7 Shifts

MAY 23, 2024

We’ve studied what makes the 20% of restaurateurs successful and categorized them into essential categories, including optimizing your menu, providing unforgettable experiences, hosting events, and improving takeout. When done right, menu engineering can grow your sales by as much as 15% !

Social Media 195

Social Media Loyalty Program SEO Email Marketing 195

Modern Restaurant Management

JANUARY 22, 2024

This industry seeks to develop a value proposition that speaks to its consumers and convinces them to dine in their restaurants. We have compiled a list of factors based on extensive research on consumer psychology and behavior trends. Leverage consumer data to learn about preferences, dietary restrictions, and favorite foods.

Loyalty Program 157

Loyalty Program Dietary Restrictions Mobile Ordering Social Media 157

7 Shifts

AUGUST 12, 2021

In today's highly competitive environment, restaurant marketing requires precise, dependable, and complete consumer data. Data acquired about your actual consumers can be used in both online and offline marketing campaigns. For example, how do new consumers find your restaurant on the internet? Optimization of NAPs.

Marketing 398

Marketing Loyalty Program Email Marketing Social Media 398

Modern Restaurant Management

DECEMBER 20, 2021

The pandemic forced restaurants to adapt to not only a new, leaner business model but also to new consumer behavior. The concept goes far beyond a simple online menu or QR code. Every dine-in experience starts with a menu, so having yours available online is the first step to going contactless. A good mobile experience.

Mobile Ordering 226

Mobile Ordering Online Ordering Consumer Goods Customer Experience 226

Modern Restaurant Management

DECEMBER 7, 2022

The National Restaurant Association’s 2021 State of the Industry report showed only 83% of Gen Z consumers wanted to return to restaurants. Test out local organic produce or farm-raised meats as specials on temporary, seasonal menus to gauge interest and test profitability without having to commit to updating your normal menu.

Mobile Ordering 199

Mobile Ordering Social Media Online Ordering Point of Sale 199

Modern Restaurant Management

FEBRUARY 10, 2023

Why You Need a Restaurant Website Digital marketing is crucial to restaurant growth because most diners aren’t just looking up information on your website, they’re also examining your menu online. Some 84 percent of diners always or often look up a restaurant menu ahead of time — a big jump from the 59 percent in 2017.

Social Media 192

Social Media Mobile Ordering Email Marketing Online Ordering 192

Modern Restaurant Management

FEBRUARY 27, 2024

's 2024 Consumer Behavior Index (CBI), which examines shopper practices and preferences when interacting on and offline with local businesses, including restaurants. Just as no one wants to be catfished by a fake dating profile, consumers don't want to be misled by inaccurate business information.

Online Ordering 184

Online Ordering Consumer Goods Customer Service Customer Experience 184

Modern Restaurant Management

MARCH 8, 2024

In this edition of MRM Research Roundup, we feature news about an influx of catering orders, the topic of tipping, the rise of kiosks and affordable Michelin restaurants. Of that increase, 30 percent came through Catering Online Ordering, which launched in Q3 2023. On average, catering orders ticket sizes in Q4 2023 were $160.

Catering 98

Catering 2024 2023 Guest Recovery 98

Modern Restaurant Management

MARCH 1, 2022

Overall, traffic continued its post-pandemic decline, but the global data solutions provider believes double-digit increases in average check will remain — and demonstrate a fundamental change in consumer behavior. In short, consumers are ordering more food, and for larger parties. On average, sales were up 8.1

Loyalty Program 173

Loyalty Program Mobile Ordering Download Food Order 173

Modern Restaurant Management

SEPTEMBER 27, 2023

Key findings include: Tipping is on the rise : Good news for servers: diners aren’t skimping on tips. Takeout tips are down : Tips for online orders and delivery dipped slightly, falling from 8.83 This indicates that tipping culture is closely aligning with the added-value consumers associate with varying types of service.

Fast Casual 193

Fast Casual Fine Dining Employee Relations Customer Service 193

Modern Restaurant Management

JANUARY 13, 2023

In this column, Modern Restaurant Management (MRM) magazine looks at newly introduced menu items from top brands. Available now through the Slice Factory mobile app, the $5 deal includes the original Chicago jumbo pizza slice with a free soft drink included in-store, delivery or with the convenient slice thru. Value Meal.

2023 98

2023 Menu Seasonal Menu Back of House 98

Modern Restaurant Management

SEPTEMBER 15, 2020

These features include tableside mobile ordering, NFC contactless payments, and direct online ordering. They also have the choice of using the MarketConnect app to order and pick up from a designated shelf onsite, avoiding interactions and maintaining necessary social distancing.

Fast Casual 135

Fast Casual Casual Menu Mobile Ordering 135

Social Hospitality

FEBRUARY 25, 2021

Mobile Menus Your online menu is the crux of your restaurant’s digital marketing efforts. Everything you do should funnel customers towards your mobile menu to encourage takeout orders. If your mobile experience is poor, you’re building your digital marketing on a shaky foundation.

2021 195

2021 Social Media Mobile Ordering Online Ordering 195

Modern Restaurant Management

DECEMBER 21, 2022

Restaurants will continue to embrace digital on-premise, including mobile ordering and payment at the table, to streamline operations and improve the guest experience. Restaurants will continue to embrace digital on-premise, including mobile ordering and payment at the table, to streamline operations and improve the guest experience.

2023 193

2023 Loyalty Program Mobile Ordering Customer Experience 193

Modern Restaurant Management

AUGUST 15, 2022

Throughout the pandemic, operators have taken note of consumers’ changing lifestyles and the needs of their staff, and as a result, recent innovations have emerged to address these new needs. Consumers are getting back out into the world again and reconnecting with all their favorite places and experiences. Outside of the U.S.,

Operations 203

Operations Consumer Goods Sustainability Mobile Ordering 203

Modern Restaurant Management

DECEMBER 28, 2020

Delivery and take-out will continue to be the most popular way consumers will get their restaurant meals in a COVID and post-COVID world. Consumers still demand convenience when it comes to their meals, but they also want variety. Innovative and inviting outdoor seating is going to be crucial in order for restaurants to survive.

2021 229

2021 Mobile Ordering Loyalty Program Kitchen Safety 229

Modern Restaurant Management

OCTOBER 17, 2022

While the current situation for restaurants is far from good and with the rising cost of food adding to the situation, it is no surprise that restaurateurs are stressed for what’s to come. Rethink Your Menu. Focusing on the quality of your menu and food will always help you stand out from the crowd. Consider External Help.

2008 199

2008 Small Business Mobile Ordering Technology 199

Modern Restaurant Management

JUNE 15, 2021

While what consumers eat won’t change, post-COVID-19, how they will get it will. The ingrained customer behavior over the past year, delivery, mobile orders, curbside pick-up, will likely continue. Digitize Your Ordering Function and Enhance Your Presence. Besides, consumers are already thinking digital first.

Technology 199

Technology Loyalty Program Front of House Online Ordering 199

Modern Restaurant Management

FEBRUARY 1, 2022

Technological advances are becoming table stakes for this long-term business channel, with more than eight in 10 operators saying the use of technology in a restaurant provides a competitive advantage, and a good proportion of operators plan to ramp up investments in technology this year. Roughly half of U.S.

2022 202

2022 2030 Food Supply Recruiting 202

Restaurant365

JANUARY 27, 2022

In Hospitality Technology’s 2021 Customer Engagement Technology Study , it was found that 37% of diners prefer to dine at restaurants that do not have a paper/physical menu. With a QR code menu, diners scan a QR code with a smartphone camera and access the online digital menu that is then displayed on a smartphone.

Mobile Ordering 148

Mobile Ordering Social Media Customer Experience Online Ordering 148

Modern Restaurant Management

JANUARY 8, 2024

For example, there will be fewer human interactions when ordering takeaways during busy lunch hours, quick customer seating, or bill payments. By injecting a sense of playfulness into their interactions with consumers, brands are creating unforgettable experiences that build lasting relationships. Nothing is fraud proof.

2024 212

2024 Loyalty Program Cash Management Customer Experience 212

7 Shifts

FEBRUARY 22, 2021

According to Shoes for Crews Europe , 57% of adult consumers are more likely to visit restaurants with a loyalty program. Another study found that 66% of consumers modify their purchase amount to maximize points. The software processes and tracks customer orders then distribute the rewards when a qualifying purchase is made.

Loyalty Program 195

Loyalty Program Tip Distribution Email Marketing Social Media 195

Cheetah

JANUARY 13, 2022

From their humble, though ingenious, beginnings as copper tokens and stamps, through the era of credit card clubs, to today’s mobile apps, loyalty programs have become indispensable marketing tools. In the world where consumers are bombarded by options, competition is fiercer than ever. But no one forgets their mobile phone.

Loyalty Program 148

Loyalty Program Mobile Ordering Airlines Merchandise 148

Modern Restaurant Management

JULY 28, 2021

Restaurants have traditionally addressed wage increases in two ways: by passing the cost on to the customer with increased menu prices; or by reducing cost and cutting operational hours and workforce. An increase in orders necessitates an increased focus on fast delivery and accuracy. As an example, a large U.S.

Mobile Ordering 193

Mobile Ordering Online Ordering Retail Customer Experience 193

Modern Restaurant Management

AUGUST 25, 2020

In this article, we discuss how restaurant design is changing as a result of the COVID-19 pandemic and highlight how we must rethink the consumer-facing footprint to make the restaurant experience more sustainable and bolster consumer confidence. Good mechanical design starts with ventilation, filtration and proper airflow relation.

Design 209

Design Guest Recovery Consumer Goods Fine Dining 209

Modern Restaurant Management

MARCH 31, 2022

After two years of mobile ordering by consumers, menus are becoming more and more interactive both inside and outside. Touchscreens, kiosk ordering, facial recognition, and AI technology will become the norm. Down the line, menus will become practically customized to the individual consumer.

Employee Relations 186

Employee Relations Back of House Front of House Customer Experience 186

Modern Restaurant Management

SEPTEMBER 27, 2021

. "After more than a year battling the coronavirus pandemic, consumers have begun thinking ahead toward what life will look like post-COVID," said Diana Retter, Director, Commercial & Portfolio Insights, North America Operating Unit, The Coca-Cola Company. "While " Post-COVID Behavior Themes. Making up for lost time.

Food Safety 184

Food Safety Beverage Consumer Goods Guest Recovery 184

Modern Restaurant Management

DECEMBER 16, 2021

Given the increase in off-premise, we expect to see more drive-thru’s similar in format to Checkers & Rally’s iconic double drive-thru model, which dedicates one lane to traditional consumer drive-thru service and one to e-commerce only, including pre-paid digital orders for pickup and third party-delivery orders.

2022 177

2022 Food Supply Back of House Kitchen Safety 177

The Restaurant Times

NOVEMBER 19, 2020

Due to the COVID-19 pandemic, the restaurants are looking forward to optimizing the order to the delivery fulfillment process. One can change the menu prices instantly across outlets or edit the menu items with the click of a mouse. It thereby increases order accuracy and ensures that orders are delivered on time.

Mobile Ordering 105

Mobile Ordering Food Safety Customer Experience Dine-in 105

Modern Restaurant Management

DECEMBER 17, 2021

The good news is these two priorities are not mutually exclusive. Order accuracy is a pivotal part of the diner experience. Not only does a wrong order dissolve trust between customers and employees and impact, it also creates tension within the team of employees. Digitize Tedious Tasks. Embrace Gamification.

Loyalty Program 184

Loyalty Program Customer Experience Mobile Ordering Customer Service 184

Mad Mobile

MAY 22, 2024

It’s up to bars and restaurants to embrace modern loyalty strategies in order to attract and retain these customers. Here are a few aspects to prioritize in order to attract–and hold–their attention. Your app might include secret menus, information on elite events, or passwords for private tastings and other restricted activities.

Loyalty Program 40

Loyalty Program Mobile Ordering Social Media Customer Experience 40

Modern Restaurant Management

APRIL 7, 2020

However, history shows time and again: businesses that continue marketing through downturns emerge stronger, and enjoy robust consumer loyalty. Businesses that continue marketing through downturns emerge stronger, and enjoy robust consumer loyalty. Highlight the importance of good nutrition and sharing a meal with family or friends.

Marketing 198

Marketing Tip Distribution Loyalty Program Healthcare 198

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. COVID-19 Consumer Dining Trends. The US and UK also varied on how they wanted to retrieve take-out orders.

2020 193

2020 Loyalty Program Mobile Ordering Fast Casual 193

Goliath Consulting

DECEMBER 6, 2020

Through stay-at-home orders and extended shutdowns, restauranteurs had to be nimble and creative, relentlessly searching for new business avenues and strategies to keep their businesses afloat. Consumer behavior has also shifted, many preferring contactless options and off-premise dining than dining in.

2021 114

2021 Mobile Ordering Food Guest Recovery 114

Modern Restaurant Management

FEBRUARY 18, 2020

In essence, this shift should lead restaurants to embrace the idea of maintaining a truly “intelligent” smart kitchen, one that will be tech-equipped to continue evolving with consumer demands. Looking at this data, you can see which other restaurant menus your customers are browsing before they choose yours.

Mobile Ordering 212

Mobile Ordering Front of House Fast Casual Customer Service 212

Modern Restaurant Management

NOVEMBER 2, 2020

Limitations and consumer demand. When asked what they believe consumer demand is for dining out now compared to before the pandemic, only three percent unsurprisingly said demand is the same as it previously was. Menu price changes. A vast majority of the U.S. Of course, smaller parties mean smaller checks per table.

2020 219

2020 Mobile Ordering Hotels Food Safety 219

Apicbase

MAY 29, 2024

A straightforward definition of a ghost kitchen—and one that allows us to include all the different types we see on the market today—is a kitchen without a dine-in space or storefront that prepares food consumed elsewhere. The brand only exists online and takes orders through mobile apps such as Uber Eats or Just Eat.

Kitchen Safety 52

Kitchen Safety Front of House Online Ordering Food Order 52