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How to Raise Restaurant Menu Prices without Negative Pushback

Ken Burgin

Operators still holding the price of meals to what they were 12 months ago are bearing the brunt of massive increases in the cost of ingredients. Setting prices is approached with fear and anxiety by many restaurant and cafe operators, but it’s a unique opportunity to use your marketing and financial skills and make more money.

Pricing 158
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15 Must-Have Restaurant Marketing Tools in 2024

7 Shifts

Price: Contact them for a custom quote Mailchimp If you're new to email marketing, Mailchimp is your best choice. With just a few clicks, you can start targeting guests and send them your special promotions or reward your recurring customers for their loyalty. Price: Free (1,000 monthly emails), Essentials - $6.50/month

2024 221
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15 creative restaurant promotion ideas and strategies for 2023

Open for Business

Before launching any new menu promotion idea, it’s a good idea to go back to basics and get clear a few basic points first. A restaurant promotion can be any special offer to guests at a restaurant. Many restaurant owners offer a percentage off a meal or specific menu item. Look at what menu items aren’t selling briskly.

2023 122
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Seven Top Restaurant Marketing Ideas And Trends

Modern Restaurant Management

While your restaurant may feature a diverse menu, delicious food, a great ambiance, and excellent customer service, you will still struggle to build a customer base without promoting it. Others tend to emphasize their cheaper menu options. Instead of promoting items according to price or margin, promote what your customers love.

Marketing 214
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Ready to Spice Things Up? 5 International Flavors to Add to Your Menu in 2022.

Restaurant365

According to the 2022 survey produced in partnership with the National Restaurant Association and the American Culinary Federation, the top 5 regions expected to influence American menus in 2022 are: Southeast Asian (Vietnamese, Singaporean, Filipino). Pay attention to menu costing and pricing. The menu price is $8.00.

2022 148
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7 Key Features You Need in a Bar POS System

Lavu

These programs and APIs enable you to track your beer and liquor inventory , units, suppliers, and prices on your device. Incorporating a POS terminal within your bar’s point of sale system elevates the efficiency and accuracy of managing your inventory, directly influencing your ability to grow your business. Relaxing Saturday!

POS 164
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What are the 4 Ps of marketing, anyway?

Open for Business

The “4 Ps of marketing” may sound like blah business jargon to restaurant types, but these four principles—product, price, place, and promotion—can magnetize new guests and keep regulars coming back. The 4 Ps of marketing, also known as the marketing mix, are: Product Price Place Promotion Let’s go through them one by one.