Modern Restaurant Management

FEBRUARY 25, 2022

Social media platforms will play just as significant a marketing role for restaurants in 2022. Facebook continues to dominate but is losing younger consumers rapidly, while Instagram continues to be the most important social platform for restaurants. The Influencer Question. Instead, look at macro-influencers.

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2022 Marketing Email Marketing Social Media 531

7 Shifts

OCTOBER 22, 2024

To do so, you must have an optimized website and engaging social media profiles. Make sure to add a clear sign-up form to your website and promote it on your social media channels. These social media personalities have loyal followers who trust the restaurants they suggest.

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Book Marketing Email Marketing Social Media 195

7 Shifts

JULY 20, 2024

With over 5 billion people using social media globally, platforms like Facebook, Instagram, and TikTok have become necessary tools for businesses to reach customers. From introducing your restaurant to fulfilling orders, you can use social media to drive more traffic to your establishment, in-person and digitally.

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Social Media Customer Experience Seasonal Menu Customer Service 221

Goliath Consulting

JANUARY 1, 2020

With more than 79% of the US population now using Facebook, Instagram or Twitter 1 and users projected to increase to 257 million by 2023, restaurants can no longer afford not to invest in their social media presence. In fact, more than 63% of restaurants reported to have used social media to market their business in 2018 2.

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Social Media 2006 2016 Website Management 230

EATER

JANUARY 11, 2022

Your favorite food influencer has probably collaborated with the FeedFeed account, been featured on it, or promoted the hashtags in pursuit of a boost in followers and visibility. The FeedFeed describes itself as “the world’s largest crowdsourced publication,” and “the world’s largest epicurean social influencer network.”

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Influencer Social Media Employee Relations Website Management 332

Restaurant Engine

FEBRUARY 5, 2025

Plate presentation matters. In one study , more than 50% of people say that social media, like Instagram, influences their dining choices. Your success is also about presentation. You know that presentation inside your restaurant is key, but did you know its also key in the social stratosphere?

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Social Media Presentation Website Management Customer Experience 52

Modern Restaurant Management

JANUARY 24, 2023

Many depend on social media reviews and posts about a particular restaurant before deciding whether they will dine there or not. Nearly half of your market depends on social media comments for their restaurant reviews. If you’re using social media listening tools, what does a search for your brand name generate?

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Social Media Website Management SEO Customer Experience 493

Modern Restaurant Management

JANUARY 3, 2024

Let’s look at some of them: relaxing with a cup of coffee ordering food home strolling with a drink in the park holding a meeting hanging out with friends in the evening going to a concert taking photos for social media. A social media presentation is crucial. Let’s look at two examples.

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Modern Restaurant Management

SEPTEMBER 16, 2020

If they have outdoor dining and require all of their staff to wear masks and gloves, practicing social distancing in the restaurant, they should prominently display those things everywhere. Lastly, put up a sign that says your restaurant is open and practicing social distancing. Doing these things accomplishes that and then some.

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Modern Restaurant Management

MAY 28, 2021

Plus, using pictures of your restaurant and food on social media is a great way to get noticed and spark digital conversations. Consider the fact that nearly 50 percent of diners are influenced by social media. Optimizing your website and social media pages. Researching current marketing trends.

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Social Media Website Management Mobile Ordering Food Order 546

Modern Restaurant Management

FEBRUARY 7, 2024

The Gen Z Influence This tasteful group of about 70 million Americans craves authenticity in every bite, from organic street foods to diverse global cuisines. Gen Z is keenly aware of what social media follows and they’re eager to see if the hype is real by showing up and trying new food experiences.

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Modern Restaurant Management

FEBRUARY 21, 2020

And today, social media needs to be at the very centre of any comprehensive strategy – the majority of audiences hang out on social media, and platforms such as Instagram provide the perfect opportunity to raise awareness about your event and drive attendance. Identify Your Target Audience. Use Various Visuals.

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Events Social Media Entertainment Take-out 472

Modern Restaurant Management

APRIL 15, 2022

Instagram has become one of the most popular social media platforms for marketing. We have all taken pictures of neatly presented dishes from our favorite restaurants to post on Instagram, so it makes perfect sense for restaurants to prioritize Instagram as a marketing channel. Collaborate with Food Bloggers and Influencers.

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Marketing Influencer Social Media Food Supply 493

Modern Restaurant Management

OCTOBER 15, 2020

To further reinforce the importance of search, Google recently shared that one in two restaurant visits is digitally influenced during their presentation at MUFSO 2019. In a way, brands need to think of themselves as media companies. Beyond unique creative, social media advertising can help your brand engage with new audiences.

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Delivery Social Media Loyalty Program Customer Service 558

Social Hospitality: Restaurants

JUNE 22, 2020

The image-based social network now has a revenue of approximately $6.84 To start out with any kind of social media for business, planning is key. Ever since Chris Messina’s #barcamp hashtag turned up on social media in 2007, hashtags have been big business for marketing. Under the Influence. Plan Ahead.

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Modern Restaurant Management

MARCH 8, 2023

That’s why social media can be a game-changer for the hospitality industry. Creating engaging experiences is vital for restaurants looking to stay competitive today, and social media is a great place to begin and end those experiences. Today, consumers often begin the journey to your restaurant on social media.

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Social Media Customer Experience Website Management Customer Service 450

The Rail

FEBRUARY 7, 2025

High-quality videos can also be used to capture moments of preparation and presentation that stimulate appetites and inspire people to come inside. Consider launching social media challenges encouraging customers to post reviews or create branded hashtags that motivate your diners to become brand advocates.

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Marketing Serving Loyalty Program Social Media 130

Modern Restaurant Management

NOVEMBER 7, 2023

The landscape of digital marketing is constantly evolving, presenting both challenges and opportunities for restaurant operators. Invest in an Online Presence Social media platforms provide an unparalleled opportunity to get in front of the right audience at the right time. In many cases, trends are a good thing.

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Marketing Social Media SEO Front of House 508

Perfect Daily Grind

JUNE 15, 2025

I spoke with Ross Hindle, the Group COO of PDG Media , to find out which strategies work best. “Artificial intelligence has also massively reshaped the way we promote and present our brands over the last few years, which has ‘raised the floor’ for marketing. . “We’ve seen a lot of shifts.

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Marketing Email Marketing Social Media SEO 130

Perfect Daily Grind

SEPTEMBER 30, 2020

I spoke to some baristas and café owners to learn about more of the factors that influence café design. How Travel Influences Café Design. Often, coffee shop owners are influenced by the journeys that they have taken, and their cafés may well pay homage to cities that influenced them. Read on to learn more.

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Café Influencer Design Social Media 209

The Rail

MAY 22, 2025

Whether you present avant-garde cuisine or rustic comfort food, your brand voice should reflect the essence of your concept. This covers everything from the language on your menu to the tone of your social media captioning. Coherent, high-quality images demonstrate your concern for professionalism and presentation.

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Social Media Front of House SEO Uniforms 130

7 Shifts

AUGUST 12, 2021

In that sense, make sure to double-check your NAP across the web to ensure its consistency and accuracy, as this directly influences your SEO ranking and search visibility. Engagement on Social Media. According to brightlocal , at least 87% of internet users are influenced by reviews and comments. Loyalty Rewards.

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Marketing Email Marketing Loyalty Program Social Media 397

Modern Restaurant Management

MAY 8, 2020

Paid Digital Marketing : Further promoting organic efforts via targeted Google Ads or individual social platforms is a relatively low-cost way to get a local QSR location in front of more consumers that otherwise may never think to go. Timeout from Fighting : Let’s call it half-time for the great fast-food social media wars.

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ChowNow

APRIL 25, 2025

Its the sum of everything about your restaurant, from your menu design and decor to the tone you use when replying to comments on social media or greeting customers walking through the door. It should be present everywhere your customers interact with youonline, in person, and in all the little moments in between. Words matter.

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Mobile Ordering Social Media Email Marketing Customer Experience 195

EATER

APRIL 22, 2025

This present moment is, of course, very much dominated by social media platforms like Instagram and TikTok. The through line [of the book is showing] their way of combining contemporary creative influences with classic, comforting Italian cooking. For culinary inspiration, theres so many more sources now.

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Modern Restaurant Management

MAY 30, 2025

The market is influenced by evolving consumer lifestyles, the growth of digital ordering, and consumer demand for convenient and affordable dining. Gen-Z is shaping luxury discovery: 64 percent seek limited brand collabs, and 57 percent rely on influencers or celebrities for product finds. Content for social media continues to be king.

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Fast Casual Food Point of Sale Mobile Ordering 251

The Restaurant Group

DECEMBER 1, 2024

A thoughtfully executed menu rollout ensures that every element, from flavors to presentation, aligns with your restaurant’s vision. Think of it as setting the stage for an unforgettable show: Tease on Social Media – Share sneak peeks, ingredient highlights, or behind-the-scenes photos.

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Menu Social Media Loyalty Program Seasonal Menu 88

The Rail

MAY 30, 2025

What you offer and how you present it count, whether it's plant-forward cuisine, fusion cuisine, or interactive dining arrangements. Lease agreements in 2025 present further difficulties flexibility, rent escalation provisions, and zoning rules now demand close examination.

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Modern Restaurant Management

JUNE 27, 2025

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features the present and future of AI use in F&B, The Splintered Path to Purchase, the Datassential 500 Awards, and where chefs are earning six figures. Treating these touchpoints as disconnected strategies creates costly blind spots.

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Loyalty Program 2025 Customer Experience Customer Service 371

EATER

JUNE 21, 2022

Across social media, Daily Harvest consumers are sharing stories of physical pain and hospitalizations after eating the lentil crumbles. The conversation extended onto other social media platforms. . | Daily Harvest. Our mission has always been to take care of food so food can take care of you.

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Social Media Consumer Goods Food Safety 2015 364

EATER

MAY 20, 2020

We are living in the age of the global pantry, when a succession of food media-approved, often white figures have made an array of international ingredients approachable and even desirable to the North American mainstream — the same mainstream that, a decade ago, would have labeled these foods as obscure at best and off-putting at worst.

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Social Media Influencer Magazine Food Order 364

7 Shifts

AUGUST 12, 2020

There are many restaurants who’ve never touched advertising or social media, and they’ve been the neighborhood’s go-to spot for decades. See how they’re branding themselves online and across social media, and what kind of promotions they’re running throughout the week. Share recipes or videos of ‘how it’s made.’

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Marketing 2020 SEO Loyalty Program 418

Bingage

APRIL 26, 2023

Undoubtedly, social media is a powerful yet effective tool for e-commerce. Social media for e-commerce has become a powerful element to prove identity in the market and gain exclusive revenue in your business. Using social media platforms to boost your sales revenue offers many benefits to building a strong business.

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Social Media Marketing Influencer Advertising 98

7 Shifts

OCTOBER 1, 2024

Presentation also matters. Clear descriptions and appealing photos help customers make informed choices and anticipate the flavors and presentation of their meals. It starts when they search for a place to eat, often using social media and online reviews to make their decision.

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Customer Experience 2024 Online Ordering Customer Service 397

ChowNow

FEBRUARY 28, 2025

For restaurant operators, this presents both an opportunity and a challenge: how to implement an online ordering system that maximizes revenue while maintaining control over their customer relationships. Promoting direct ordering on your website, social media, and email campaigns.

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Online Ordering Ordering Email Marketing Mobile Ordering 195

EATER

JUNE 24, 2022

She found added motivation during the pandemic to bring the feeling of the restaurant home, and now, with over 64,000 followers, it’s clear that Gelber has found a niche for herself on TikTok as a dinner party influencer. A 1970s dinner party. Her brand of instructive-meets-aspirational content comes at exactly the right time.

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Bingage

DECEMBER 5, 2019

Well, social media is a quite familiar term for everyone! When it comes to building a marketing strategy to increase restaurant business sales , social media and online marketing is an unavoidable element. and how to take photos that are customer-friendly and proper social media monitoring. Image Source.

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Social Media Marketing Consumer Goods Influencer 98