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The 11 Best Restaurant Event Ideas That Actually Bring In New Customers And Keep Regulars Excited

ChowNow

Maybe hosting an event could pump some new life into your restaurant. We searched high and low for every restaurant event idea out there, then boiled them down to what we believe are the most exciting and effective restaurant events to keep regulars ecstatic and new customers talking.

Events 195
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Vibe Check: Elevating Experience for Better Guest Engagement

Modern Restaurant Management

is a modern Japanese restaurant offering an authentic kaiseki tasting experience, as well as a seasonal cocktail bar with Japanese-inspired plates, and a members-only Japanese whiskey lounge. Unlike omakase, which centers on raw fish, kaiseki is a cooked and composed tasting menu that flows with the rhythm of the seasons.

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2025 F&B Trends: Newstalgia, Stealth Health, and Botanical Beverages

Modern Restaurant Management

From salted egg yolks and chili crunch fusions to mushroom-infused teas and freeze-dried fruit powder garnishes, Kimpton’s in-house experts share the standout ingredients, menu items and techniques that will come to the table in 2025. Move over “swicy.” ” “Swalty” has entered the chat.

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How to Plan Your Restaurant's Grand Re-Opening Event

7 Shifts

1 Set goals for the event ?? Set a goal for your restaurant’s grand opening—whether it’s seating capacity, an order volume, or revenue for your first day back in business. Having a specific goal will help you plan out your budget, labor needs, marketing strategy, messaging, and organization before the event.

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26 Proven Ways to Market Your Restaurant Online and Increase Bookings

7 Shifts

Collaborate with nearby businesses for events or promotions, and ask them to include a link to your website on their site. Photos of your menu items, ambiance, and even happy customers will give potential guests a glimpse of the dining experience you offer. Use it to share updates, special events, or new menu items.

Book 195
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Collaborations That Make Sense for Restaurants

Goliath Consulting

How to Choose the Right Partnerships to Grow Your Brand and Fill Seats. Offer post-workout discounts or smoothie samples Sponsor a local class or pop-up event Co-host wellness challenges with mutual giveaways 3. Retailers and Boutiques Perfect for seasonal campaigns or shopping districts.

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Native American Museum Cafes Preserve Tradition, Embrace Innovation

EATER

The menu, which includes the ever-popular fry bread taco, tells a story of connection, innovation, and respect for legacy and Indigenous culinary traditions. Thirty Nine’s menu highlights high-protein and precolonial ingredients. My garden is where it all starts,” Oden explains.