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Creating a restaurant website: Why it matters and how to nail it

Open for Business

A website can be a powerful tool for marketing your restaurant. Clearly communicating these details can improve reservation volume and foot traffic. Menus can be refreshed and hospitality can be fine-tuned, but your restaurant’s success ultimately boils down to discoverability. Why is a restaurant website important?

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How to write a restaurant marketing plan that puts butts in seats [Ideas and Strategies]

7 Shifts

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. You need to put yourself in front of diners, get them in your door, and turn them into ambassadors of your restaurant that come back and tell their friends about you.

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The ultimate guide to restaurant technology for restaurant owners

Open for Business

Streamline the front of house. Run a smooth back of house. Streamline the front of house. Keeping front-of-house activities humming like a well-oiled machine is important for every restaurant. Online reservation system. It empowers restaurant owners to send highly targeted marketing messages.

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Tech Will Help Restaurants Do More with Less in 2023

Modern Restaurant Management

Data science will also help segment guests into hyper-specific groups and automate email marketing campaigns, bringing in more guests without using additional staff. In the back of the house, AI can automatically anticipate inventory shortages and suggest quantities for restocking that are consistent with predicted reservations.

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Where to Place QR Codes in Your Restaurant for Maximum Effect

The Rail

They help with everything from always have an updated menu, to faster service, to direct in-house marketing, and even less stressful staff! QR codes in menu stands can also be used to promote specials, deals, and events, providing an additional marketing opportunity for restaurants.

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Simple Restaurant Marketing Plan for 2020 [PDF Template]

7 Shifts

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. Their business is built on the power of word of mouth—one of, if not the most useful marketing tools in the book.

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Setting the stage: a guide to opening a restaurant

Open for Business

Quick links Market research and business plan Location and layout Budgeting and costs Licenses and legal requirements Creating the menu Staffing Technology and systems Marketing and branding Opening your restaurant Market research and business plan Market research and crafting a solid business plan are foundational steps in opening a restaurant.

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