Modern Restaurant Management

JUNE 6, 2025

In many ways, the cuisine influences the restaurant’s style, tone, and aesthetic, which you can highlight in videos. Behind-the-Scenes Content and Storytelling Modern consumers are looking for authenticity and transparency from the brands they support – and that includes restaurants.

Marketing 221

Marketing SEO Influencer Seasonal Menu 221

Modern Restaurant Management

FEBRUARY 18, 2020

According to a December 2019 report by commercial real estate giant CBRE using data from eMarketer, Generation Z’s spending is now at approximately $143 billion per year, with an additional influence over $450.5 A strong digital presence is a must to engage with these powerful young consumers to keep them coming back for more.

Marketing 523

Marketing Social Media Fast Casual Influencer 523

Modern Restaurant Management

JULY 14, 2020

According to Statista, most American consumers believe their social media usage will increase dramatically during COVID-19—including 62 percent on Facebook, 43 percent on Instagram, and 34 percent on Twitter. Get in Touch with Influencers. Engaging with Diners on Social Media During COVID-19. ” Update your Online Presence.

Marketing 539

Marketing Social Media Influencer Online Ordering 539

Modern Restaurant Management

AUGUST 24, 2021

The way that the COVID-19 pandemic shook up the restaurant industry made consumer habits and preferences change significantly. Personalization, convenience, and good performance of the delivery will make a business earns the repeat customers.

Influencer 450

Influencer 2030 Online Ordering Customer Experience 450

Modern Restaurant Management

APRIL 30, 2021

Consumers and customers have changed their behavior due to the events of the previous year. So it makes good business sense to revamp your marketing strategies. According to a survey, 77 percent of consumers are now more concerned with the hygiene protocols and safety methods of restaurants. Reach Out to Local Foodies.

Marketing 568

Marketing Food Safety Social Media Small Business 568

Modern Restaurant Management

MAY 30, 2025

This is true for businesses operating in office settings just as much as in restaurants, supermarkets, and other settings where businesses have daily contact with consumers. The primary focus of the websites is having what you need, at a good price. The trick with personalization is achieving a good balance.

Customer Experience 251

Customer Experience Customer Service Social Media Email Marketing 251

EATER

OCTOBER 31, 2024

But in the United States, bakers are increasingly applying real craft and attention to Mexican baked goods like conchas and a variety of pan dulce. Mexican baked goods in America have long lacked the same integrity as their sweet counterparts found in their origin country. Your local bakery probably has its roots in France.

Consumer Goods 322

Consumer Goods Customer Experience Social Media Take-out 322

Modern Restaurant Management

FEBRUARY 27, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features the National Restaurant Association's State of the Indusrty Report, food industry pressures, foodservice opportunities, influencer marketing, foot traffic analysis and the dining-out dollar. 2020 State of the Restaurant Industry.

2020 481

2020 Influencer Point of Sale Food Safety 481

Modern Restaurant Management

FEBRUARY 25, 2022

It’s not as technical as you might think, and it doesn’t have to be time-consuming either. Facebook continues to dominate but is losing younger consumers rapidly, while Instagram continues to be the most important social platform for restaurants. The Influencer Question. Instead, look at macro-influencers.

2022 531

2022 Marketing Email Marketing Social Media 531

ChowNow

APRIL 11, 2025

Online reviews have become one of the most influential factors in how consumers choose where to eat, especially for independent restaurants. Its not just about good food anymoreits about trust, reputation, and visibility. This data highlights the significant impact of online reviews on consumer behavior and restaurant success.

Online Ordering 195

Online Ordering Social Media Customer Service Customer Experience 195

Modern Restaurant Management

JUNE 20, 2023

Social proof in marketing leverages the fact that consumers trust the actions and opinions of other users to make decisions. So, when you incorporate consumer reviews and satisfied customer testimonials into your marketing collateral, you can generate more conversions. It can also influence their purchasing decision.

Social Media 508

Social Media Email Marketing SEO Consumer Goods 508

Modern Restaurant Management

OCTOBER 16, 2020

Consumers are drawn to aesthetically pleasing brands, whether that's a good thing or not. The way logotype is designed can completely transform a restaurant's overall appearance and perception from the consumer point of view. Or, modern font typology can influence feelings of power, confidence, and style.

Consumer Goods 520

Consumer Goods Social Media Seasonal Menu Influencer 520

Goliath Consulting

NOVEMBER 13, 2024

As consumers continue to seek sustainable meat alternatives, mushrooms will play a crucial role in plant-based cuisine. The Rise of “Swicy” Baked Goods According to Touch Bistro , desserts that blend sweet and spicy flavors, known as “swicy” baked goods, will become a go-to in 2025.

2025 243

2025 Food Fine Dining Email Marketing 243

EATER

FEBRUARY 17, 2023

From the creator fund to sponsored content and upstart new businesses seeking to capitalize on a newly massive social media following, influencers are cashing in. The power of parasocial relationships on platforms like TikTok is real — all of us “trust” the opinions of people we think are funny or who make good content.

Social Media 261

Social Media Influencer Food Kitchen Safety 261

Modern Restaurant Management

JANUARY 13, 2021

And, based on our recent survey of 830 US consumers, it’s likely a good mantra for 2021. Much has already been written about these changes, but our analysts suggest that the stickiness of these behaviors is a good indicator that a different kind of customer will arise out of the post-pandemic ashes.

2021 488

2021 Consumer Goods Fast Casual Loyalty Program 488

Modern Restaurant Management

FEBRUARY 7, 2024

The Gen Z Influence This tasteful group of about 70 million Americans craves authenticity in every bite, from organic street foods to diverse global cuisines. According to a National Restaurant Association Show presentation, Gen Z consumers care more about authenticity, convenience and aesthetics than price value.

Social Media 493

Social Media Customer Experience Influencer Dine-in 493

Modern Restaurant Management

JANUARY 31, 2024

In today's content-saturated world, leveraging UGC not only enhances brand visibility, but also fosters a sense of community and trust among consumers. Guests feel good, while promoting our brand in an authentic and uplifting way, and we get access to the photo content to repost on our social media.

Social Media 508

Social Media Email Marketing Influencer Customer Experience 508

Modern Restaurant Management

MAY 30, 2025

Additionally, consumers continue to favor delivery transactions, which are up by 383 percent since 2020. In recent years, consumer behaviors have drastically changed to now preferring delivery services and an increased willingness to pay a premium for a seamless experience. billion in 2024 and is anticipated to rise at a CAGR of 3.74

Fast Casual 251

Fast Casual Food Point of Sale Mobile Ordering 251

Modern Restaurant Management

JANUARY 4, 2023

44 percent of consumers are now purchasing up to three takeaways per week, in comparison to 42 percent prior to the increase in inflation. Quality, Convenient Deliveries Influence Choice. The survey found that in the U.S., A whopping 90 percent of people said quality ingredients are more important now than before the rise of inflation.

Social Media 493

Social Media Delivery Consumer Goods Customer Experience 493

Modern Restaurant Management

OCTOBER 16, 2023

With those stats in mind, Causeway Solutions conducted consumer research* on today’s dining trends compared to our research over the past few years. By 2021 we asked the question a little differently and found 22 percent of consumers said they were currently eating out but 16 percent still said they would not until the pandemic ended.

Fast Casual 531

Fast Casual Fine Dining 2023 Consumer Goods 531

Modern Restaurant Management

MARCH 18, 2024

Among the findings: Casual experiential dining appeals on many fronts to consumers of varying ages in different parts of the country looking for affordable culinary experiences. Chef driven fast casual restaurants feed consumers’ desires for high quality menu items delivered quickly and on the go.

2024 474

2024 Food Truck Fast Casual Allergens 474

EATER

NOVEMBER 21, 2024

The Liver King, a carnivorous diet influencer with millions of followers, takes inspiration from our mythical ancestors, who he believes stayed healthy and fit through a diet of unprocessed raw meat. Seed oil criticism is often espoused by influencers and channels who hold other reactionary beliefs. But you really don’t need to.

Advertising 329

Advertising Influencer 2023 2022 329

Modern Restaurant Management

FEBRUARY 10, 2021

Demand for gluten-free products continues to grow, with 15 percent of consumers surveyed looking for gluten-free options when dining out, according to a 2020 report by market research firm Mintel. Use Digital Channels to Market to Gluten-Free Consumers. Don’t forget about your restaurant website either.

Marketing 452

Marketing Social Media Online Ordering Demo 452

Modern Restaurant Management

JUNE 17, 2024

. “In an age of fast fashion and other relatively cheap goods, Gen Z consumers are used to being able to purchase a high volume of goods without paying too much for each individual item,” she said. ” Gen Z consumers want to dine out a lot, but don’t want to pay too much each time they do it.

Operations 473

Operations Loyalty Program Mobile Ordering Consumer Goods 473

Modern Restaurant Management

APRIL 14, 2022

At first glance, factors influencing where to grab a quick bite to eat may seem different from those behind buying a new pair of shoes. Yet they share a similar objective – influencing and serving customers wherever they are and with whatever they want. Where to Go for What? Now, it’s the same with QSRs. Pixels and Bites.

Retail 474

Retail Customer Experience Online Ordering Point of Sale 474

Modern Restaurant Management

AUGUST 31, 2020

Its influence has created challenges, restructured social settings, and redefined meanings of common words and phrases. As consumers seek clean products without chemicals or human-made modifications to put in their bodies, they are taking more notice of organic ingredients to boost their health and wellness. Stay True to The Mission.

Food 596

Food Food Supply Franchising Franchise 596

The Rail

OCTOBER 10, 2024

As more consumers become conscious of the environmental impacts of their choices, sustainable products are increasingly popular, particularly in the food and beverage sector. Another emerging trend is the consumer interest in sustainable coffee, notably when going out to eat.

Sustainability 130

Sustainability Dine-in Compost Consumer Goods 130

Modern Restaurant Management

JUNE 26, 2020

TikTok has introduced a new trend of brand marketing, which is good news for businesses, especially for restaurants. On TikTok, the users are not mere consumers of video content. Team Up with Social Media Influencers. It made good business sense; the food brand had to be where its customers spend their time.

Social Media 450

Social Media Entertainment Influencer Consumer Goods 450

Modern Restaurant Management

SEPTEMBER 30, 2024

Consumer demands are changing at a rapid rate. Better Order Accuracy Equals More Satisfied Customers If a customer has a good experience at a restaurant, it will influence their decision to return. Data shows that order accuracy , fueled by improving technology, received top marks from satisfied consumers.

2025 450

2025 Fast Casual Food Customer Experience 450

7 Shifts

OCTOBER 22, 2024

Nowadays, running a successful restaurant takes more than great food and good service. Collaborate with influencers Collaborating with influencers and food bloggers can significantly boost your restaurant's visibility and attract new customers. To do so, you must have an optimized website and engaging social media profiles.

Book 195

Book Marketing Email Marketing Social Media 195

The Rail

FEBRUARY 7, 2025

Behind-the-Scenes Content and Storytelling Modern consumers want transparency and authenticity from their favorite brands, including restaurants. Special events make for good video content as well. Leveraging Influencer Collaborations Partnering with food bloggers and social media foodie influencers can be a boon for restaurants.

Serving 130

Serving Marketing Loyalty Program Social Media 130

Modern Restaurant Management

FEBRUARY 18, 2020

In essence, this shift should lead restaurants to embrace the idea of maintaining a truly “intelligent” smart kitchen, one that will be tech-equipped to continue evolving with consumer demands. Virtual restaurants can cater to different consumers, expanding clientele.

Mobile Ordering 539

Mobile Ordering Front of House Customer Service Customer Experience 539

Modern Restaurant Management

JUNE 18, 2020

The good news is that, as a restaurant owner, you've probably had to build up your reserves of these qualities already. Look for more creative approaches in reaching your customers in cost-effective and impactful ways, maybe even tapping into the shifts in consumer behaviors. Be open to trying alternatives and experimenting.

Marketing 568

Marketing Social Media Email Marketing Innovation 568

Modern Restaurant Management

SEPTEMBER 20, 2022

The challenge now is that the twin influences of social media and social distancing have transformed how word gets around. There are ways to get bogus reviews removed, but they’re frustrating and time-consuming. There’s also no need to compensate influencers to star in these videos. This is true globally and locally.

Marketing 493

Marketing Social Media Front of House Customer Experience 493

Modern Restaurant Management

AUGUST 16, 2022

This mindset influenced how I led my businesses to thrive throughout the pandemic, and there are a few ways we persisted that would be relevant for any business navigating similar challenges: Prepare and Adapt When Disaster Strikes. This persistence has become a defining characteristic for me personally and professionally.

2002 493

2002 Delivery Consumer Goods Food Order 493

Modern Restaurant Management

SEPTEMBER 16, 2020

“The good ol’ days” is a strong sentimental feeling. One restaurant marketing tip is to find micro-influencers in your restaurant location, and host a micro-influencer free dinner party where you invite those with 2K+ followers for a night of fun and free food in your restaurant. Impressions are everything.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

Modern Restaurant Management

MARCH 23, 2020

With each delivery and/or pickup order it’s a good idea to include a coupon or gift card that can be used in the future only during a dine-in visit. Although not all your regular customers may be walking through your doors to dine, you can still add value and stay connected with your consumer base in other creative ways.

Marketing 507

Marketing Back of House Employee Relations Social Media 507