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Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Here are their insights. Tony Abate, Vice President and Chief Technical Officer at AtmosAir Solutions. Customers are going to be hesitant to dine indoors. They’ve heard from the experts that Covid spreads through the air.
People who don't work in the restaurant industry think that all there is to being a server is taking orders, bringing out food, and sorting out the bill. However, those with experience on the front-of-house (FOH) side of restaurants know there's more to server duties than meets the eye. Server side work duties are just as crucial as primary duties. They're critical to maintaining a clean, safe, and well-organized restaurant.
The AI and tech that will take over the restaurant industry. We previously discussed social distancing and contact-free technology that offered safety solutions during the pandemic. But there’s much more that tech has to offer, especially when it comes to AI being integrated into guest order systems, training, and restaurant operations. Here are some standout tech innovations that forward-thinking business owners are investing in today in restaurant technology: Smart ordering.
There are cooks and there are cooks – each has his or her list of responsibilities, required skills, and bag of tricks. Just because you are listed on a schedule as a cook does not necessarily mean that you are adept at filling every position under that designation.
Mid-year performance reviews aren’t just boxes for HR to check. Paycor’s toolkit empowers leaders to: Identify high-potential team members. Boost engagement with meaningful feedback. Support struggling employees. Nurture top talent to drive results. Learn how to ignite employee potential through meaningful feedback. When you nurture top talent, everybody wins.
When brainstorming restaurant marketing ideas, many restaurateurs seek out strategies that will help bring in new customers. While customer acquisition is critical to running a business, many owners overlook how important their existing customer base is to their bottom line. In fact, the cost of acquiring a new customer is more expensive than retaining an existing one.
Akira Kaelyn / Shutterstock. Inocencio Carbajal opened his acclaimed taqueria, Carnitas Uruapan, on West 18th Street in Chicago’s Pilsen neighborhood in 1975. He picked the location for a simple reason: At the time, it was near one of the city’s only Mexican grocery stores. There was another, more complex reason Carbajal and the grocery store were in the neighborhood, though.
A prerequisite for working in the restaurant industry is often to be “quick on your feet.” The COVID-19 pandemic—more than any contentious customer or kitchen catastrophe—is putting that skill to test. As the nation grapples with another wave of restaurant closings and reduced dining room capacity, establishments must quickly respond to the cry for innovation in the industry.
A prerequisite for working in the restaurant industry is often to be “quick on your feet.” The COVID-19 pandemic—more than any contentious customer or kitchen catastrophe—is putting that skill to test. As the nation grapples with another wave of restaurant closings and reduced dining room capacity, establishments must quickly respond to the cry for innovation in the industry.
You've heard hundreds of stories about restaurants struggling because of the COVID-19 pandemic. While it's undoubtedly a difficult time for restaurants, this has also been an era of innovation and resilience. We wanted to uncover untold stories of restaurants adjusting to the times and show other restaurateurs what is possible, so our team at 7shifts ran a contest to do just that.
With all the trouble the pandemic has given the restaurant industry these past couple months, you might be surprised to hear that restaurant franchising opportunities have never been stronger. There are brands that are outpacing the overall industry. From an interview with Restaurant Business Magazine , Bruster’s Real Ice Cream reported selling 18 franchise agreements this year and now has 56 stores under construction or in development out of their 200 units (1).
Create a Team Built to Win. When Coach Vince Lombardi said: “Winning isn’t everything – it’s the only thing”, he was not inferring that winning at all costs justifies the means, not was he inferring that somehow “losing” was the end of all hope – he was simply stating that the attitude of excellence and the goals that define it should always be a driving force within a person’s attitude or a teams mantra.
Over 100,000 restaurants have closed permanently or long-term during the pandemic, and the prospects of desperately needed government relief aren’t looking good. With reduced staff and higher operational costs, flexible restaurant management software helps restaurateurs adapt quickly to new challenges. We tapped a restaurant software expert, G2 Research Analyst Dominick Duda , to get his view on the tools that operators need.
Mid-year performance reviews aren’t just boxes for HR to check. Paycor’s toolkit empowers leaders to: Identify high-potential team members. Boost engagement with meaningful feedback. Support struggling employees. Nurture top talent to drive results. Learn how to ignite employee potential through meaningful feedback. When you nurture top talent, everybody wins.
Devita Davison, executive director of FoodLab Detroit, has long advocated for an equitable and sustainable restaurant industry. She still sees a lot of work to do. The COVID-19 pandemic and the continuously volatile political environment have centered Americans’ focus on vast fissures in systems of government, capitalism, and inequality. Throughout the spring and summer, it spurred grassroots activism and uprisings calling for racial justice across the country.
Since the start of the pandemic, restaurants across the country have been on a rollercoaster ride. Businesses have been forced to pivot away from on-premises dining to offer on-line ordering and take-out services. While some had well established services already in place, others have had to start from nothing to provide these capabilities. Here are five tips for planning for the future to provide the best service: Understand Your Customers.
A customer’s perception of a café starts to form in the second that they walk through its door. It can take moments for them to decide whether the space they’ve just stepped into is worth their time, or if they should leave. Historically, specialty coffee shops haven’t always had an inviting and friendly aesthetic. Many of these spaces were repurposed factories or storefronts, and had not truly been designed with customer experience in mind. .
Restaurant managers do it all. One minute you’re planning shifts, then checking inventory, then making drinks and bussing tables—and before you know it, your shift is almost over and you haven’t even started your core management tasks. So any cheat sheet or template is a huge bonus to save time on the more tedious jobs. Our detailed restaurant management templates cover everything from work schedules to time tracking and closing checklist.
Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.
We all know the challenges facing restaurants right now – there is little benefit in reiterating the problems. The question is: “What’s the answer?” Of course the pandemic is the cause and the effects are either a direct result of that or the necessary restrictions that evolved from Covid. What needs to be addressed is: “ How do we build trust among customers, trust that the restaurant will keep them safe, and how do we generate enough sales and in turn – profit, to keep the operation movi
The COVID-19 pandemic has fundamentally changed both restaurant operations and consumer behavior. In March 2020, searches for “restaurant takeout” on Google increased 285 percent , as diners reacted to the closure of dining rooms across the country. Today, amidst varying local regulations around social distancing, and a restaurant industry trying to stay afloat, diners remain unsure of which restaurants in their area are open and accepting orders.
New cookbooks from Ina Garten, Vivian Howard, Yotam Ottolenghi, and more will restore some much-needed joy to cooking For many of us, cooking has taken on a different role in our lives over the past six months. As restaurants closed, cooking — and cooking well — became essential even for those who previously spent little time in the kitchen. It also became a chore.
Off-premise dining was already on-trend in the restaurant industry well before COVID-19. According to Morgan Stanley estimates, online delivery is set to grow from $260 billion in 2017 to $325 billion in 2020 – and possibly $470 billion by 2025. But now there’s something coming on stronger than even delivery: takeout. Just since the beginning of the pandemic and the restrictions on on-premise dining, 62 percent of operators have or plan to implement designated takeout areas due to th
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
The most valuable part of a coffee plant is its cherry. After harvesting and processing, it gives us the beans which we roast, grind, and brew. But what about the rest of the plant? Often when a coffee plant is trimmed or pruned, its stems, branches, and leaves are just thrown away. In some parts of the world, however, its leaves are picked and brewed to prepare coffee leaf tea.
Since its first drive-thru espresso stand opened in Ashland, Oregon in 1998, The Human Bean has been delighting countless caffeine-craving customers. Thanks to the company’s unique and fair trade bean sourcing, emphasis on community, and commitment to forming a personal connection with its guests, The Human Bean’s popularity has soared over the past 20+ years.
. They say that hindsight is 2020 – that being so, there is plenty for us to reflect on and determine how we might have done things differently. The fact is, we can’t go back, but we can look forward. At this point we are all hoping that 2020 will just fade from our memories. In the moment, however, there are loads of things that we miss, things that make us shake our heads in disbelief, things that we long for – a return to a time when our greatest concern as a chef was our reservation list
2020 has thrown a myriad of challenges at the restaurant industry. Now more than ever, making guests feel at home is important. But this time we’re not talking about having the proper sanitizing practices in place or observing COVID-19 enforced social distancing. Instead, we’re addressing the reality of catering for a growing group of customers who have food sensitivities.
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
PhaiApirom /Shutterstock. The shame of going out to eat during the pandemic is enough to scare people off posting their meals on Instagram, but not enough to keep them out of restaurants Last weekend I accidentally ate out for the first time since March. My partner and I decided to grab a drink and a bite at a local wine bar, assuming we could order at the sidewalk window and then take the food to one of the high-tops set up in the street.
Hospitality operators are rapidly turning to contactless ordering and payment solutions to help navigate the long road back to normal from COVID-19’s impacts. While it’s a smart innovation that some say is long overdue, the reality is operators are responding to customer demand. According to a recent study by Mastercard , “79 percent of respondents worldwide say they are now using contactless payments, citing safety and cleanliness as key drivers.” In fact, Mastercard est
As the competition grows ever fiercer and restaurant owners are tasked with boosting efficiency to keep up, technology plays an increasingly important role in operations. Solutions that were once used only by major national chains are now accessible to businesses of all sizes. Kitchen display systems fall into this category. These systems replace traditional methods like receipt printers and handwritten orders, and are used by restaurant owners all over to streamline kitchen operations.
3 Exciting Strategies You'll Love to Sell Wine Online. Sell Wine Online - Gems from Central Coast Insights, Wine Business Monthly. Looking to sell wine online? Many of the strategies suggested by Wine Business Monthly’s Central Coast Insights webinar provide the model for success. This post covers the most salient points of the panel discussion titled: “Experience and Ease in E-Commerce.
Fuel your restaurant’s success with our comprehensive 2025 funding guide! Running a restaurant comes with unique financial challenges, from managing seasonal fluctuations to covering unexpected expenses like equipment repairs or ingredient shortages. This guide dives into fast, flexible financing options for restaurant owners. Discover how to bridge cash flow gaps, fund expansions, or navigate slow seasons without compromising service quality.
The kitchen sensual army. There are many things that differentiate cooks and chefs, but none more important to the customer experience and the reputation of the restaurant than mastery of the senses. Whether a fine-dining experience or your local taqueria – the cooks that stand out, the ones that are the reason why customers line up to buy their food, are the ones with well developed senses of taste, smell, touch, sight, and sound as they relate to what takes place in the kitchen.
There’s no industry in the world that’s more competitive than the hospitality sector. There’s no doubt about it, the restaurant and bar business is an incredibly tough space to operate in, and the owners that work within it are highly passionate about what they do. Unfortunately though, passion does not build a successful business on its own - particularly when you take into account there are now more than 1 million restaurant locations in the United States alone ( National Restaurant Associatio
The coffee industry can be a hotbed of exploitation and exclusion. Red Bay Coffee is pushing for change One of the walls at Red Bay Coffee headquarters is taken up by a huge living sculpture of Africa, all sorts of plants dangling from the continent’s outline. The space, on a quiet block in the Fruitvale neighborhood of Oakland, California, is both coffee shop and roastery.
What is the ongoing goal for all restaurant owners and managers? To always, continuously search for ways to improve the guest experience. Whether that be via restaurant operations, menu improvements, or services, there are quite a few criteria that restaurant owners constantly juggle to create the perfect balance. There are many challenges to running a restaurant, and during day-to-day operations, it can be easy to lose sight of the overall vision.
Great leadership development is the key to sustainable business growth. Are you ready to design an effective program? HR can use Paycor’s framework to: Set achievable goals. Align employee and company needs. Support different learning styles. Empower the next generation of leaders. Invest in your company’s future with a strong leadership development program.
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