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Smart QSR and fast casual chains like Chipotle and Shake Shack reconfigured their strategies to lean heavily into delivery apps, digital ordering, and loyalty programs. So, what can marketers of fast casuals do to bring people back to their brick-and-mortar locations? But the platform is where the real winners shook out.
This article will explain how renovating a restaurant using 3D design technology saves time and money and delivers a better final result How 3D Modeling Simplifies Restaurant Renovation Planning Traditional methods do little to help one have an efficient and effective restaurant remodeling.
This article explores their charm, global influence, and the key elements that fuel their success. In cities like New York, you’ll find eateries that mirror the bistro’s casual sophistication, while Tokyo’s intimate wine bars reflect a similar ethos of warmth and simplicity.
From full service to fast-casual to legacy fast-food brands, the one constant was disruption. This level of uncertainty is obviously making restaurant owners and fast-casual franchise owners nervous at the prospect of the industry going through a fundamental change, and what was considered standard practices may become unrecognizable.
In particular, supply chain disruptions and staffing shortages – whether due to resignations or illness – are forcing quick service and fast casual restaurants to adapt quickly to changing conditions. Former competitors are now part of the same umbrella company.
Diners comments, even casual ones, give you clues about customer preferences and what holes you might need to fill with new dishes. Weve said it several times in this article, but the most effective way to execute menu engineering is to focus on making small, strategic updates based on real numbers and feedback.
But it wasn’t quite so bad for fast-casual concepts , which outpaced other categories with 9% growth in 2024, according to Technomic. Fast-casual chicken chains, including Dave’s Hot Chicken, saw double-digit sales growth, while fast-casual pizza continued to falter. Segment leader Chipotle Mexican Grill rose to No.
Read any article enumerating the current or emerging trends in restaurants and retail and you will see ideas of health and wellness, environmental sustainability, and brand authenticity coming to the fore. They remain a benefit corporation in the state of California (a corporate entity designation available in 36 states).
With the COVID impacts behind us, people are back in restaurants but as the CNN article stated, it is different. For casual dining habits at restaurants like Olive Garden: 56 percent said they ate at casual restaurants frequently or occasionally. 29 percent said they rarely ate at casual restaurants.
Shake up your quick serve restaurant (QSR) and fast casual dining marketing response with voice response via smart speakers and voice assistants. The pymnts.com article notes: “More than three-quarters of U.S. When cell phones got smart, they became the shiny new technology toy. Opens up a New Market Among Sight-Challenged.
Articles written in early March, just a week before most restaurant COVID-19 closures suggested that restaurant bankruptcies were increasing with more on the way. Interestingly enough, these articles didn’t even reference the unfathomable closures that would soon follow caused by COVID-19.
In this article, youll learn: Why every operator has to monitor their restaurant profit margins Why it can be so challenging to increase your profit margins How to improve your margin numbers Lets dig into why margins, not just sales, make or break a restaurant business. Theres no one-size-fits-all number.
In this article: How to calculate your restaurant customer acquisition cost (CAC) How to optimize your restaurant’s CAC and reduce costs What is a good cost per customer acquisition? Fast casual and casual dining restaurants are in the middle ground, between $83 and $125 of paid CAC.
In this article, youre going to learn five restaurant customer retention strategies that will not only keep your current regulars happy but will also help you grow your repeat customer base. For more expert tips, check out our article on social media marketing for restaurants. or Is there anything we can do better?
News marketing delivery technology Joe Guszkowski is a senior editor with Restaurant Business covering technology and casual-dining chains. View All Articles by This Author Want breaking news at your fingertips? Become a Restaurant Business member today and unlock exclusive benefits, including unlimited access to all of our content.
The hi-tech workforce has expanded into factories, warehouses, ecommerce delivery fleets, and this article’s focus: quick serve restaurants. Robotics – A recent BostInno article included this video of Alfred the Robot making salads at BONAPITA, a fast-casual Mediterranean restaurant in West Roxbury, MA.
They may have discovered you from an Eater article, booked their reservation through OpenTable, or located you via Google Maps, and they will surely review their experience on Yelp — whether positive or negative — when their meal is complete. Restaurant customers do everything from their phones.
In this article, you will learn: How to educate customers on why direct ordering matters Simple incentives to encourage direct orders Ways to streamline and promote your direct ordering system Lets explore the best ways to shift customer behavior and grow your direct ordering sales. But how do you get diners to change their habits?
In this article, youll learn: How online reviews shape restaurant discovery and customer decision-making Why positive reviews lead to higher revenue and stronger customer loyalty How to make them work in your favor, even when the feedback isnt perfect Lets dig into why online reviews matter more than everand how they can help your restaurant grow.
A casual neighborhood spot will use different language than a fine-dining restaurant trying to earn a Michelin star. A well-written restaurant About Us page builds trust, sparks curiosity, and even helps you show up higher in search results. Commuters looking for the perfect slice of pizza on their lunch break?
News independents chefs Lisa Jennings is a veteran restaurant industry reporter and editor who covers the fast-casual sector, independent restaurants and emerging chain concepts. View All Articles by This Author Want breaking news at your fingertips? Sign up here. Get today’s need-to-know restaurant industry intelligence.
In this article, you will learn: Tactics that increase restaurant check sizes without slowing down service How to boost restaurant sales through your own digital channels Proven ideas for driving repeat business from loyal and casual guests alike 1.
On Thursday, the casual-dining chain promoted Lyle Tick, its president and chief concept officer, to the top job. News casual_dining Joe Guszkowski is a senior editor with Restaurant Business covering technology and casual-dining chains. View All Articles by This Author Want breaking news at your fingertips? Sign up here.
In this article, you will learn: How to define your restaurants target market to guide your business decisions. Lifestyle Choices: Do they prefer fast, casual meals or long, social dining experiences? Key customer factors that influence dining preferences, from demographics to behavior. Behavioral Factors: How Do Your Customers Dine?
introduced "Perkins Griddle Go," a fast-casual concept for quick on-the-go meals, in 2024, with the first store opening in late October. To measure diversity, researchers used the Shannon Diversity Index, and for clarity in the article, adapted the raw scores to a five-point scale. percent MoM Fast Casual: -0.9
Fast casual might push lower to protect volume margins. This guide will help you tackle both of these issues, so you can understand the power of small, data-driven adjustments, along with straightforward steps on how to achieve them. Upscale restaurants with higher price points might run a bit higher.
After fast-casual chain &Pizza heard from customers that its prices were too high , it lowered them late last month and simplified its menu structure to highlight affordable options. She previously served as editor in chief of Winsight Grocery Business View All Articles by This Author Want breaking news at your fingertips?
A rendering of Perkins Griddle & Go fast-casual concept. Simultaneously, the company also created a fast-casual version of Perkins called Griddle & Go, another nod to younger, on-the-go customers. News food drink Joe Guszkowski is a senior editor with Restaurant Business covering technology and casual-dining chains.
When people search online to find a local business, they're usually ready to make a purchase and are more likely to become customers than those casually browsing the web or social media platforms. These are customers ready to go to a restaurant and are merely searching for available options.
By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door. A casual brunch spot in a college town will attract a different crowd than a high-end steakhouse in a business district.
Meanwhile, sales at cafes, fast-food restaurants, coffee shops, and casual-dining establishments fell by 27 percent. This is a summary of our earlier article, “Responding to COVID-19’s Impact on the Restaurant Supply Chain.” You can read our original article here (10). Multiple Sourcing and Backup.
Its your chance to turn casual diners into consistent regulars, promote new menu items before they even hit the table, and build a real sense of community around your restaurant. The right restaurant newsletter doesnt just share updates; it keeps customers invested in your brand, your menu, and your next move.
The fast-casual brand Dave’s Hot Chicken has now more than 200 units committed despite its franchise initiative being just launched in October 2019 (3). Up-and-coming restaurants like Fajita Pete recently announced it will triple locations from their new franchise deals (2). But is mid-pandemic even a good time to buy a franchise?
In this article, we’ll show you exactly how to create a food delivery app tailored to your restaurant’s needs, while staying competitive in a booming industry. Are you serving fine dining patrons seeking a premium experience, casual diners looking for convenience, or a mix of both? If so, you’re not alone.
In this article, you will learn: How to define your brand identity and mission statement How to create a visual and verbal brand strategy that feels cohesive across every customer touchpoint How your brand will build a loyal customer base that lasts for the long haul Lets get started with why you should give branding the attention it deserves.
News technology delivery finance Joe Guszkowski is a senior editor with Restaurant Business covering technology and casual-dining chains. View All Articles by This Author Want breaking news at your fingertips? Become a Restaurant Business member today and unlock exclusive benefits, including unlimited access to all of our content.
Of these, one of the biggest challenges facing independent, franchised and fast-casual restaurants is staffing. A recent article in The New York Times cited a 5.7-percent percent increase in average US hourly wages in 2021, specifically noting a rapid rise in wages for leisure and hospitality workers.
In this article, you will learn: How to balance clarity, creativity, and brand voice in your menu writing How to use sensory language to create truly mouth-watering menu descriptions How to structure descriptions that drive orders on your restaurant website So what exactly separates an okay description from one that gets guests to order immediately?
In this article, you will learn: How to turn in-store and online ordering guests into email subscribers What incentives and touchpoints actually grow a valuable restaurant email list How to automate your email marketing so it works while you sleep Lets start with why email still matters in the age of algorithms.
This article will look at strategies to make a restaurant unforgettable for patrons, so they leave with a pleasant experience that lasts. Whether it's a casual restaurant or a fancy dining one, regularly presenting excellent cuisine is crucial.
In this article, youll learn: How to factor in costs, competition, and customer expectations Which pricing strategies work in a real-world restaurant setting How to test and tweak prices without losing loyal guests Lets get started so you can make smarter pricing decisions that support both your bottom line and your guest experience.
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Within this guide, youll discover proven strategies that help you stand out in a crowded market, captivate your ideal customers, and turn casual diners into lifelong regulars. Create a Consistent Customer Experience Weve said it many times throughout this article, but consistency is the secret sauce to making your restaurants branding work.
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