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RATE Your Advertising Campaign

Indoor Media

Great advertising can make you feel on top of the world! A successful advertising investment should return 4-5 times your initial investment and drive increased business from both new and existing customers. Unfortunately, not every advertising campaign is created equally. What does RATE stand for? Repetition.

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How to Advertise Your Small Business Locally

Indoor Media

Today, many business owners focus on social media advertising for the wrong reasons. Where you can, make sure to adopt smart, local advertising. Read on for some of our best local advertising strategies and how to customize your online advertising to target customers in your area.

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Best Advertising Strategy for Auto Shops

Indoor Media

The answer, as with any business, is advertising. The answer is with a multi-channel advertising strategy. However, if your friend, someone on the radio, and one of your customers all recommend that restaurant, plus you see an advertisement in the local paper, you’re going to be curious.

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5 Benefits of Online Marketing Over Traditional Restaurant Advertising

Next Restaurants

Restaurants can gain insights from examining their advertising options to improve their visibility on and offline. Advertising and marketing costs should be built into your restaurant business as a matter, of course. To assist restaurants with their visibility, digital marketing costs tend to outweigh traditional advertising costs.

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Real Solutions for Real Estate Advertising

Indoor Media

If you’ve been to this blog before, you know that we believe different businesses need different advertising solutions. Most restaurants and salons will advertise in the “Awareness Phase” because it’s easy for these businesses to introduce a new product or need to people.

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Game Changing News for Brands’ Media Mix

Modern Restaurant Management

"This report dissects how different types of media engagement can deeply impact the effective reach of your advertising. By not investing in in-game advertising, QSR brands have (most likely without knowing) way underreached and underserved this customer segment. And it’s not trivial. And that’s my nugget in a wrap!

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Does Prioritizing Digital at the Expense of Direct Mail Lose Money for Restaurants?

Modern Restaurant Management

Google was still young, but they had a new advertising platform that used an old-fashioned but attractive buying strategy: The auction. Unlike traditional advertisements like print mail or radio, the auction allowed you to bid what you wanted for an ad, not some flat rate outside of your control. The Growth of Digital.