Modern Restaurant Management

JANUARY 26, 2021

We’ve also inserted a QR code into the dispenser’s advertising panel so that guests can view our menu digitally, eliminating the need for paper menus. Lastly, the dispensers are easy to clean so we remove the top-most napkin and wipe them down after each seating for boosted hygiene. Keeping Calm and Carrying On.

Kitchen Safety 508

Kitchen Safety Food Safety Dine-in Delivery 508

Culinary Cues

OCTOBER 24, 2020

These aspects include: décor, skill level of staff, style of service, pricing, profit, type of vendors selected, kitchen layout, equipment selection, marketing and advertising, pay scales, dining room seating, type of china, glassware and flatware, even the location and color scheme for the exterior of the restaurant.

Menu 482

Menu Seasonal Menu Front of House Café 482

Modern Restaurant Management

JULY 30, 2021

Though it was the pandemic’s limiting of restaurants’ indoor seating that caused an increase in the number of consumers who opted for drive thru, this will likely continue to be a popular option for convenient food pick-up for the foreseeable future.

Mobile Ordering 508

Mobile Ordering Customer Experience Customer Service Food Order 508

Indoor Media

MARCH 29, 2021

Cartvertising, IndoorMedia’s shopping cart advertising program, places your business on the baby seat and nose portions of grocery store shopping carts. You can think of these custom-designed, full-color advertising campaigns as small-scale billboards that turn your business into a local celebrity! Repetition . Targeting .

Advertising 148

Advertising Front of House Seating Small Business 148

7 Shifts

JULY 10, 2020

Set a goal for your restaurant’s grand opening—whether it’s seating capacity, an order volume, or revenue for your first day back in business. Frequency and repetition will help your advertisements get noticed. Alternatively, bar seating must be closed until physical distancing requirements are eased. Advertise! ??

Events 351

Events Social Media Seating Kitchen Safety 351

Modern Restaurant Management

DECEMBER 10, 2021

Promotion and advertising are what we call a restaurant’s “secret sauce.” ” Let’s look at seven ingredients that you should include in advertising and promotional campaigns for your restaurants. While you are waiting to be seated, the hostess fans out a deck of cards containing four jokers.

Marketing 567

Marketing SEO Front of House Website Management 567

Restaurant Business

JUNE 11, 2025

The spinoff is just 1,500 square feet and will focus on takeout, though it also seats 65. Simultaneously, the company also created a fast-casual version of Perkins called Griddle & Go, another nod to younger, on-the-go customers.

Fast Casual 167

Fast Casual Front of House Back of House Leadership 167

Culinary Cues

JANUARY 3, 2023

Customers would like up, sometimes around the block, hoping for a seat in her rather small restaurant where she featured, what we called – blue plate specials. In fact, when done from the heart – hospitality is your greatest advertising tool because your happy guests will pass along the word.

Hospitality 466

Hospitality Customer Experience Customer Service Small Business 466

7 Shifts

NOVEMBER 1, 2022

Many local restaurants have never touched advertising or social media; they've been the neighborhood's go-to spot for decades. This could be as simple as paid social advertising, great signage, an ad in the local paper, or a television appearance. What is a restaurant marketing plan, and why do you need one?

Seating 221

Seating Email Marketing Marketing SEO 221

Modern Restaurant Management

JANUARY 6, 2022

For example, spaced-out seating, directional floor signage to control flow, table dividers, and digital menus. Purchase a roll-up banner to place by the bathroom entrance that advertises a gift card promotion. Ultimately, in 2022, your restaurant gift cards should come in two forms: physical and digital.

2022 493

2022 Online Ordering Loyalty Program Customer Experience 493

Restaurant Business

JUNE 5, 2025

Konro is a Japanese-inspired concept known for a 10- to 14-course tasting menu, served at a chef’s counter with only 10 seats. Eater reported that he later sued his ex-wife for damaging his reputation. The experience is available with a spirit-free beverage pairing, and the restaurant’s website notes that the chef is “over five years sober.”

Fast Casual 140

Fast Casual Leadership 2025 2024 140

Modern Restaurant Management

JULY 1, 2020

Yelp’s diners seated data shows significantly more people are dining-in at restaurants. During the peak of the pandemic, the number of diners seated across Yelp Reservations and Waitlist dropped essentially to zero. Sit down restaurants need to take a seat and pay attention. Foot Traffic Analysis. Instagram Impact.

2020 450

2020 Travel Food Safety Consumer Goods 450

The Rail

APRIL 4, 2023

Video Marketing Data In 2022, over 24 billion dollars was spent by restaurant owners to advertise their businesses. In 2023, the projected spending for social platform advertising for restaurants is over twenty-eight billion dollars. Wherever your ideal market can be found is where you should be advertising your restaurant.

Social Media 264

Social Media Front of House Advertising 2022 264

ChowNow

MAY 30, 2025

You get free advertising through someone elses platform, and they get content or value for their audience. Its a win-win: you fill seats, support a cause, and get shared across the organizations social media and email list. Just make sure the partnership actually aligns with your brand.

Ordering 195

Ordering Loyalty Program Social Media Email Marketing 195

Culinary Cues

DECEMBER 1, 2019

After paying that small bit of tribute it is back to business as usual – spending money with the familiarity of chains, well known and heavily advertised brands, and buy on-line (yes even on-line business with restaurants through apps like GrubHub).

Small Business 489

Small Business Customer Experience Customer Service Seasonal Menu 489

Modern Restaurant Management

MAY 21, 2020

Also, depending on your local regulations, expand restaurant seating to ensure as much space as possible. Abide by local guidelines that might include opening your restaurant to limited capacity to test out the waters and keep customers as far away from each other as possible. Protect Your Employees.

Social Media 539

Social Media Food Safety Cash Management Customer Service 539

Indoor Media

MAY 10, 2018

Why Shopping Cart Advertising Works. Each time they place an item in the seat, your face is there. While it may feel difficult at times to reach the masses, shopping cart advertising allows you to reach a large group of consumers in a hyper-targeted manner. This frequency is hard to beat with other advertising mediums.

Insurance 78

Insurance Advertising Front of House Seating 78

Modern Restaurant Management

NOVEMBER 15, 2022

Be honest and transparent (but do not advertise it). However, when dynamically pricing the real estate in a restaurant's dining room, you have a base value, which is the premium to pick your seat; and the dynamic value, which is the demand for a specific seating time, resulting in a win-win for both the guest, and the restaurant.

Pricing 490

Pricing Food Supply Seasonal Menu Menu 490

Squirrel Systems

FEBRUARY 3, 2025

This guarantees that you’ll fill seats and can plan accordingly for a busy day. You can offer a small discount for pre-orders, which can be advertised through social media, email, and in-store promotions to get customers excited ahead of time. To secure a steady revenue stream, consider selling non-refundable tickets.

Social Media 80

Social Media Point of Sale Email Marketing Back of House 80

7 Shifts

OCTOBER 22, 2024

For example, if you want to fill more seats on slow nights, run an ad that promotes a special offer like a "2-for-1 Tuesday" or a "Weekend Dinner Special." For instance, if you're advertising a limited-time offer, emphasize urgency by using phrases like "Only available this week" or "Book now before we sell out."

Book 195

Book Marketing Email Marketing Social Media 195

7 Shifts

AUGUST 2, 2024

Customer acquisition cost (CAC) CAC is used by restaurants to measure the effectiveness of their marketing efforts, whether they're advertising on social media or utilizing coupons, deals, and local print ads. This means that the higher the RevPASH is, the better the restaurant's standing.

Point of Sale 397

Point of Sale Inventory Seasonal Menu Cash Management 397

Indoor Media

AUGUST 29, 2020

Are you looking for new ways to advertise your auto dealership? The best kind of advertising campaign for your auto dealership is one that builds your reputation and keeps you top of mind year-round. That’s where the proven — and profitable — strategy of shopping cart advertising comes in. Repetition. times a week.

Advertising 117

Advertising Point of Sale Seating Customer Service 117

Indoor Media

JANUARY 16, 2019

Which is why just about every restaurant either considers offering or actually runs special discounts through coupon advertising. Did you notice we said coupon advertising ? And that can help you meet your ultimate goal: more butts in seats. So how do you know if coupons are a good idea for advertising your restaurant?

Coupons 78

Coupons Advertising Email Marketing Seating 78

EATER

JUNE 23, 2020

Two days later, the restaurant was open again, and another Instagram photo advertised a “sassy cocktail” and outdoor seating for “those who would like to dine al fresco.”. The list includes A Restaurant in Newport Beach, which posted on Instagram that they would be closing for two days to “deep-clean” and “sanitize.”

Advertising 322

Advertising Outdoor Dine-in Seating 322

Indoor Media

AUGUST 22, 2017

A key to overcoming the fall slowdown is to get creative with advertising and marketing. Here are eight restaurant advertising tips for filling your tables this autumn: 1. This can come in the form of three fall-specific restaurant advertising tips: Boost the value of your coupons—maybe 30 percent off a meal instead of 20 percent.

Advertising 60

Advertising Seating Coupons Seasonal Menu 60

7 Shifts

OCTOBER 31, 2022

Sticking with the above example of a coffee shop, you may want to talk about your restaurant advertising ideas for millennials, like using TikTok marketing to promote your menu items and an app-based loyalty program. Talk about what marketing channels you plan to use to get butts in seats. Marketing plan and channels.

Point of Sale 397

Point of Sale Back of House Document Download 397

The Rail

APRIL 14, 2023

If nothing else, this may just be your chance to make everything shiny and fresh so you can garner attention and advertise your restaurant as “new and improved.” Adding more seating. Other reasons for a restaurant remodel may include: Enhancing the perceived food quality. Updating the look so you can justify a price bump for food.

Social Media 278

Social Media Kitchen Safety Outdoor Food Safety 278

7 Shifts

FEBRUARY 15, 2022

As part of his research for the book, co-author Carl Orsbourn took the driver's seat—of a DoorDash vehicle. This newfound attention can bring people to your website or reservation pages, and into your seats. What if we take the same discipline—marketing and advertising—and we apply it to our own staff. Another way to do it?

Social Media 448

Social Media Hiring Website Management Hospitality 448

Indoor Media

DECEMBER 5, 2017

Advertising is nothing new for Realtors and real estate agents. Here are ways the best Realtors are advertising: Target Prospective Clients Where They Shop. Moreover, grocery stores don’t let just any business advertise on their carts, because their reputation is also on the line. Paid Online Advertising. Social Media.

Advertising 78

Advertising Social Media Front of House Email Marketing 78

Indoor Media

SEPTEMBER 26, 2017

Sure, friends and family were supportive when you started, and colleagues in the industry gave you advice, but it wasn’t until you were in the weeds that you fully understood the requirements of running (and advertising) your counter-service restaurant. Ready to try Facebook advertising for your restaurant? Learn more. Learn more.

Fast Casual 78

Fast Casual Advertising Casual Social Media 78

Social Hospitality: Restaurants

JUNE 22, 2020

Restaurants across the globe now use Instagram to advertise their wares and, many even create bespoke dishes which are designed specifically to be shown off on the platform. High Days and Holidays If you run a special offer for a major event or national holiday, advertise it on Instagram well in advance. per click on average.

Marketing 195

Marketing Social Media Advertising Influencer 195

Indoor Media

MARCH 15, 2018

Realtor advertising is nothing new. While you know that you can make clients’ home-buying or selling dreams come true, advertising spreads the message to every homeowner in your community. To spark some inspiration, here are the top realtor advertising strategies to attract customers and expand your client base. Social Media.

Advertising 78

Advertising Social Media Email Marketing Online Ordering 78

Modern Restaurant Management

FEBRUARY 18, 2020

Restaurant design footprint will fundamentally change with more BOH kitchen size needed and less FOH seats as more people gravitate toward digital and delivery. Larger box restaurants will be disrupted as the competition for dining seats continues to grow over the next decade. The sleeping giant is virtual kitchens.

Mobile Ordering 539

Mobile Ordering Front of House Customer Service Customer Experience 539

7 Shifts

JANUARY 31, 2024

Marketing & advertising It's your job to ensure the restaurant's seats are full, especially if you're not part of a massive franchise that benefits from corporate advertising. But smaller restaurants also have to worry about keeping the budget intact.

Management 397

Management Management Kitchen Safety Front of House 397

EATER

DECEMBER 15, 2021

For a time, posters across France advertised fizzing flutes of Champagne alongside glazed donuts, hard-boiled eggs, and a half-eaten slice of quiche.). With only 15 seats per sitting, you’ll definitely need to plan ahead and book well in advance. Au Bon Manger (Reims).

Back of House 284

Back of House Tourism Hotels Vineyard 284

ChowNow

JULY 10, 2024

Additional details: Share information on your operating hours, and the capacity of your restaurant, sharing information about how many tables you’ll have and how many people you’ll be able to seat. This is also a good place to mention any additional outdoor seating you might have.

Point of Sale 221

Point of Sale Email Marketing License Customer Service 221

Indoor Media

DECEMBER 14, 2017

But because quality of service cannot be gauged until after a visit to your office, effective advertising must demonstrate the value of your practice before they ever walk through your doors. Because many small healthcare practices have limited budgets, you may not be left with much cash for advertising. Shopping Cart Advertising.

Healthcare 60

Healthcare Advertising Social Media Small Business 60