7 Shifts

JANUARY 7, 2021

As restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan, too. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. So, where do you start?

Marketing 195

Marketing 2021 SEO Loyalty Program 195

Open for Business

OCTOBER 20, 2023

Quick links Market research and business plan Location and layout Budgeting and costs Licenses and legal requirements Creating the menu Staffing Technology and systems Marketing and branding Opening your restaurant Market research and business plan Market research and crafting a solid business plan are foundational steps in opening a restaurant.

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License Email Marketing Front of House Seasonal Menu 78

Apicbase

AUGUST 5, 2022

If you look under the bonnet, you will see that struggling businesses often lack a clear restaurant marketing plan. Of course, marketing isn’t the only thing that makes or breaks a business, but it does give you an edge when you expand and open in new locations. You don’t need a fancy consultant to do your marketing.

Marketing 97

Marketing Operations Social Media Email Marketing 97

Apicbase

FEBRUARY 29, 2024

85% of operators use POS data to engage with customers via text or email, while 60% use it for their loyalty programs. 85% of operators use POS data to engage with customers via text or email, while 60% use it for their loyalty programs. The global foodservice market size reached $2,989.5 Let’s dig in. by 2032, reaching $4,046.1

2024 52

2024 Operations 2023 Loyalty Program 52

Open for Business

JULY 7, 2023

The definition of the word hospitality can change depending on context. In the hotel industry, it means one thing. In the travel and tourism industry, it means something a little different. But when it comes to restaurants, the word hospitality has always meant the art and science of crafting a warm, welcoming, and positive experience for guests.

Hospitality 78

Hospitality 2023 Front of House Social Media 78

Open for Business

MARCH 1, 2023

Chef, server, and bartender barely scratch the surface of all the work that happens in front and back of house. Restaurant work is indeed stressful and it’s not for everyone, but one of its major advantages is that it’s inherently social, fast-paced, and fun. You’ll find national averages for pay below.

Fast Casual 78

Fast Casual Cash Management Front of House Fine Dining 78

Touch Bistro

JULY 15, 2021

The restaurant industry is a competitive space, and you need unique restaurant marketing ideas if you want your venue to stand out. The challenge is, restaurant marketing and promotions can take many forms, and not every strategy will resonate with every diner. The Ultimate Guide to Restaurant Marketing. Download Now.

Marketing 77

Marketing 2021 Email Marketing Social Media 77

Open for Business

MAY 4, 2023

You can have spectacular house-made charcuterie and a kitchen full of James-Beard-Award-nominated chefs, but the food won’t matter if other pieces of the puzzle are missing. To make that happen, restaurant owners need to invest in staff training, service standards, marketing, and tech to create the most positive guest experience.

Take-out 78

Take-out 2023 Customer Service Online Ordering 78

Touch Bistro

APRIL 27, 2021

Social Media Links: Make it easy for your guests to follow you on social media by embedding links to your social media profiles directly on your website. Social Media Links: Make it easy for your guests to follow you on social media by embedding links to your social media profiles directly on your website.

Design 92

Design 2021 Online Ordering Website Management 92

Restaurant365

JULY 24, 2020

market for online food delivery. According to Statista, a provider of market and consumer data, the market for online food delivery in the U.S. Shelter-in-place orders, dine-in restrictions and diners’ hesitation to eat out have combined to prompt restaurants to shift their focus to takeout and delivery. Size of U.S.

Front of House 147

Front of House Online Ordering Kitchen Safety Customer Service 147

Touch Bistro

MAY 26, 2021

You can expect more reservations, more takeout and delivery orders, and larger check sizes. . Just follow our Father’s Day preparation and marketing tips, and dad will have no eggscuse not to take advantage of your Father’s Day specials. Reservations will help you forecast your labor needs. . Spread the word! .

Specials 97

Specials 2021 Seasonal Menu Outdoor 97

Touch Bistro

MARCH 30, 2021

When it comes to big holidays, diners expect all the stops: signature drinks, prix-fixe menus , maybe even a contest on social media! If you have a full marketing plan , you may already have some ideas of what to do and how to execute them. Did you know Mother’s Day is the most popular holiday of the year for restaurants?

2021 79

2021 Email Marketing Social Media Seasonal Menu 79

Open for Business

OCTOBER 12, 2022

Marketing a menu. You can use a QR code to connect guests to every menu and drive traffic to your website for future reservations. Whether you opt for a physical or digital menu in-house, you’ll want to create a digital menu for your website. Selecting menu items. Choosing the menu size. Organizing the menu. Additional menus.

Menu 78

Menu Dietary Restrictions Seasonal Menu Design 78

Apicbase

FEBRUARY 8, 2024

From the bustling kitchen to the welcoming front-of-house, this discipline centres on: streamlining processes, enhancing efficiency, and ultimately delivering a seamless dining experience. What Is Restaurant Operations Management? Efficiently run a restaurant, craft seamless experiences, and watch growth unfold.

Definition 52

Definition Operations Management Management 52

Apicbase

FEBRUARY 8, 2024

From the bustling kitchen to the welcoming front-of-house, this discipline centres on: streamlining processes, enhancing efficiency, and ultimately delivering a seamless dining experience. What Is Restaurant Operations Management? First, let’s look at the definition of restaurant operations management.

Definition 52

Definition Operations Management Management 52

Open for Business

DECEMBER 12, 2023

You don’t have to retain a lawyer up front, but you at least need to have a consultation with an attorney to understand your options in terms of incorporation, as well as the laundry list of other things that you’ll need to consider. “You Most restaurants need funding, especially during the initial stages when they’re setting up.

Back of House 78

Back of House Restaurant Law Email Marketing Small Business 78

Touch Bistro

APRIL 18, 2021

Move tables so that they’re at least six feet apart, if not more, to promote social distancing. Add social distancing signs and directional arrows on the floor with tape to ensure that guests know where to go. 4 Benefits of Restaurant Patio Dining. Patio dining can ease customers’ anxieties about going to restaurants.

Outdoor 52

Outdoor Kitchen Safety Food Safety Seating 52

7 Shifts

FEBRUARY 8, 2024

With the right tech tools, managers can ease their workloads, employees enjoy a much smoother scheduling process, and guests benefit in countless ways — from mobile ordering to digital menus to better ways of making and managing reservations. A full 55% of consumers consider takeout and delivery essential to their restaurant experience.

Operations 367

Operations Management Management Mobile Ordering 367

7 Shifts

FEBRUARY 8, 2024

With the right tech tools, managers can ease their workloads, employees enjoy a much smoother scheduling process, and guests benefit in countless ways — from mobile ordering to digital menus to better ways of making and managing reservations. A full 55% of consumers consider takeout and delivery essential to their restaurant experience.

Operations 352

Operations Management Management Mobile Ordering 352

Black Box Intelligence

DECEMBER 10, 2021

The need for convenience and seamlessness was already driving rapid adoption of restaurant technology, and the pandemic accelerated it. Contactless payments and ordering, tap and pay and QR codes are now commonplace in restaurants. And it’s an important aspect of the company’s strategy to address staffing challenges. Get weekly updates.

Technology 52

Technology Online Ordering Point of Sale Kitchen Safety 52

7 Shifts

FEBRUARY 7, 2024

Delivery, scheduling, inventory management, reservations, and guest management have seen technological advancements over the past few years, and it's just the beginning. Better team communication: Say goodbye to endless text threads, email chains, and whatever other inefficient methods your team uses to negotiate schedules.

Technology 312

Technology Mobile Ordering Social Media Online Ordering 312

7 Shifts

MARCH 10, 2022

Reservation software keeps your hosts organized, review sites provide you with actionable feedback on your performance, and staff management software keeps your team in sync with auto scheduling. The team communication tool from 7shifts solves for the ranging conversations, text threads, and email chains that seem to go nowhere.

Management 195

Management Management Operations Point of Sale 195

Notch

JANUARY 23, 2019

As an owner-operator, your restaurant likely sits at the center of your life. It's not only your business and your livelihood— it's also your dream. Unfortunately, if your restaurant is typical, your profit margins are exceedingly narrow. According to a recent Forbes article , sit-down restaurants make a profit of about 6%. So, why do it?

Email Marketing 72

Email Marketing Merchandise Website Management Point of Sale 72

EATER

SEPTEMBER 10, 2020

Food shows are the only way we can really get our product in front of our customers and get new accounts,” he says. “We New business are most vulnerable to disruptions caused by COVID-19 This story was originally published on Civil Eats. Bhalla has no backup plan and no clear path forward. That’s all we think about,” says Bhalla.

Food 65

Food Catering Small Business Retail 65

Notch

JANUARY 23, 2019

As an owner-operator, your restaurant likely sits at the center of your life. It's not only your business and your livelihood— it's also your dream. Unfortunately, if your restaurant is typical, your profit margins are exceedingly narrow. According to a recent Forbes article , sit-down restaurants make a profit of about 6%. So, why do it?

Email Marketing 52

Email Marketing Merchandise Website Management Point of Sale 52

7 Shifts

MARCH 16, 2022

In the restaurant industry, it can be difficult to maintain front- and back-of-house staff, as many will eventually move on to pursue new ventures such as school, travel, or alternate employment. Worse yet, some may leave simply because they do not feel valued or that there is no meaning attached to the work they do. Be Flexible.

Front of House 370

Front of House Back of House Communication Customer Service 370

Lavu

MARCH 11, 2020

The restaurant industry has been evolving consistently over the years. From the introduction of point of sale (POS) systems to accounting systems, technology is changing the ways restaurants operate today. Some of the practices that used to be acceptable a few years ago are no longer the norm. . You may also be unsure where to start.

Management 78

Management Management Cash Management Mobile Ordering 78

Modern Restaurant Management

NOVEMBER 19, 2020

“As a cooperative, Ocean Spray farmers know the importance of building and feeding communities, and share these values with local independent restaurants,” said Chris O’Connor, Vice President of Marketing at Ocean Spray. Supporting Independents. Ocean Spray Cranberries, Inc.

Mobile Ordering 121

Mobile Ordering Kitchen Safety Online Ordering Coaching 121

Modern Restaurant Management

SEPTEMBER 14, 2021

She moved to information technology in 1994 where she was instrumental in putting in the first network and email system for SBCI. New & Notable spotlights the latest news restaurateurs need to know. TEAM Schostak Family Celebrates Anniversary and Employees. Cynthia (Cyndi) Barnes: Director of Accounting | 35 years.

Food 153

Food Tip Distribution Guest Recovery Food Safety 153

Modern Restaurant Management

MAY 12, 2020

In this edition of MRM News Bites, read about efforts to help the restaurant industry and heroes as well as "new normal" restaurant technology and products. Dining Bond Goes Global. The Dining Bond Initiative, a campaign that helps get funds to restaurants impacted by the coronavirus COVID-19, has gone global.

Mobile Ordering 118

Mobile Ordering Online Ordering Food Order Hospitality 118

EATER

AUGUST 22, 2022

It was April 2017, a seventh season of the show would air in a couple of months, and a friend had come to Chicago to attend this dinner with me, not because we loved Game of Thrones — neither of us had watched for years at that point — but because the idea of a fannish dinner was exciting. This version was dyed with squid ink.)

Fine Dining 100

Fine Dining 2012 Reference Social Media 100

Modern Restaurant Management

SEPTEMBER 23, 2020

While the company has products specifically designed for each vertical, such as appointments, eCommerce, online ordering and reservation management, its uniqueness lies in offering high-powered capabilities that every business needs. These include marketing, website development, omnichannel payments and point-of-sale (POS) solutions. "We're

Serving 183

Serving White Paper Food Recycling 183

Modern Restaurant Management

DECEMBER 31, 2019

Substantial advantages in marketing, reduced labor costs, shared management costs, lower occupancy cost can be had in this model. A chicken sandwich and the impact it has had on how to market a product – see Popeye’s vs. Chick-fil-A. Food Halls – the numbers for current and future growth are substantial.

2020 134

2020 Kitchen Safety Consumer Goods Point of Sale 134

EATER

JULY 6, 2022

Now, its mission is linked more than ever to fine dining destination Blue Hill at Stone Barns and a famous chef’s vision for trickle-down change. On the morning of February 7, 2020, office employees at the Stone Barns Center for Food & Agriculture filed one by one into meetings with management. Some came out crying. It was not a gentle pivot.

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Agriculture Leadership Education Employee Relations 91