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Niche Marketing for Restaurants: Finding Your Audience (Infographic)

Modern Restaurant Management

Whether you’re serving gourmet food in a fine dining establishment or flipping burgers next to the local university, there’s going to be an audience that works best for your business. For example, if you own a food truck adjacent to a university, you could focus your marketing efforts on college students.

Marketing 492
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MRM Research Roundup: Labor Struggles, Holiday Habits, and Food Truck Trends

Modern Restaurant Management

The survey was conducted in January 2024 among 522 US-based Food and Beverage professionals, including owners and managers from single-site establishments and small multi-site chains with fewer than 20 restaurants. Dishwashers were found to be the second most challenging role to fill, accounting for 12 percent of all open roles.

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Dining Trends for 2024

Modern Restaurant Management

Experiential dining, plant-based menus and sustainability were hot topics in the Les Dames d’Escoffier International (LDEI) 2023 Trends Report. The visionary panel that explored dining away from home included members with specific expertise and interest in restaurant dining and the hospitality industry.

2024 474
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A Comprehensive Guide To Restaurant Profit Margins For All Restaurant Types

7 Shifts

Variable costs Variable costs depend on your restaurant’s level of activity, including food and beverage costs, labor costs, and supplies. Many operators struggle with low profit margins, and it’s easy to fall into this trap. In fact, the average restaurant profit margin just falls between 3% and 6%. Constantino writes.

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YEA: Restaurants Showing Resiliency with New Openings

Modern Restaurant Management

New restaurant and food businesses are opening at pre-pandemic levels, with the number of new openings increasingly more in line with 2018 and 2019 volumes, according to third quarter data for the Yelp Economic Average (YEA) report. There were only 100 fewer new restaurant openings in September of this year, compared to September 2019.

2019 495
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MRM Research Roundup: Experimentation, Valentine’s Vibe Shift, and Wine Cork Market

Modern Restaurant Management

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features news of dramatic Valentine's Day shift, best food scenes, and the evolution of c-store foodservice. ” A Year of Challenges U.S.

Marketing 221
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The Guide to Success with Ghost Kitchens for Restaurant Owners

7 Shifts

While that popularity has generated excitement about the prospect of these dining room-less restaurants, it's important to remember that ghost kitchens aren't an easy thing to pull off. There's no dining room, no storefront, no servers, and in some cases not so much as a sign. These can also be called food hubs or incubator kitchens.