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[Case Study] How Shawn & Ed Brewing Simplified Scheduling and Event Management

7 Shifts

Craft beer makes 30% of the beer industry, with lagers making up 80%, allowing Shawn & Ed to compete with big brands due to their lager specialization. Beyond brewing, Shawn & Ed also host private events in their historic building—leaving them with more scheduling complexity than most other brewing companies.

Events 210
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3 New Restaurant Marketing Opportunities in November

Ken Burgin

Singles Day Restaurant Marketing – 11 November. It’s an unofficial Chinese holiday for people who are not in a relationship, and it’s rapidly become a major shopping event! Have special deals available, and this time singles don’t get the small table up the back! Dinner for One or a Party for One?

Marketing 133
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How Restaurants, Retail and Mixed-Use Environments Are Capitalizing on a Surging F&B Market

Modern Restaurant Management

New local, national, and international operators and first-to-market concepts have come to Easton to test new ideas and establish a regional foothold. More than ever, restaurants are a critical part of the inline merchandising mix, generating approximately $160 million in annual F&B volume.

Retail 110
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22 Restaurant Advertising Ideas Driving Guests To Tables In 2022

7 Shifts

Answer: restaurant advertising and marketing. Whether you feel like you've tried every advertising tactic in the book, or 2022 is the first time your restaurant has had a dedicated marketing budget, you can implement our restaurant advertising ideas to attract new customers and turn one-time visitors into loyal customers.

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The Rise of Exclusivity: VIP vs Traditional Discounting

Modern Restaurant Management

With the continued uncertainty of the current macroeconomic climate, brands must find ways to reduce marketing spend while driving more value from their customer base. In addition to special-access menu items, loyalty programs can offer events, merchandise, or experiences like cooking classes or cookbook signings as exclusive perks.

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Creating a restaurant website: Why it matters and how to nail it

Open for Business

A website can be a powerful tool for marketing your restaurant. Use this email marketing list to communicate updates or special occasions in the future. You can also consider adding limited-time-offer menus to promote seasonal specials. Why is a restaurant website important? A method to collect guest email addresses.

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Publish Your Website with These Best Restaurant Website Builders

7 Shifts

Thus, the platform has excellent features for restaurants, like online ordering , e-commerce, events management, contactless dining, and catering capabilities. Shopify was built for e-commerce, so it's an optimal choice if you want to sell merchandise on your restaurant's website.