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MRM Research Roundup: Super Bowl LIX Edition

Modern Restaurant Management

But while wings still dominate as the top football snack, new data suggests that more fans are choosing to watch the game at home rather than head to their local sports bar. The average price of wings increased 18 percent, likely due to demand and larger orders. This suggests fans are stocking home bars instead of ordering drinks out.

2024 311
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THE RESTAURANT MVP

Culinary Cues

Just like in professional sports, it is the collective effort of a focused restaurant team that includes every player from owner to dishwasher that makes this business work.

Coaching 442
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17 Restaurant Promotion Ideas To Boost Orders And Customer Loyalty

ChowNow

The right promotion at the right time can reignite business, whether that means a packed dining room on a slow weekday or reconnecting with loyal customers who havent ordered in a while. Are you trying to increase your direct online ordering ? A restaurant marketing strategy that works for a sports bar might fall flat at a vegan cafe.

Ordering 195
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2025 Outlook: Experts Weigh In on Restaurant Trends and Challenges, Part Three

Modern Restaurant Management

Restaurants are already experimenting with using AI to handle drive through orders to allow human employees to focus on customer interactions in the restaurant. I think smart, AI-enabled platforms will turn data into intelligence around visit frequency, ordering, traffic patterns and more.

2025 419
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Why Restaurant Owners Should Optimize Their Menus to Capitalize on Game Day Sales

Modern Restaurant Management

With COVID-19 guidelines restricting dine-in, restaurants need revenue from sporting events now more than ever. For many restaurants, major sporting events are a predictable and dependable boon for food and bar sales throughout the year. One way to capture more sales? Trim the menu. Consider Profit Margins. Sharpen the Focus.

Sports 515
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Hot Dog Tower and Yap?

EATER

Theyd been serving hot dogs, fried chicken sandwiches, and other Southern-inflected bar foods for 15 years. What began as an easy way to breathe new life into the haunt has become a popular order. Its food that draws on the most basic familiarity and cheap thrill make Goldfish extra-large , serve a tower of hot dogs.

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How QSR Brands Can Best Position Themselves for Non-Traditional Expansion

Modern Restaurant Management

As travel and leisure activities continue to rebound from the impact of the COVID-19 pandemic, quick-service restaurant (QSR) brands like ours have a unique opportunity to position themselves for growth in non-traditional venues like airports, casinos, college campuses, sports stadiums and other travel centers.