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Imagine pouring your heart and soul into your restaurant, only to watch your tables remain empty night after night. One of the building blocks you must put in place before starting a restaurant is market research. Today, we’re giving you a roadmap on how to do restaurant market research well.
Taking the time to step away from all of that, looking up to the light and reflecting on how fortunate we are is cleansing and very, very important. Taking the time to step away from all of that, looking up to the light and reflecting on how fortunate we are is cleansing and very, very important.
Consumers are prioritizing sustainability when it comes to dining choices, driving a trend for going green in the restaurant industry. Concerned about climate change and the environment, these consumers are increasingly spending their dining dollars with restaurants demonstrating sustainability initiatives.
By Bailey Ramsey, Contributor Food waste is a critical issue in the restaurant industry. To put this in perspective, restaurants waste anywhere between 4% to 10% of the food they purchase. Predicting Customer Demand Accurately One of the leading causes of food waste in restaurants is overproduction.
How you approach life is typically evident in everything you do from caring for your health, to relationships, to your work, and even your purpose. How we approach lifes challenges is our choice. How we approach lifes challenges is our choice. Its the proverbial glass half full or half empty scenario.
Nowadays, running a successful restaurant takes more than great food and good service. With 90% of diners checking a restaurant online before visiting, you also need a strong online presence to attract and boost reservations. Let’s explore 26 proven online marketing strategies to help your restaurant thrive.
Do you understand the seasonality of ingredients and how to adjust for less than stellar quality or substitute ingredients that will bring you close to the same result in a recipe? The chef must be able to speak the language, build the palate, and understand how this relationship works.
The goal of every restaurant and every chef is to create memorable experiences for the guest. Chefs, managers, and owners should live by a simple rule – “If you are not serving the guest directly then it is your job to serve those who are.” It is, and must be, a team effort. Does this seem farfetched?
Its the number one way customers discover new restaurants and if your business isnt showing up in the search results, youre losing diners to competitors who are. Local restaurant SEO is the best way to attract new customers, and its easier than you thinkyou dont need to be a technical expert to start seeing real results.
My question to you is, how will management of Restaurants, Clubs and Hotels try to provide a sense of balance and wellbeing for the chefs who have the history of working from dawn until well into the night, six and sometimes seven days a week. I thought you would be a great colleague to ask.”. Is there truth to this?
” Jack Welch Welch, the visionary past CEO of General Electric points to the most important role of a leader (chef, manager, restaurant owner) which is to develop their staff, to mentor them, to teach and train, and feed their passion until they match or even surpass your own abilities. A recipe has no soul.
TEN THINGS YOU DIDN”T KNOW ABOUT A RESTAURANT. There is a long history of how kitchens and restaurants are structured. Although executed at different levels – this structure is something that all those whom work in restaurants can depend and lean on. An organizational structure that attempts to keep things under control.
Is it culinary school, working in well-known restaurants, finding an established chef to mentor them, or is it something else entirely? It is the decision of where to work, who to work for, and how you will invest in the opportunities that come your way that is most critical at this juncture.
Rest assured, at some point restaurants will rise up again, clubs and hotels will measure success based on occupancy and food service activity, and the position of “chef” will be center stage in driving sales and measuring profitability. Now is the time to self-assess and realign priorities.
These platforms are gaining popularity among people who wish to dine with their families at home and still wish to enjoy the flavor and quality of restaurant food. These platforms are gaining popularity among people who wish to dine with their families at home and still wish to enjoy the flavor and quality of restaurant food.
Increasing your restaurants online order volume doesnt have to feel like an impossible task. In this guide, well walk through seven practical ways to boost your restaurants online order volume. Optimize Your Website and Online Ordering Experience If your restaurants website isnt easy to use, youre probably losing out on online orders.
While your restaurant may feature a diverse menu, delicious food, a great ambiance, and excellent customer service, you will still struggle to build a customer base without promoting it. The fact is that running a successful restaurant is more than just offering good food and good service. Emphasize Best-Selling Items.
The restaurant industry continues to be devastated – not just as a result of the pandemic but because the pandemic brought underlying issues to the surface. The glory days of the restaurant industry have been laid to rest and they may never return to any semblance of normalcy. How will we react?” What if……happens?
Modern RestaurantManagement (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. 'Safety' is what I believe to be most important now to help assure patrons to revisit their favorite restaurants. An app-first experience for restaurant chains.
When properly developed and integrated into your operation, the mission statement will impact who you hire, how you train, the products you develop and sell, the way you lead and manage, how employees interact, the way that guests are approached, and how the world perceives you (the business) to be.
It is the team behind the chef that makes a successful restaurant; it is the team that executes the chef’s vision; and it is the team’s focus that allows the chef’s cost consciousness to result in a financially successful operation. Every restaurant, of every level is finding it increasingly difficult to build a team with lasting power.
Are you thinking about owning a restaurant? You are not alone if the thought of putting your name on a restaurant awning has crossed your mind. One of the most tempting forays into entrepreneurship is the restaurant business. How hard can it be – right? Spoiler alert – nothing could be further from the truth.
A restaurant is only as good as the team behind the scenes. As an owner or manager, you’re already well aware that your team and your customers are the lifeblood of your enterprise. For restaurants, this information could range from cooking, dining, and food preparation tips to local ingredient sourcing guides.
Restaurants are very much like families, sometimes dysfunctional, but still family. The dining room staff face some different marks in time that establish them as “prepared”. In both cases, there is a high level of stress in restaurant work. How important is the staff meal to the success of a restaurant?
We all knew that the restaurant industry was in need of a structural overhaul, we (those of us affiliated with the business) were well aware of the cogs in the chain, and the years of rust that had accumulated on systems and organization, but it took the pandemic of 2020/21 to shout out: THE TIME IS NOW! Such is the case in 2021.
It seems to me that this is where we are with our decisions about restaurant operation. We have debated this issue for the past two years and the only solutions that most restaurant operators have come up with are to cut services and keep raising wages. Desperation leads to ineffective decision making.
Running a restaurant is a demanding job. One day youre juggling staff schedules. Weve worked with countless restaurant pros whove faced these challenges head-on. Their stories inspire these 10 proven restaurantmanagement tips and tricks for success. Lets get started and help your restaurant thrive any year.
Yes, I have been preaching the need for change in restaurants. Changing how we view our concepts, menus, pricing structure, our staff, marketing, and the list goes on has never been more critical. What may appear to be blatant, could very well stem from a lack of understanding and a declining number of role models.
Managing a restaurant is a delicate routine—if we can even call it a routine. Managers are responsible for nearly every aspect of the restaurant and have to cover a variety of duties. Table of Contents: The main duties and responsibilities of a restaurantmanager What is a restaurantmanager’s daily routine?
It sounds nice to espouse the cliche: “It’s not whether you win or lose that matters, it’s how you play the game”, but if how you play the game leads to losing – there is little inspiration in the noble approach. Okay, so maybe how we define winning needs to evolve. But then we need to more clearly define the word “satisfied”.
This is meant to be a chat with all the stakeholders: cooks, chefs, servers, bartenders, managers, owners, dishwashers, and customers. The end IS NOT near, in fact, restaurants have never been more important than they are right now. Are you willing to take a hard look at your pricing model and how you approach profitability?
While you must follow the strict guidelines to ensure the safety of your staff and customers, that’s not to say you can’t take advantage of an empty restaurant to improve your knowledge of restaurantmanagement, running a business, and creating a recipe for success when you eventually get back to business as usual.
So, how detrimental is this “bad press” and what can be done about it? When restaurants cry the blues about a lack of staff and even more significant – a lack of committed staff, then it is time for those who “do it right” to actively work at changing perceptions. Not all chefs are the same.
The tasks of the chef are fairly universal: planning menus, putting your signature on each dish, hiring and training staff, ordering product and building vendor relationships, controlling costs and adhering to budgets, maintaining a clean and safe kitchen environment, etc. The answer is emphatically – no.
What if the chef, manager, and owner were required to do the same, in essence proclaiming they approve of the work as presented to the guest? Are you proud to present this to your teammates, manager, or guest?” Back in time, I remember a billboard in New York City’s Times Square that asked: “Would You Be Willing To Sign Your Work?”
The margins are very tight, in fact they are so tight that most business savvy people would wonder why anyone would ever want to own a restaurant. From the dishwasher to the prep cook, line cook to sous chef, and server to restaurantmanager – food cost percentages must be something that everyone takes on as a job requirement.
The restaurant industry has been plagued with problems for decades – this international crisis has brought everything to a head. How many times have restaurateurs and chefs proclaimed that they couldn’t simply stop their current model and re-invent themselves? It has also demonstrated just how fragile that need is.
We don't have to tell you that the restaurant industry has a turnover problem. Restaurants are a transitional industry for many—but many of the reasons that workers quit are entirely preventable. 8 Reasons Why Restaurant Workers Quit — And How To Prevent It. 7shifts Tip Pooling and Distribution Software for Restaurants.
Push it out, how many covers, lock, and load, finish strong, over the hump, wrap it up: this the language of the kitchen during service, these are the timestamps like the number of quarters in a football game or innings in baseball. How do you feel about that plate?” When we compromise with quality in a restaurant where is the win?
It’s been months since restaurants across the US, Canada, and beyond were forced to shutter their dining areas in the wake of the COVID-19 outbreak. Plus, as part of our COVID-19 resources initiative , it’s time we pivot our own content to help your restaurant have a successful reopening. I'm so sorry, I'm not doing that anymore.’
Even though the COVID-19 pandemic persists across the globe, governments have started easing lockdown restrictions and allowing restaurants to reopen finally. The news may raise concerns for both customers and operators alike because it’s no secret just how contagious COVID-19 can be in public places. Offer Disposable Menus.
TECHNOLOGY AND RESTAURANT CULTURE Learning to live with technology and stay in control is essential. Encourage your staff to share the number with key family members and if there is a legitimate “emergency” this is the lifeline, in a semi-private setting where they can communicate. “I
Nearly nine years ago, during the first twelve months of Harvest America Cues blog, one of my articles went viral attracting almost 40,000 views in one day. What rules or laws are most significant for them and how might their commitment to them impact on those workhorse cooks, dishwashers, restaurant servers, and the like?
The hope was that by doing more, working harder and longer, making more complicated menus, and pushing the envelope of creativity the restaurant industry would rise up to new levels of success. These small restaurant operators opened and closed their doors at an alarming rate simply because they couldn’t afford the space. BLIND FAITH.
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