Modern Restaurant Management

DECEMBER 17, 2024

Today, loyalty is evolving beyond traditional email campaigns into a fully integrated, 360-degree consumer strategy that aims to recognize and engage customers at every interaction with the brand. After beta testing Club MCA in select restaurants, the brand saw a notable increase in OSAT.

2025 419

2025 Loyalty Program Customer Experience Online Ordering 419

Modern Restaurant Management

APRIL 18, 2025

By better aligning pricing with demand, restaurants can move inventory more efficiently, minimize spoilage, and increase margins—turning what used to be a guess into a strategic advantage. Some brands are testing augmented reality menus, where guests can preview dishes in 3D before ordering. But what’s next?

Airlines 435

Airlines Hospitality Waste Fast Casual 435

Modern Restaurant Management

MARCH 18, 2025

2025 is as nuanced a year as brands have ever seen with consumers behaving and setting expectations in opposing ways. Brands that will thrive are those who embrace these contradictions as opportunities. For restaurants, success lies in recognizing these evolving preferences and strategically adapting operations to meet them.

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2025 Sustainability Social Media Customer Experience 323

Modern Restaurant Management

MARCH 3, 2025

Building an unforgettable restaurant brand requires consistent, strategic messaging that captivates and connects with guests. The Charlotte-based hospitality branding agency has a wealth of experience developing comprehensive hospitality concepts. It’s a timeless and bold pattern, much like a strong brand identity.

Social Media 252

Social Media Email Marketing Customer Experience Loyalty Program 252

Goliath Consulting

FEBRUARY 19, 2025

While many restaurants have the “rear-view mirror” covered with staff accountants handling day-to-day transactions, bank reconciliations, or payroll, they often lack the strategic finance “co-pilot” who helps owners and other senior management focus on high-impact decisions that create future value.

Cash Management 243

Cash Management Leadership Seasonal Menu Sustainability 243

Goliath Consulting

MAY 26, 2025

The wrong hire can lead to off-brand posts, low engagement, and wasted effort. Heres how to find a creator who truly understands your brand and can help turn followers into loyal guests. Someone who knows your community will better understand how to position your brand and speak to your audience authentically.

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Hiring Social Media Fast Casual Email Marketing 221

Modern Restaurant Management

APRIL 14, 2025

The report found that loyalty is eroding as brands worked hard to offer new limited time offers, value meals, upgraded loyalty programs, and digital innovations. Brand loyalty has also shifted significantly, with 33 percent of consumers saying their favorite QSR or FSR brand has changed within the past year. The good news?

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Loyalty Program 2025 Fast Casual Mobile Ordering 333

Modern Restaurant Management

APRIL 9, 2025

For more than two decades Sam Ballas, Founder of East Coast Wings + Grill, has focused on brand building in a smart and sustainable manner. First, consumers are demanding more convenience and customization, pushing brands to rethink their menus and service models. What keeps you optimistic about franchising moving forward?

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Loyalty Program Franchising Franchise Fast Casual 251

Modern Restaurant Management

OCTOBER 2, 2024

Now that the summer of the value meal has ended, what will autumn bring for QSR brands? Value pricing will eventually become a less effective tactic for restaurant brands with the market becoming oversaturated with discounted options. Will they be able to capitalize on the good will and traffic boosts as the weather gets cooler?

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Loyalty Program Mobile Ordering Coupons Customer Experience 449

Modern Restaurant Management

NOVEMBER 15, 2024

Setting a new brand standard, Marco's Pizza recently unveiled a store redesign beginning in the Boise market at corporate-owned store. The aesthetic design of the store mirrors our new brand platform, But Wait, There's Marco's ™, that launched in April 2024.

Mobile Ordering 221

Mobile Ordering Design Customer Experience Online Ordering 221

Modern Restaurant Management

MARCH 10, 2025

The key to success for restaurants is delivering on core menu strengths while strategically introducing premium options. The Future of Restaurant Engagement Today’s restaurant customers interact with brands across multiple touchpoints: apps, kiosks, delivery, and in-store experiences. Leading QSR brands have cracked the code.

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Loyalty Program 2024 Customer Experience Consumer Goods 252

Modern Restaurant Management

MAY 20, 2025

Successful chains like Chipotle and Shake Shack and high-growth brands like Cava are leaning into the fact that value isn’t just about price—it’s the perception of value, which includes portion size, quality, customization and convenience. 2025 is poised to be the year of FCRs.

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Fast Casual Casual 2025 Dietary Restrictions 221

Goliath Consulting

FEBRUARY 8, 2025

While their fame provides a strong foundation, its their strategic approach, leadership, and ability to build strong teams that drive their success. Shaquille ONeal: The Power of Brand & Expansion Shaqs larger-than-life personality extends beyond basketball and into his growing restaurant empire.

Fast Casual 221

Fast Casual Franchising Franchise Sports 221

Restaurant Business

MAY 21, 2025

With Yumpingo now part of the BBI ecosystem, our clients will benefit from a deeper understanding of the guest journey and performance levers at every level from the brand, down to the dish.Yumpingos global reach spanning Europe, Africa, the Middle East, and Australasia also extends BBIs footprint beyond its U.S.

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Loyalty Program Customer Experience 2022 Design 247

ChowNow

MAY 23, 2025

Its subtle, strategic, and rooted in numbers. Strategies to Improve Profit Through Menu Engineering Once youve categorized where each dish lands in the menu engineering matrix, you can start making strategic changes to increase your restaurant profits without overhauling your entire operations. Small pricing tweaks work the same way.

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Menu Seasonal Menu Point of Sale Online Ordering 195

Goliath Consulting

MAY 1, 2025

Its a strategic tool to attract new customers, build brand loyalty, and create memorable experiences that keep people coming back. The more personality you infuse into your feed, the stronger your brand becomes. Reach out to content creators whose values and style align with your restaurants brand.

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Social Media Marketing Email Marketing Influencer 195

Modern Restaurant Management

JANUARY 30, 2024

Funding is secured strategically to fuel key aspects of the expansion plan rather than used as a general shortcut that potentially forfeits control. They can also erode quality, consistency and brand prestige if not executed well at scale. Where have you supported small brands balancing personality with scalability?

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Leadership Small Business Hospitality Customer Experience 508

Modern Restaurant Management

MARCH 11, 2025

Labor shortages necessitate a strategic business shift to focus on holistic employee satisfaction and well-being, including the expansion of employee benefits. Labor shortages necessitate a strategic business shift to focus on holistic employee satisfaction and well-being, including the expansion of employee benefits.

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Front of House Loyalty Program Recruiting Customer Experience 221

Modern Restaurant Management

APRIL 25, 2025

What real estate opportunities are you seeing for fast-casual brands and what are the economic factors in the mix that are making them available? What kind of space are brands interested in? The types of spaces that brands are seeking have shifted quite a bit in recent years. Has it evolved?

Fast Casual 221

Fast Casual Casual Retail Food Supply 221

Modern Restaurant Management

APRIL 30, 2024

Any quick-service restaurant endeavoring to increase consumer engagement and create a dynamic brand needs to consider making LTOs a significant part of their menu development. Managing LTOs across multiple brands, I’ve seen how their activations strengthen brands not just from a marketing standpoint, but operationally as well.

Food Supply 493

Food Supply Seasonal Menu Supplies Design 493

Modern Restaurant Management

FEBRUARY 27, 2025

Miami-based brand I Heart Fries teamed with Artist, Athlete, Activist, Celebrity Influencer Dylan Gonzalez to launch an international franchise expansion effort. To learn more about the plans for the growing brand, Modern Restaurant Management (MRM) magazine spoke with Araque and Gonzalez. Our brand strategy team, Encyclomedia Inc.,

Franchising 221

Franchising Franchise Social Media Influencer 221

ChowNow

FEBRUARY 7, 2025

By setting clear goals, prioritizing the right channels, and making adjustments strategically, you can maximize your marketing dollars and drive more traffic to your restaurant. This will make your budget strategic and sustainable, allowing you to make smart, informed decisions. Is brand awareness your main focus? The good news?

Marketing 195

Marketing Email Marketing Social Media Loyalty Program 195

Modern Restaurant Management

OCTOBER 10, 2024

Drawing from his experience working with organizations and QSR brands, Larrier shares practical tips for strategically leveraging workforce education to gain a competitive edge and provide a key benefit for workers. How are brands using education to attract and retain workers?

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Education Loyalty Program Leadership Fast Casual 221

ChowNow

FEBRUARY 28, 2025

To get the timing right, you need to send out emails at strategic moments, such as: After a first order: Send a welcome email thanking the customer, followed by a series of other emails reminding them to order again and then other ways they can place orders with your restaurant.

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Ordering Email Marketing Social Media Online Ordering 195

ChowNow

JUNE 12, 2025

Offer Meal Bundles That Add Value Meal bundles do double duty: they make ordering easier for guests and help you increase the average order value with strategic add-ons like drinks, desserts, or sides. Launch a Branded Mobile App to Stay Top-of-Mind A branded mobile app puts your restaurant in your customer’s pocket—literally.

Loyalty Program 195

Loyalty Program Social Media Online Ordering Email Marketing 195

Goliath Consulting

MAY 13, 2025

How to Choose the Right Partnerships to Grow Your Brand and Fill Seats. Collaborations can be powerful, but only when theyre aligned with your brand, values, and audience. The right partnership can help you boost sales, grow brand awareness, introduce new products, or even break into a new market, as discussed in TouchBistro.

Seasonal Menu 195

Seasonal Menu Email Marketing Brewery Retail 195

Modern Restaurant Management

JULY 9, 2024

Shares of major quick-service restaurant (QSR) brands experienced double-digit drops, consumer confidence declined, and traffic at fast-food restaurants was down by 2.1 " The summer of 2024 is shaping up to be pivotal for the fast-food industry with challenges and opportunities for QSR brands to refine their value strategies.

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2024 Point of Sale Consumer Goods Pricing 474

Modern Restaurant Management

MARCH 20, 2025

Inconsistent customer experience not only affects your brand’s reputation but also makes it challenging to build a loyal customer base. Develop a strategic growth plan that outlines how you’ll scale your operations, including strategies for increasing inventory, expanding your staff, and optimizing delivery logistics.

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Catering Delivery Customer Service Customer Experience 354

Modern Restaurant Management

FEBRUARY 14, 2020

This preference for environmentally conscious brands makes it critical for restaurants to find ways to integrate sustainability into operations and develop a plan to promote these sustainability initiatives through various channels including digital, marketing materials, and streamlined internal communications and messaging.

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Recycling Sustainability Loyalty Program Social Media 567

ChowNow

FEBRUARY 12, 2025

Well show you how to leverage: Your local restaurant scene Your restaurants brand Your digital assets The community around you Then, reveal how to measure your marketing efforts so you can continuously refine your strategy and strengthen your connection with customers. Look at their pricing, menu offerings, branding, and customer reviews.

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2025 Marketing Email Marketing Operations 195

ChowNow

MAY 27, 2025

With a branded mobile app, direct customer relationships, and flexible menu updates, theyve streamlined operations, strengthened their brand and grown their business. What used to feel out of reach now feels like a natural part of the Healthy Balance Meals brand. The app really puts it over the top. It keeps us top-of-mind.

Online Ordering 195

Online Ordering Mobile Ordering Loyalty Program Customer Experience 195

Modern Restaurant Management

DECEMBER 14, 2020

A new terrain for many operators however, brands need to carefully rethink how they connect and engage with consumers in order for their virtual restaurant to be a success. Whether you are an established brick-and-mortar restaurant or a new brand launching a ghost kitchen, marketing a digital location requires a strategic approach.

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2030 Customer Experience Delivery Uniforms 520

Social Hospitality: Restaurants

SEPTEMBER 27, 2023

As such, carefully consider every image your brand puts out online or in print. This is why brand photography is so important. Below, we’ll go over what brand photography is as well as how the use of light and color can help convey your brand’s identity and leave your customers wanting more. What Is Brand Photography?

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Social Media Email Marketing Uniforms Sourcing 436

Modern Restaurant Management

NOVEMBER 15, 2023

Here are some simple tips on how to market a virtual restaurant: Create a Strong Brand Your restaurant's brand sets it apart from the competition and creates expectations for your customers. Just as the atmosphere of a brick-and-mortar restaurant is important, your digital branding must also be carefully designed.

Marketing 492

Marketing SEO Social Media Mobile Ordering 492

Modern Restaurant Management

MAY 8, 2020

Moving beyond one-upmanship competitive marketing for consumer traffic, QSR brands must figure out creative ways to up the frequency that consumers will choose them. Moving beyond one-upmanship competitive marketing for consumer traffic, QSR brands must figure out creative ways to up the frequency that consumers will choose them.

Marketing 443

Marketing Franchising Franchise Social Media 443

Modern Restaurant Management

JULY 13, 2022

Differences in manpower, brand recognition, technology and marketing budgets have all presented significant challenges for single location restaurants to compete for market share. Even in the best of times, it’s mostly been an uphill battle for single location restaurants to compete with chain franchises. Multichannel Ordering.

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Franchising Franchise Operations Loyalty Program 536

Modern Restaurant Management

APRIL 28, 2020

What will your brand look like? These are all important questions to ask and answer for yourself, your teams and your brand. Pull your strategic partners into the fold early and often. If you have an idea for a new software or technology solution for your brand, call your technology partners early on in the process.

Online Ordering 424

Online Ordering Ordering Technology Magazine 424