Modern Restaurant Management

JUNE 23, 2023

Franchise brands have many goals in common: enter a new market; attract new franchisees, employees and loyal customers; increase average unit volume (AUV); and accelerate franchise expansion strategies. Are you trying to reach the after-work dinner crowd, leisurely weekend brunch groups, or families looking to celebrate a special occasion?

Franchise 180

Franchise Franchising Marketing Social Media 180

7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. Their business is built on the power of word of mouth—one of, if not the most useful marketing tools in the book.

Marketing 418

Marketing 2020 SEO Loyalty Program 418

Buzztime Business

JANUARY 22, 2024

Ever feel like you’re stuck in a rut when it comes to entertainment and events at your bar? Many bar owners get so caught up in day-to-day operations, events become an afterthought. No need to wait for a special occasion, add an open mic comedy night to your list of bar entertainment ideas right now. You’re not alone.

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Entertainment Events Bar Sports 78

Social Hospitality

MAY 18, 2020

It’s also because marketing teams have more opportunities to create innovative campaigns to boost sales. Create Special Offers for Customers If it’s the peak of the season, you compete with all local restaurants and hotels. Making special offers is one of the classic hospitality training tips that works for any type of business.

Hospitality 195

Hospitality Marketing Social Media Hotels 195

7 Shifts

AUGUST 26, 2019

Craft beer makes 30% of the beer industry, with lagers making up 80%, allowing Shawn & Ed to compete with big brands due to their lager specialization. Beyond brewing, Shawn & Ed also host private events in their historic building—leaving them with more scheduling complexity than most other brewing companies.

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Events Brewery Management Management 210

Modern Restaurant Management

NOVEMBER 19, 2021

With all the challenges on your plate, implementing a robust marketing plan might not be on your radar. Here are a few unique marketing ideas designed to boost customer traffic and develop loyal customers. Host Fun Events. Customers are eager to attend fun events, especially post-pandemic. Solicit Feedback.

Marketing 189

Marketing Loyalty Program Social Media Food Supply 189

The Rail

APRIL 11, 2024

By Eric Tress, Contributor If you are looking for an excellent tool to increase your restaurant’s reservations, email marketing is an effective advertising tool you should consider. Many restaurants invest in marketing when they notice low bookings or in the run-up to a low season. Here are some ways to use email marketing effectively.

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Email Marketing Reservations Marketing Loyalty Program 52

Modern Restaurant Management

JANUARY 16, 2020

What will inspire event themes and design in 2020? Wellness is a still a top trend in catered events for 2020. Photos courtesy of Cameron Mitchell Premier Events. Cocktails : Ingredients such as bee pollen, teas, hibiscus and matcha will be found mixed in creative drinks at the trendiest events. Cake Balloon Station.

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Events Catering 2020 Sustainability 223

Modern Restaurant Management

DECEMBER 10, 2021

Your customer’s word-of-mouth advocacy is an invaluable marketing strategy. Make Use of Local SEO and Content Marketing. Aside from using Google My Business, you may also use content marketing to promote your restaurant. Provide Free Meals on Special Occasions. Then prepare to wow them with a special offer.

Marketing 226

Marketing SEO Front of House Website Management 226

Restaurant Engine

JULY 28, 2021

You want to price your daily dinner specials just right for repeat business. One of your diners’ favorite lines to hear from their server is, “Would you like to hear about our specials?”. You know that offering your customers specials is a terrific marketing tool. For some of your customers, specials are discounted meals.

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Specials Pricing Email Marketing Advertising 111

Goliath Consulting

SEPTEMBER 7, 2023

In this post, we’ll outline top digital marketing strategies that every restaurant should consider to stay competitive in the current digital landscape. Beyond basic information, include detailed menus, daily specials, and an events calendar. Email Marketing: Beyond Newsletters Segment your email list based on preferences.

Marketing 78

Marketing SEO Email Marketing Mobile Ordering 78

ChowNow

JANUARY 27, 2021

If your restaurant isn’t using email marketing, now is the ideal time to start. Restaurant email marketing is one of the most cost-effective ideas to stay top of mind, engage with your customers, and increase sales. . To make it easy, we’ve rounded up 10 ideas to fuel your restaurant’s email marketing. Profile a special dish.

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Email Marketing Marketing Online Ordering Front of House 148

Next Restaurants

AUGUST 7, 2020

When you’re trying to market your restaurant and your brand, the first things that likely come to mind are improving SEO , creating unique campaigns to draw attention, and perhaps even holding special events to draw customers into your space. That can have a huge impact on business marketing. Encouraging Event Excitement.

Marketing 172

Marketing Social Media SEO Customer Experience 172

7 Shifts

JANUARY 7, 2021

As restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan, too. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. What are they ordering?

Marketing 195

Marketing 2021 SEO Loyalty Program 195

Open for Business

MARCH 21, 2023

Word-of-mouth marketing and evangelism marketing are valuable parts of a restaurant’s marketing strategy. Because word-of-mouth marketing is an unpaid form of advertising, you can use this important tool no matter your restaurant’s marketing budget. Word-of-mouth marketing is a form of organic advertising.

Marketing 78

Marketing Social Media Email Marketing Customer Experience 78

Goliath Consulting

OCTOBER 4, 2023

An insight into upcoming holidays and marketing strategies every restaurant owner needs to embrace. In this blog, we’ll share some holiday marketing ideas and tips to ensure your restaurant remains the go-to spot for festive celebrations. Highlight these specials with enticing descriptions and images.

Marketing 78

Marketing Loyalty Program Seasonal Menu Events 78

Goliath Consulting

AUGUST 24, 2023

In today’s competitive food industry, effective local restaurant marketing is the key to success. For restaurants seeking to increase their customer base, enhance visibility, and build long-lasting relationships with patrons, a well-rounded marketing strategy tailored to the local community is essential.

Loyalty Program 78

Loyalty Program Marketing Email Marketing SEO 78

ChowNow

FEBRUARY 27, 2024

Effective restaurant marketing means reaching diners wherever they are. To gain more diners and drive more orders, restaurants need to optimize their mobile marketing and make it easier to order. What’s mobile marketing? Why mobile marketing for restaurants? In today’s world, that means their mobile devices.

Marketing 78

Marketing Mobile Ordering Email Marketing Online Ordering 78

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Basant Baruah, Senior Content Marketer, Beaconstac. Below are a few examples of small and big F&B chains applying unique marketing techniques. Here are their insights.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

Touch Bistro

JULY 26, 2021

We’re sharing ideas for Labor Day restaurant specials that will help you maximize profits and make your restaurant a Labor Day destination for years to come. In this article you’ll learn: How Labor Day can impact your restaurant How to plan Labor Day promotions 14 Labor Day restaurant specials to try this September. All hands on deck?

Specials 99

Specials 2021 Seasonal Menu Email Marketing 99

Sling

JULY 4, 2021

Restaurant marketing has changed dramatically over the past 20 years. With the rise of the internet and the ubiquity of smartphones and tablets, the vast majority of marketing efforts are concentrated online. But there are still effective marketing channels available offline too. 8) Invite Local Media To A Special Event.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

Next Restaurants

MAY 12, 2021

Bar marketing is all about that. Emails can be used for multiple purposes, whether to invite for some event, present a menu update, or an upcoming giveaway, etc. Show the atmosphere of your music events or the coziness of your summer terrace. As restaurant marketing is impossible without photos and videos.

Bar 159

Bar Marketing Email Marketing Social Media 159

Open for Business

APRIL 27, 2023

Email marketing strategy might not be the first thing you think of when it comes to promoting your restaurant. But when it’s done well, email marketing can be as effective as other digital marketing channels like social media and search engine optimization (SEO). Quick Links What is email marketing? There is no middleman.

Email Marketing 78

Email Marketing Marketing Social Media Reservations 78

Tableo

JULY 20, 2023

Email marketing is becoming a crucial tool for promoting restaurants, cultivating client loyalty and encouraging repeat business in. In this post, we’ll examine five key tactics that are crucial for mastering restaurant email marketing and achieving outstanding results. So let’s start right now! The key is consistency!

Email Marketing 75

Email Marketing Marketing Website Management Reservations 75

Modern Restaurant Management

JUNE 18, 2020

Inspiring stories of unexpected successes are already beginning to emerge, and there have been many valuable lessons learned over the last few eventful months. What marketing methods would you employ with a proactive mindset? And how can you infuse your optimism into your marketing?

Marketing 227

Marketing Social Media Email Marketing Innovation 227

Modern Restaurant Management

JULY 14, 2020

COVID-19 has transformed the restaurant and hospitality industry, which means that restaurants need a new approach to promoting and marketing their business to health and safety-conscious diners. You need to adapt your restaurant’s social media marketing approach in the “new normal” of COVID-19.

Marketing 215

Marketing Social Media Influencer Online Ordering 215

Marketing4Restaurants

JULY 27, 2023

A lot of businesses thrive or die depending on the amount of marketing done. Here are some common mistakes we’ve observed that hinder most businesses: Zero marketing One of the most basic mistakes is simply not doing any marketing at all. Email marketing This is a more personal way to connect with your customers.

Marketing 98

Marketing Email Marketing Pricing Specials 98

Restaurant Engine

OCTOBER 14, 2020

You put some time and patience into marketing your restaurant. In this article, we look at local marketing strategies to increase diners that you can start using today. Think of Nextdoor like a smaller version of Facebook that is more intimate and offers even more chances for relationship building and marketing your restaurant.

Marketing 118

Marketing Social Media Coupons Advertising 118

Culinary Cues

MAY 13, 2023

Oftentimes these properties boast a few a ’la carte restaurants, room service, special property events, banquets, weddings, buffets, and three meals a day in at least one of their outlets. The ability to execute events of more than 500 persons helps to build competence, speed, efficiency, and confidence.

Hotels 426

Hotels Point of Sale Cash Management Training 426

Open for Business

APRIL 3, 2023

The “4 Ps of marketing” may sound like blah business jargon to restaurant types, but these four principles—product, price, place, and promotion—can magnetize new guests and keep regulars coming back. Here’s how to put the 4 Ps of marketing to work for your restaurant, plus a few examples to get you started.

Marketing 78

Marketing Email Marketing Social Media Loyalty Program 78

7 Shifts

NOVEMBER 9, 2022

When done right, email marketing works wonders—you stay top of mind and increase order values. of customers make a monthly purchase based on marketing emails. But what makes email newsletters such an effective marketing strategy for restaurants? Email newsletters are often the first marketing medium to break the news.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

Modern Restaurant Management

JANUARY 31, 2023

5 Use social media and email marketing to promote Super Bowl specials and gift card promotions to attract customers. Thiscan be done by offering discounts or special promotions to customers who have visited the restaurant multiple times during the event. This can help increase sales and also encourage repeat business.

Loyalty Program 184

Loyalty Program Social Media Email Marketing Online Ordering 184

7 Shifts

OCTOBER 9, 2019

That’s why digital marketing is so important. Read on to learn more about creative digital marketing ideas you can get started on today. Have your social media account slugs displayed on marketing material inside the restaurant to make it easier for the customer to mention you on social media.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

Bingage

JULY 21, 2022

Your staff should know what special dishes are being offered and when they’ll be served (or else they might not show up) so that employees can plan accordingly. To help you make the most of the festive season, here we are sharing easy yet unique Raksha Bandhan marketing ideas for restaurants – 1. Or any special occasion.

Marketing 98

Marketing Loyalty Program Social Media Seasonal Menu 98

The Restaurant Times

DECEMBER 3, 2021

If you are a pub owner and want to attract more customers to your business again, you must come up with out-of-the-box ideas and establish a good marketing tool. Marketing is never simple, but it’s significantly more difficult in a crowded market. One way to attract more and more customers is through launching events.

Events 52

Events Social Media Point of Sale Customer Experience 52

Modern Restaurant Management

JANUARY 9, 2020

These aren’t just adjectives explaining coffee flavors, but should also be terms that describe your coffee shop’s marketing campaigns. Keep reading as we share marketing tips designed to help small coffee shops better compete in today’s market. Crisp and sharp. Attracting New Customers. Out-Of-Home.

Marketing 190

Marketing Email Marketing Loyalty Program Social Media 190

The Restaurant Times

NOVEMBER 17, 2022

The market has changed regarding what people spend their money on in recent years. To have a successful endeavor, however, you must heavily implement extreme and exceptional marketing efforts to start and end your pop-up with a splash. . How To Successfully Do Pop-up Marketing. Start Marketing at Least 7 Months in Advance.

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Marketing 2023 Email Marketing Social Media 52