, and even multiple locations. Renting shelf or cooler space for your product places the merchandising, collection of cash and credit, and facilities maintenance in the hands of the store.

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Irresistible Instagram Post Ideas to Boost Your Restaurant’s Engagement

Next Restaurants

” This not only creates a fun interaction but also helps gauge interest in potential menu additions. Planning a special-themed menu ? Showcase Your Seasonal Menu Keep your audience engaged by highlighting the seasonal magic! Showcase Your Seasonal Menu Keep your audience engaged by highlighting the seasonal magic!