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CHEFS – WHAT DOES YOUR MENU REPRESENT?

Culinary Cues

Consider this – the menu is the most important component of a successful restaurant and once designed it can, and should, impact every other aspect of the business. YES – the menu is that important! The menu comes first and should reflect the philosophy of the owners and chef and how the operators expect to be perceived by the public.

Menu 393
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How to write a restaurant marketing plan that puts butts in seats [Ideas and Strategies]

7 Shifts

Many local restaurants have never touched advertising or social media; they've been the neighborhood's go-to spot for decades. For example, your ideal customers could be: Young families that want a kid's menu, great drinks, and to get home before 8. Is my menu accessible and legible? Getting New Customers (Acquisition).

Seating 221
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THE INTER-DEPENDANCE OF BUSINESS AND COMMUNITY RESTAURANTS

Culinary Cues

The stores were empty, and restaurant service staff were staring out windows from the vantage of unfilled seats. They spend boatloads of money in advertising, and countless hours of invested time in trying to accomplish this important task. Don’t wait till the season is over and then hang your head and wonder how you will survive.

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How to Plan Your Restaurant's Grand Re-Opening Event

7 Shifts

Set a goal for your restaurant’s grand opening—whether it’s seating capacity, an order volume, or revenue for your first day back in business. Frequency and repetition will help your advertisements get noticed. Also consider sending an Announcement to your team about the grand reopening, the menu, and what they can do to prepare.

Events 351
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8 Restaurant Advertising Tips for Filling Seats in the Fall Season

Indoor Media

In 2014, Businessweek reported that the month known for kids being back in school, the football season resuming, and a great Earth, Wind & Fire song is also the worst for casual dining. A key to overcoming the fall slowdown is to get creative with advertising and marketing. Register Tape Advertising. Football Specials.

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Five Casual Dining Design Trends Worth Replicating

Modern Restaurant Management

As a result, many establishments have made their outdoor spaces usable throughout all four seasons via the use of tents, heaters, and fans. Of course, it’s important to advertise that you offer outdoor dining space year-round using signage. Or consider switching to higher seat backs to create more defined space between tables.

Casual 208
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12 Restaurant Lunch Specials: Make Lunch the Most Important Meal of the Day ???

7 Shifts

It’s December, and the air is seasoned with the scent of cinnamon, spice, and everything nice. For those who forgot to pack a lunch but are too time-poor to have a sit-down meal, advertising pre-packaged, nutritious grab-and-go options makes you a viable option for people on the move. If you’re stuck on how to price, $9.95

Specials 362