Modern Restaurant Management

JANUARY 31, 2025

Nearly two-thirds (65 percent) say they plan to increase their number of locations in 2025, and 74 percent plan to expand their menu offerings, leaning into new experiences and experimentation to power their growth. However, increased investments in marketing and promotions to drive traffic could offset operational efficiency gains.

Marketing 221

Marketing Loyalty Program 2024 2025 221

Modern Restaurant Management

DECEMBER 27, 2024

With AI’s growing prominence in marketing discussions this year, brands have begun navigating both its potential and pitfalls. Now, as restaurant marketers prepare for 2025, lessons learned from the past year are shaping a more pragmatic approach, prioritizing tools and strategies that deliver measurable results.

2025 275

2025 Loyalty Program Email Marketing Customer Experience 275

Goliath Consulting

OCTOBER 26, 2024

Here are some Halloween cocktail ideas that will thrill your guests and add seasonal flair to your menu. Garnish it with fresh blackberries and a sprig of mint to enhance its spooky presentation. Adding festive cocktails to your menu is a surefire way to attract new guests and keep your regulars coming back for more!

Menu 221

Menu Seasonal Menu Email Marketing Bar 221

Modern Restaurant Management

DECEMBER 18, 2024

Foot traffic or heat mapping, menu item engagement, or consumer demographics by time of day. The quicker businesses can feed that information back into operations, the better, whether for personalized dining, staffing optimization, or advertising and marketing.

2025 419

2025 Loyalty Program Social Media Fast Casual 419

Modern Restaurant Management

NOVEMBER 24, 2020

As a seasonal business, we must manage a budget that includes almost all revenue during those busy months and very little or no cash flow during the slow months. With slow seasons also comes the need to navigate seasonal layoffs and the task of hiring all the best people back the next season. Plan for Gaps in Your Budget.

Cash Management 576

Cash Management Social Media Seasonal Menu Food Truck 576

The Rail

FEBRUARY 7, 2025

Video marketing is an essential tool to captivate audiences, drive foot traffic, and win the fierce battle for online attention. Leveraging engaging and authentic video content allows restaurants to showcase their menu offerings, build a recognizable brand identity, and create a loyal base of regulars and word-of-mouth referrals.

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Serving Marketing Loyalty Program Social Media 130

Modern Restaurant Management

FEBRUARY 24, 2020

Advances in phone camera technology and the ease of uploading to the internet have made video marketing not only a possibility for most businesses, but a necessity. In 2017, Facebook founder and CEO Mark Zuckerberg discussed the importance of video to the future of internet marketing. Video Tour of Your Menu. Tasty-Style Videos.

Marketing 569

Marketing Seasonal Menu Consumer Goods Blog 569

Goliath Consulting

DECEMBER 23, 2024

The holiday season is a time for gathering with loved ones, celebrating traditions, and indulging in seasonal treats. Whether youre hosting a cozy night in or a sparkling holiday party, these five cocktails are guaranteed to impress your guests and add a touch of holiday magic to your menu.

Seasonal Menu 221

Seasonal Menu Email Marketing Transportation Presentation 221

Goliath Consulting

MARCH 26, 2025

As the chill of winter fades and patio season returns, restaurant owners have a prime opportunity to prepare their HVAC systems for the demands of spring. Instead of waiting for issues to arise, a proactive maintenance approach can prevent costly repairs, improve energy efficiency, and ensure diners stay comfortable throughout the season.

Allergens 221

Allergens Kitchen Safety Seasonal Menu Food Safety 221

Modern Restaurant Management

JUNE 27, 2025

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features the present and future of AI use in F&B, The Splintered Path to Purchase, the Datassential 500 Awards, and where chefs are earning six figures. percent menu-price inflation rate. At the same time, U.S. chain sales grew just 3.1

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Loyalty Program 2025 Customer Experience Customer Service 371

Modern Restaurant Management

MAY 21, 2024

This presents a golden opportunity to upsell specialty drinks before checkout on your restaurant app. What’s on the Menu? However, the market is evolving. Consider seasonal flavors, cold brew variations, and creative blends to cater to a broader range of preferences.

Beverage 493

Beverage Fast Casual Seasonal Menu Fine Dining 493

The Rail

JUNE 23, 2025

While the endeavor itself can be plagued with challenges like formulating the perfect menu or simply getting the word out, success isn’t impossible with the right considerations and tools along the way. In fact, states like California and New York have long been known for the opportunities they present when it comes to employment.

Food Truck 130

Food Truck Social Media Food Seasonal Menu 130

ChowNow

FEBRUARY 13, 2025

It puts you in control of your brand, helps customers find you online, and makes it easier for them to view your menu, book a table, or place an orderand thats just the beginning. The hours arent clear, theres no menu, and youre not even sure if the place is still open. Frustrating, right?

Social Media 195

Social Media Online Ordering SEO Email Marketing 195

The Rail

MAY 30, 2025

Although ambiance , narrative, and menu diversity drive choices just as much, convenience and quickness remain critical. What you offer and how you present it count, whether it's plant-forward cuisine, fusion cuisine, or interactive dining arrangements.

2025 130

2025 Loyalty Program Seasonal Menu Front of House 130

Culinary Cues

JANUARY 8, 2021

Sometimes the change curve can be mapped out allowing ample time to gear up with new skills, new products, new methods of production, and a laser focused marketing strategy, while on occasion, something environmental takes place that forces a more immediate response. Think about the technology sector as a prime example.

2021 474

2021 Social Media Kitchen Safety Restaurant Law 474

Culinary Cues

JULY 4, 2021

The quick fix may just be a dramatic change in how we plan and present our menus. CHANGE #1: The days of the fixed menu for restaurants should come to a halt. Without a clear understanding of where ingredient costs are going tomorrow and next month restaurants cannot afford to be shackled to a menu that is out of control.

2021 508

2021 Food Supply Seasonal Menu Supplies 508

Culinary Cues

OCTOBER 24, 2020

Consider this – the menu is the most important component of a successful restaurant and once designed it can, and should, impact every other aspect of the business. YES – the menu is that important! The menu comes first and should reflect the philosophy of the owners and chef and how the operators expect to be perceived by the public.

Menu 484

Menu Seasonal Menu Front of House Reference 484

ChowNow

FEBRUARY 28, 2025

In 2025, the US online food delivery market is expected to reach $424.9 Customers expect to browse menus, place orders, and pay for their meals with just a few taps of their phones. Online ordering has transformed the restaurant industry, turning what was once a convenience into an absolute necessity. billion in revenue.

Online Ordering 195

Online Ordering Ordering Email Marketing Mobile Ordering 195

Culinary Cues

OCTOBER 24, 2022

More than anything else, when I was in restaurant kitchens I looked forward to planning and testing the next set of menu changes. A stale menu is not cost effective, ignorant of quality issues with ingredients, uninspiring for employees, and just plain boring. Winter is, by far my favorite season to plan menus.

Seasonal Menu 346

Seasonal Menu Front of House Presentation Menu 346

Modern Restaurant Management

JUNE 29, 2022

An operator can then use order management technology to automatically build a complete profile of this diner, with insight into how often they order, what neighborhood they live in, and which menu items excite them. In addition, a better look into guest ordering habits and spending helps generate more complex menu item insights.

Ordering 474

Ordering Online Ordering Email Marketing Seasonal Menu 474

EATER

DECEMBER 17, 2024

Lille Allen/Eater Baking my wedding cake helped me save money and be really present as a bride Everything about my wedding fell into place, which was the only way I could have ever considered having one. Ramos, Finney, Mandel, and I are all seasoned bakers. Id never been one to dream of flowers, fluffy white dresses, or bridesmaids.

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2011 2013 License Presentation 235

Modern Restaurant Management

MARCH 8, 2023

Images of a cocktail on a friend’s Instagram feed can be the catalyst for that consumer checking out a restaurant’s Instagram profile and then tapping through to a website to check out the menu. Owners and managers must become digital marketers as well as experts at running a restaurant.

Social Media 450

Social Media Customer Experience Website Management Customer Service 450

Modern Restaurant Management

JUNE 22, 2022

Modern Restaurant Management (MRM) magazine caught up with co-owner Stuart Snyder to discuss the Southwest Harbor, Maine landmark’s past, present and future. What Harvard Beal founded in 1932 as a wholesale fish market evolved into a go-to waterfront dining destination and experience.

Food Truck 474

Food Truck Seasonal Menu Consumer Goods Customer Experience 474

Modern Restaurant Management

MAY 30, 2025

Fast Food and QSR Value The United States Fast Food & Quick Service Restaurant Market size was valued at US$ 248.8 billion by 2033, according to The "United States Fast Food and Quick Services Restaurants Market Size and Share Analysis – Growth Trends and Forecast Report 2025-2033" from ResearchAndMarkets.com.

Fast Casual 251

Fast Casual Food Point of Sale Mobile Ordering 251

Modern Restaurant Management

DECEMBER 31, 2024

Those priorities include increased marketing and sales efforts alongside new benefits and programs to attract and retain staff. The primary response was menu price increases, with nearly 61 percent of respondents adjusting prices to cope with the new reality. million birria orders this year alone.

Franchise 221

Franchise Franchising 2024 Mobile Ordering 221

Modern Restaurant Management

FEBRUARY 2, 2023

Present Quarterly Tasting Nights A tasting menu offers an exclusive and exciting experience for all guests. Establishments that choose a theme ahead of time and advertise accordingly will drum up interest for patrons as well.

Fine Dining 474

Fine Dining Customer Experience Events Seasonal Menu 474

ChowNow

MARCH 14, 2025

On the flip side, poor operations can lead to inefficiencies that snowballlike staffing issues that slow down service, supply chain mishaps that throw off the menu, or rising costs that eat into profits. Marketing and Customer Engagement Even the best-run restaurant wont thrive if no one knows about it.

Operations 195

Operations Management Management Front of House 195

Modern Restaurant Management

JUNE 5, 2024

Designed by Overland Partners and operated by Michaels On East, the eatery's seasonally inspired menu features produce from The Drs. Another lesson would be to look over both your menu and wine list to see where you can incorporate these practices. What has the response been from guests?

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Certification Sustainability Design Seasonal Menu 474

Modern Restaurant Management

OCTOBER 16, 2020

The data experts from Zenreach, the walk-through marketing company, compared in-store foot traffic of various restaurant brands by breaking them into three categories: SMB – Less than 10 locations. Mid-market – Less than 50 locations. Cleanliness Is a Major Concern, But the Menu Still Matters. Foot Traffic Study.

2020 553

2020 2030 Hotels Food Safety 553

The Rail

APRIL 14, 2025

By Tracie Johnson, Contributor Running a restaurant requires more than just a good idea, a great menu, and determination. Whether for operations expansion, equipment upgrades, staff recruiting, or more marketing activity, growth calls for resources. Good marketing plans raise awareness, build credibility, and increase revenue.

Small Business 130

Small Business Cash Management Social Media Consumer Goods 130

7 Shifts

NOVEMBER 15, 2024

They also bring creative ideas to the table, such as improving the drink menu and coming up with new events and promotions to drive sales. How would you improve or refine our current drink menu? How would you improve or refine our current drink menu? What techniques would you use to prevent over-pouring and inventory shrinkage?

Bar 195

Bar Management Management Hiring 195

Modern Restaurant Management

SEPTEMBER 15, 2021

Uncovering consumer confidence and preferences in an ever-shifting market as a result of COVID-19 restrictions, Restaurants Canada is shining a light on what restaurateurs and chefs can expect with the release of the 2021 Discerning Diner Report. . Despite these struggles, Alignable also learned in its poll that the No.

2021 447

2021 Retail Online Ordering Loyalty Program 447

Modern Restaurant Management

MAY 28, 2021

The celebration continued with an announcement of nine more award categories presented than the previous year, bringing the total to twenty-one, which are all centered around the brand’s ‘Year of the Guest’ commitment. Top Marketer : Dan Farrell, Multi-units in MI. Best New Store Launch : Angie Lacey, Nocatee, FL.

Franchise 474

Franchise Franchising Fast Casual Loyalty Program 474

The Rail

FEBRUARY 12, 2025

By Sierra Powell, Contributor Running a profitable restaurant calls for much more than just presenting good cuisine. Whether it's a casual restaurant or a fancy dining one, regularly presenting excellent cuisine is crucial. Packaging is essential for maintaining the quality and presentation of food while it is being delivered.

Customer Service 130

Customer Service Customer Experience Back of House Consumer Goods 130

SpotOn

NOVEMBER 21, 2024

The holiday season is just one blink of an eye away. Thankfully, you still have time to strategize for the holiday season so your restaurant runs smoothly and your guests and employees are happy. Here are six ideas to help capitalize on the holiday season. For the restaurant industry, it can be challenging to manage.

Loyalty Program 98

Loyalty Program Seasonal Menu Email Marketing Cash Management 98

ChowNow

JUNE 20, 2025

It gives people everything they need to make a decision about where to eat, including business hours, phone number, location, menu, photos, reviews, and links to online ordering, all in one place. A blurry menu photo from 2018 isn’t a good look. Look for outdated menu items, old promotions, or incorrect business information.

Online Ordering 195

Online Ordering Website Management Customer Experience Seasonal Menu 195

Modern Restaurant Management

MARCH 26, 2024

With an average viewership of about 10 million , March Madness presents a prime opportunity for restaurant operators to boost revenue as consumers rush to order their favorite game-time meals. Operators can capitalize on these trends by refining their menu to focus on high-demand items and eliminating less popular options.

Technology 294

Technology Mobile Ordering Loyalty Program Online Ordering 294