SpotOn

MAY 13, 2024

Lean into marketing Summer brings a shift in consumer behavior and preferences. With the help of targeted summer-themed marketing campaigns that feature your restaurant’s summer menu, atmosphere, outdoor seating areas, seasonal events, hours, and/or location, you will be able to attract both loyal guests and new clients.

Seasonal Menu 98

Seasonal Menu Outdoor Email Marketing Loyalty Program 98

Culinary Cues

NOVEMBER 20, 2020

It seems that every time I check my email or flip through postings in social media – there is another restaurant, food business, or culinary school preparing to close their doors. The purpose of colleges is to teach, prepare, train and connect students with the rest of their lives. PLAN BETTER – TRAIN HARDER. CAFÉ Talks Podcast.

Social Media 499

Social Media Education Email Marketing Healthcare 499

7 Shifts

SEPTEMBER 16, 2021

Whichever way you go, remember that for every new restaurant you open, you'll need to conduct any necessary market research and document your planning process with a business plan and a feasibility study. You may also benefit from diversification in your market, particularly if you'd like to open your next location close to an existing one.

Management 370

Management Management Document Hiring 370

Modern Restaurant Management

MAY 20, 2022

Teriyaki Madness (TMAD) had the "bowls" to admit they messed up and turned the mistake into a unique marketing opportunity. In late February, a marketing team member was training a coworker on how to send five winners of a “Free Bowls for a Year” drawing their notifications at once instead of one at a time.

Email Marketing 173

Email Marketing Loyalty Program Point of Sale Download 173

Sling

DECEMBER 19, 2020

Once considered a supplement to the standard training program, virtual training is now the preferred — and sometimes only — option for managers and owners who want to improve their team’s skills. Virtual Training 101. Not all virtual training software is created equal. 4) Prepare Your Virtual Training Presentation.

Training 78

Training Management Management Employee Relations 78

Goliath Consulting

JUNE 8, 2023

Additionally, envision future growth opportunities, innovative menu additions, and effective marketing strategies to maintain a competitive edge. Cultivate a warm and welcoming environment by training your staff to be friendly, attentive, and knowledgeable.

Dietary Restrictions 78

Dietary Restrictions Email Marketing Social Media Customer Experience 78

Modern Restaurant Management

DECEMBER 28, 2023

Traditional methods like feedback forms and email surveys often result in not only low response rates, but delays in actionable insights due to the cumbersome nature of manual analysis. The ability to gauge real-time customer satisfaction is a game changer for restaurants aiming to adapt and thrive in an evolving market.

2024 120

2024 Dietary Restrictions Customer Experience Customer Service 120

The Rail

MARCH 27, 2024

A thorough competitor analysis for restaurant businesses may include access to the following data: Operations Menu items and pricing Marketing methods Customer reviews In each area, data can help you to see what’s working for these other businesses that you can learn from.

Email Marketing 52

Email Marketing Point of Sale 2024 Seasonal Menu 52

Modern Restaurant Management

MAY 1, 2023

This data is highly valuable on the black market and can be used for identity theft, fraud, and other criminal activities. Cybercriminals use a variety of tactics to target restaurants, including: Phishing attacks : Phishing attacks involve sending fraudulent emails or messages to trick employees into providing sensitive information.

Insurance 189

Insurance Email Marketing Employee Relations Customer Experience 189

Next Restaurants

MAY 8, 2024

From innovative marketing techniques to strategic menu optimization, these methods offer a roadmap for encouraging repeat business and feeling excited to welcome new customers. Leverage effective content marketing and local SEO by sharing informative and entertaining content about your business.

Loyalty Program 106

Loyalty Program Social Media Point of Sale Online Ordering 106

7 Shifts

DECEMBER 17, 2020

Once you have access to a guest’s contact info, it creates the opportunity to reach them via email or text and let them know about special offers, new menu items, changing hours, and more. The basic information you should be collecting is first and last name, phone number, and email address. The second most important?

Loyalty Program 370

Loyalty Program Social Media Email Marketing Customer Service 370

ChowNow

JANUARY 22, 2021

Market your restaurant app via email. If your online ordering system gives you control over your customer data, you should have a healthy list of email addresses. Send out an email to announce either your app-only promotion or the launch of your new app. You can use a service like Mailchimp to send out promotional emails.

Email Marketing 148

Email Marketing Mobile Ordering Social Media Download 148

SpotOn

MARCH 5, 2024

Kim Dieu knows marketing. Before she opened the modern Vietnamese concept Mi' N Tea , alongside her brother, Troy, and parents, Kim Tran and Dan Dieu, she worked in product marketing and graphic design, helping build brands. So I'd have to tend to that more than marketing," says Dieu. 

Email Marketing 52

Email Marketing Loyalty Program Online Ordering Front of House 52

7 Shifts

JANUARY 31, 2024

It's up to the restaurant manager to maintain a warm, welcoming atmosphere and train staff to do the same. Marketing & advertising It's your job to ensure the restaurant's seats are full, especially if you're not part of a massive franchise that benefits from corporate advertising.

Management 195

Management Management Kitchen Safety Front of House 195

Modern Restaurant Management

AUGUST 1, 2022

In a tight labor market, restaurants are struggling, with many reducing hours or even closing due to staff shortages. While in other industries it’s common to have a dedicated HR or recruiting team, in the restaurant business, general managers typically handle hiring and training as well, on their own. Recruiting is an art.

Recruiting 192

Recruiting Email Marketing Inventory Training 192

Marketing4Restaurants

JULY 27, 2023

A lot of businesses thrive or die depending on the amount of marketing done. Here are some common mistakes we’ve observed that hinder most businesses: Zero marketing One of the most basic mistakes is simply not doing any marketing at all. Email marketing This is a more personal way to connect with your customers.

Marketing 98

Marketing Email Marketing Pricing Specials 98

Open for Business

MAY 9, 2024

In addition to updating your OpenTable profile, use social media, email marketing , and your restaurant's website to create buzz around your summer offerings. Train them on your seasonal menu items and summer promotions, and make sure everyone can navigate your outdoor space efficiently.

Seasonal Menu 78

Seasonal Menu Social Media Outdoor Email Marketing 78

Open for Business

MARCH 21, 2023

Word-of-mouth marketing and evangelism marketing are valuable parts of a restaurant’s marketing strategy. Because word-of-mouth marketing is an unpaid form of advertising, you can use this important tool no matter your restaurant’s marketing budget. Word-of-mouth marketing is a form of organic advertising.

Marketing 78

Marketing Social Media Email Marketing Customer Experience 78

Goliath Consulting

MARCH 3, 2023

Examine your skillsets and experience you have acquired in the past to see if you’re comfortable with sales, marketing, managing, and more. If the market you plan to enter is saturated with similar businesses that sell the same product or market the same way, consider a different franchise.

Franchise 78

Franchise Franchising Email Marketing Document 78

Modern Restaurant Management

JANUARY 8, 2024

To tackle this pressing issue effectively, businesses must invest in staff training and development, vital for retaining and upskilling their existing workforce. – Corin Camenisch, Product Marketing Lead at SumUp 1 + 0 = 3: The New Math of Marketing!

2024 208

2024 Loyalty Program Cash Management Customer Experience 208

Culinary Cues

DECEMBER 30, 2019

Every restaurant must constantly invest in training. [] PUTTING ALL OF YOUR EGGS IN THE CHEFS BASKET. Make sure that owners retain ample ownership of the concept, standardize as much as possible, and constantly train a strong bench of people who can step up to the plate if the chef departs. [] FAILING TO ASK THE CUSTOMER.

Cash Management 268

Cash Management Point of Sale Leadership Website Management 268

7 Shifts

NOVEMBER 3, 2021

In a restaurant context this might mean things like, sending an email to the client guest, letting a vendor into the kitchen that wasn't authorized, or someone watching a server enter an order into the POS over their shoulder. Train Staff in Best Practices. Here is where you can find all sorts of tailored training for your team.

Audits 370

Audits POS Loyalty Program Information 370

Modern Restaurant Management

APRIL 26, 2024

Do what it takes for your restaurant to show up when people search for allergy-friendly places to eat; send out personalized emails to let existing customers know what you offer. The last but crucial step is to train your staff to excel in serving customers with dietary restrictions.

Dietary Restrictions 98

Dietary Restrictions Allergens Point of Sale Customer Experience 98

Restaurant Engine

MARCH 27, 2024

Would they prefer you email them or text them for the review? 3: Ask for Reviews Through Text While you can send an email request for reviews, you’re more likely to get a review when you ask through text. In addition, train your customers to request reviews. It will take them just a few minutes, and they can share the review.

Social Media 59

Social Media Website Management Email Marketing Customer Service 59

Open for Business

NOVEMBER 21, 2022

Better yet, it can send email and text confirmations without restaurant staff ever picking up the phone. Use pre-shift reporting and digest emails, filled with important information about guests and reservations for the upcoming shift to prepare for the night or afternoon ahead. Employee training software. Pre-shift reporting.

Technology 147

Technology Front of House Back of House Online Ordering 147

Goliath Consulting

SEPTEMBER 6, 2022

Labor markets are still recovering from recent events. Necessities are getting more expensive, the housing and renting markets are at crazy numbers, and more are struggling to keep up with their finances with just one job. Offer mentorship and training. The best way to avoid this is to offer proper training initially.

Hiring 78

Hiring Communication Training Email Marketing 78

Goliath Consulting

MARCH 20, 2023

Purpose of opening a pop-up restaurant If you’re a chef or restaurateur looking to test the market for a new restaurant concept, gain money for charity, offer lower-cost gourmet food, or just looking for more creative freedom, opening a pop-up restaurant may be a reason to consider.

Social Media 78

Social Media Email Marketing Equipment Menu 78

Ken Burgin

OCTOBER 19, 2020

The secret is to offer real BENEFITS – talk about what applicants want , not just what you want – this is basic Marketing 101, and most operators ignore it. AFTER: Cook for Braybrook’s best cafe Modern kitchen, happy & productive team, free parking and good train service. 3yrs+ cafe experience – start now.

Advertising 78

Advertising Email Marketing Uniforms Social Media 78

Ken Burgin

NOVEMBER 15, 2021

Create a Balanced Wine List – make it smaller than you had pre-Covid; that’s what the new rule of menu marketing is all about. Some imports, some from Australia and some you can call Local – the L-word is magic for menu marketing. Wine List Sales & Marketing Techniques. Still a significant margin and happier customers.

Point of Sale 147

Point of Sale Back of House Beverage Email Marketing 147

The Restaurant Times

DECEMBER 28, 2020

Train your staff to be hospitable and welcoming in little ways like greeting the guests when they walk in and seating them. Interacting with guests is an integral part of etiquette training, and you must make sure that your waiting staff is fully trained before they begin waiting tables. Effective Online Marketing.

Loyalty Program 98

Loyalty Program Email Marketing Social Media Customer Service 98

Culinary Cues

JUNE 16, 2020

Let’s start with a clean slate and lean back on some old marketing tools: [] BUILD ANTICIPATION. You deserve a break today” was always a perfect marketing pitch that focused on reward – don’t underestimate its importance. [] PRODUCT, PRODUCT, PRODUCT. PLAN BETTER – TRAIN HARDER. Remind everyone about this.

Social Media 287

Social Media Entertainment Email Marketing Customer Experience 287

Get Beyond

JANUARY 4, 2024

For example, if you’re coming up against writer’s block crafting a marketing email, it could be the perfect time to turn to ChatGPT to help you write a rough draft. If your business is digital-first, take the time to review customer chat transcripts, email copy, and the website experience to improve the online shopping experience.

2024 52

2024 Small Business Cash Management Email Marketing 52

Sling

JULY 24, 2023

There is an ever-growing market of specialized software for all of the outside-the-kitchen things restaurateurs have to think about. 3) 7Shifts 7Shifts allows you to automatically post job openings for different positions on sites like Indeed, post training videos for new hires, create schedules, calculate payroll, and distribute tips.

2023 78

2023 Management Management Tip Distribution 78

Goliath Consulting

SEPTEMBER 27, 2020

But there’s much more that tech has to offer, especially when it comes to AI being integrated into guest order systems, training, and restaurant operations. Consistent Training and Optimal Scheduling. When it comes to running a successful business, operators understand how training plays a crucial role.

Technology 158

Technology Mobile Ordering Food Safety Customer Service 158

Indoor Media

SEPTEMBER 12, 2020

Email Marketing. Auto shop owners should train their technicians to be excellent communicators. Email Marketing. Email marketing can help increase your ARO because it gives you direct access to your customers’ inboxes. We’re not talking about sending emails to stay top of mind.

Ordering 145

Ordering Email Marketing Customer Service Communication 145

Bingage

JANUARY 25, 2023

2023 is here with a new trend in the market. The tool seems pretty knowledgeable in the areas where there is good training for it to learn from. Engines like Chat-GPT are “trained” (programmed and reinforced) to mimic writing styles, avoid certain types of conversations, and learn from your questions. It’s a very big deal.

Email Marketing 105

Email Marketing Reference Website Management Social Media 105

7 Shifts

FEBRUARY 26, 2021

A lot of restaurants are employing their own drivers, or cross-training their staff to be able to do delivery. With those logistics handled, “you can really just focus on the marketing and branding, connect with your guests, and running the kitchen," says Landers. Beyond the Order: Differentiation, Marketing, and Feedback ??

Online Ordering 341

Online Ordering Ordering Customer Service Food Order 341