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The holiday season is a huge calendar event in the restaurant industry, with bookings booming as guests look to let their hair down and enjoy a festive feast. Over the Christmas season, 63 percent of adults plan to eat out so your restaurant needs to be prepared for the increase in demand.
A growing number of chefs are shifting their attention to independent operations that focus on foods with wider appeal that need a commitment to excellence. Now, make sure that the vegetables on the sandwich are at their peak and reflective of the season: dont serve raw tomatoes outside of July and August.
Sure, the chef may have his or her name on the menu, the owner may proudly greet every guest, accomplished line cooks may amaze everyone involved, service staff win the day with attention to detail and salesmanship, and one could certainly argue that dishwashers are MVPs because if they fail, the whole operation starts to crumble.
You can have a crowd-pleasing menu, loyal regulars, and a packed dining roomand still watch your margins disappear. Too many restaurant menus are built on intuition and aesthetics, not real numbers. What Is Menu Engineering and Why Should You Care? Because not every dish thats popular is profitable.
Nowadays, running a successful restaurant takes more than great food and good service. Another way to get local backlinks is from local news articles, food bloggers, or restaurant directories to boost your visibility in search results. Make sure to add high-quality photos of your food, interior, and staff.
And no, increasing restaurant sales doesn’t mean turning your restaurant staff into pushy upsellers trying to squeeze a few extra dollars out of every order. Create Limited-Time Offers That Drive Action Limited-time offers (LTOs) give potential customers a reason to order now, not later.
By Bailey Ramsey, Contributor Food waste is a critical issue in the restaurant industry. To put this in perspective, restaurants waste anywhere between 4% to 10% of the food they purchase. Predicting Customer Demand Accurately One of the leading causes of food waste in restaurants is overproduction.
Are you doing all the right thingsserving amazing food, delivering top-notch service, crafting perfectly balanced drinksbut the tables still arent filling up like they should? The problem isnt your food or serviceits visibility and customer engagementand were going to help you fix that. Upload high-quality photos.
When business slows down, its easy to blame the season, the weather, or people not going out like they used to, but sometimes all customers need is a good reminder or the right reason to show up again. Are you trying to increase your direct online ordering ? If youre looking for restaurant promotion ideas, youre in the right place.
Understanding your target market is the foundation of making smart decisions for your menu, pricing, and overall guest experience. Without a well-defined target market, restaurants risk wasting resources on strategies that dont connect and menu offerings that dont selltrying to appeal to everyone, but standing out to no one.
It’s the foundation of knowing your actual food cost. Knowing the true cost per serving means you’re not guessing where to set menu prices. Knowing the true cost per serving means you’re not guessing where to set menu prices. Accuracy matters, especially when food prices fluctuate. Every smart pricing move starts here.
A spike in food costs, a drop in sales volume, or one slow season can wipe out months of hard work. They tell you how much money your restaurant keeps after paying for everything from food costs to labor expenses to utilities and rent. This gives you a sense of how effective your menu pricing is.
If youre one of the thousands of restaurants that added online food delivery in recent years, you might be wondering: is it actually helping my business grow? These metrics give you a clear picture of your delivery performancefrom order volume and customer retention to delivery speed and profitability.
Understanding what customers order, when they order, and how often is an untapped goldmine of information for restaurant operators. What do repeat orders say about our customer preferences? Ordering data includes more than just what gets sold. Which dishes are getting ordered the most?
Every online order, email sign up, and reward program interaction generates valuable insightsbut if that data just sits there, youre missing a major opportunity. Think about it: What if you could automatically send a special offer to a customer who hasnt ordered in a while? Or adjust your staffing schedule based on peak ordering times?
In this article, you will learn: The five most important restaurant costs to track and manage Easy strategies for controlling food costs and labor costs Tactics to save money without hurting your guest experience Lets start with the big picture and learn where your money is actually going.
You can't scroll news sites without seeing more articles about inflation, but was does it mean for restaurants? How is inflation affecting food prices? Hiring is difficult, people expect to be paid more, and supply-chain disruptions are all contributing to food price inflation. Just how does inflation affect restaurants?
A bar is a profitable business option if you’re looking to enter the food industry. In this article: How to calculate your profit margin for your bar What is the average profit margin for bars? Start by tracking all the income your bar generates, including sales from drinks, food, and any additional services.
In recent years, the food service industry has undergone a rapid transformation of automation and increased technology usage. This has led to many perks for consumers, such as reduced wait times, contactless ordering, and more personalized offers and rewards. Perkins American Food Co. percent from 2025 to 2033 and reach US$ 345.6
Keeping menus updated across various online ordering systems and third-party delivery apps can feel like a never-ending game of catch-up. Manually updating menus across multiple online ordering channels is tedious, time-consuming, and prone to mistakes. What is Menu Management Software?
77% of diners look at a restaurants website before going out to eat or ordering takeout or delivery. If you dont have a website, that means over three-quarters of the people near your restaurantyour potential customerswill never come in or place an order because they have no way to find you when theyre looking for a place to eat.
Is online ordering inefficient? Do you lose money due to food waste? Experiencing over-ordering or last-minute shortages? It is the central nervous system of your restaurants operations, and most of the tools we cover in this article will need to integrate with your POS (point-of-sale) system. Are labor costs too high?
Every day, youre juggling staff, food quality, inventory, customer service, purchasing, and moreall while trying to cultivate a dining experience that wows your customers enough to keep them coming back. Customer Service and Experience Great food and drink is only truly enjoyed when its coupled with a great service experience.
Online ordering has transformed the restaurant industry, turning what was once a convenience into an absolute necessity. In 2025, the US online food delivery market is expected to reach $424.9 Customers expect to browse menus, place orders, and pay for their meals with just a few taps of their phones. billion in revenue.
With rapid advances happening across various industries, including the food industry, you might be wondering: What does AI have to do with running my restaurant? These are tools that can help you streamline operations, easily schedule staff, and make sure you never run out of ingredients for your best-selling menu items.
They also bring creative ideas to the table, such as improving the drink menu and coming up with new events and promotions to drive sales. In this article: How do you handle inventory management to keep the bar always adequately stocked? In this article: How do you handle inventory management to keep the bar always adequately stocked?
It’s early spring, mud season as it is commonly called, and they are putting in a Yeoman’s effort at organizing another restaurant week. Sure, if all goes well, they might be able to squirrel away some extra profit from a very busy summer and fall season, but that is there to help keep the doors open through the shoulder seasons.
Youre not just managing food and staff, youre battling slim profit margins, high operating expenses, and constantly changing customer preferences. Because the truth is, most restaurants dont close because of bad food. Running a restaurant is one of the most rewardingyet riskyventures out there. They close because of business problems.
Whether through supporting local charities or participating in food drives, local restaurants can become go-to places for customers who want to support their community. Add high-quality photos and videos regularly, posting as soon as new dishes are added to your menu.
After all, it’s not just the quality of your food that can keep customers coming back — 73% of diners base their satisfaction on the quality of service they receive. In this article: What strategies do you use to motivate and engage your restaurant employees? Hiring the right people can make or break your business.
One of operators most difficult challenges is balancing restaurant operating costs without compromising the food, service, and customer experience that makes your restaurant unique. If youre pushing out more orders, getting more ingredients, and staffing more servers, these costs will reflect that.
More than anything else, when I was in restaurant kitchens I looked forward to planning and testing the next set of menu changes. A stale menu is not cost effective, ignorant of quality issues with ingredients, uninspiring for employees, and just plain boring. Winter is, by far my favorite season to plan menus.
Grubhub launched its latest report, "State of the Plate", looking at trends across the more than half a million orders placed a day. State of the Plate 2020 – top foods across various cities. Disclaimer: The top foods below have seen the fastest growth on the Grubhub platform during the first half of 2020.
in-restaurant dining and online ordering for pickup or delivery), which can be leveraged to drive highly customized campaigns using a built-in marketing solution. “I wanted to make sure the whole menu, flavors, and even the packaging was on point,” said Tyga. ” Tyga Bites Launches.
They are the people I am most comfortable around – people with whom I share something important – preparing food. In all cases – I have learned something from them. There are many war stories of battles in the kitchen when we stood together on the precipice of defeat, only to find a way out because we share a unique bond.
This article will look at strategies to make a restaurant unforgettable for patrons, so they leave with a pleasant experience that lasts. Consistency in Food Quality The quality of the food is one of the most important things that can help a restaurant stand out. Special events can make an average eating experience remarkable.
Ah, but the food and conversation were consistently good, plentiful, and in-expensive. Menu items were simple and very much in line with homestyle cooking: roast beef, meatloaf, fried chicken, roast turkey, macaroni and cheese, pasta, and meatballs, etc. Why do people line up for your food every day?”
In this article, I’ll share the areas where AI is best suited to improve your restaurant business, what the limitations are and how restaurants can leverage alternatives to drive revenue, today. Menu optimization : AI's impact on menu optimization extends beyond merely analyzing sales data and customer feedback.
There’s no doubt that seasonality plays an important role in influencing consumer behaviour. Seasonal signature drinks have also become commonplace in coffee shops across the world. For many coffee shop owners, including seasonalfood and beverages is essential to boost sales and maintain customer interest.
This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features the great gift of a restaurant gift card, learning about event professionals, top QSR traffic and digital ordering strategies. When they do use them, more than a third (35 percent) say they will splurge and order more expensive items than usual.
That’s why our teams—who specifically work to improve restaurant operations, performance, and staff happiness—have curated a 7-course menu of the best books about understanding restaurant management. So pull up a chair and take a deep dive into some of the most insightful and actionable tips from the best in the business. Author: Allen B.
Through stay-at-home orders and extended shutdowns, restauranteurs had to be nimble and creative, relentlessly searching for new business avenues and strategies to keep their businesses afloat. Here are our top 5 food and restaurant trend predictions for 2021 and beyond. Fast-food chains are now also developing their own meal kits.
Aside from boosting revenue, catering can boost business during slow performing times, reduce excess food waste, allow for menu changes, and helps to increase employee retention as they gain new skills and varied tasks that challenges and keeps them busy (1).
Lavu offers a cloud-based POS designed specifically for restaurants, helping streamline everything from front-of-house orders to back-of-house reporting. In this article, well explore why so many restaurants are switching to Lavu POS and how its helping them improve efficiency, reduce errors, and deliver a better customer experience.
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