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How Fast-Casual Marketers Can Prepare for 2022 Dine-in Traffic

Modern Restaurant Management

Smart QSR and fast casual chains like Chipotle and Shake Shack reconfigured their strategies to lean heavily into delivery apps, digital ordering, and loyalty programs. So, what can marketers of fast casuals do to bring people back to their brick-and-mortar locations? But the platform is where the real winners shook out.

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Franchise Portfolio Diversification: Trends Taking Shape in 2022

Modern Restaurant Management

From full service to fast-casual to legacy fast-food brands, the one constant was disruption. The “chicken wars” had captured most headlines in the months leading up to the COVID pandemic, and a crowded field of fast food and fast-casual concepts have made attempts to get into the game.

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Streamlining Restaurant Renovations with 3D Modeling and Design Technology

Modern Restaurant Management

This article will explain how renovating a restaurant using 3D design technology saves time and money and delivers a better final result How 3D Modeling Simplifies Restaurant Renovation Planning Traditional methods do little to help one have an efficient and effective restaurant remodeling.

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The Digital Foodie: Top Trends That Will Drive 2022 Restaurant Marketing

Modern Restaurant Management

In particular, supply chain disruptions and staffing shortages – whether due to resignations or illness – are forcing quick service and fast casual restaurants to adapt quickly to changing conditions. Former competitors are now part of the same umbrella company.

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MRM EXCLUSIVE: Consumer Data Analytics Reveal Dining Patterns to Attract Customers 

Modern Restaurant Management

With the COVID impacts behind us, people are back in restaurants but as the CNN article stated, it is different. When we asked about fast food: 29 percent said they eat fast food frequently. 46 percent said they occasionally dine at a fast-food restaurant. Only five percent said they never eat fast food.

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MRM Research Roundup: Destination Dining, Voice Commerce, and the Force of Fast Food

Modern Restaurant Management

Fast Food and QSR Value The United States Fast Food & Quick Service Restaurant Market size was valued at US$ 248.8 billion by 2033, according to The "United States Fast Food and Quick Services Restaurants Market Size and Share Analysis – Growth Trends and Forecast Report 2025-2033" from ResearchAndMarkets.com.

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How to Calculate and Optimize Your Restaurant’s Customer Acquisition Cost (CAC)

7 Shifts

In this article: How to calculate your restaurant customer acquisition cost (CAC) How to optimize your restaurant’s CAC and reduce costs What is a good cost per customer acquisition? For fast-food restaurants, the average paid CAC is $27, while the average organic CAC is around $9.