Indoor Media

NOVEMBER 15, 2017

Auto shop advertising campaigns demonstrate that you are an anchor of your local community. Without marketing and advertising, it’s tough to spread the word about your great business and bring in new customers. Here are 4 auto shop advertising campaigns that are sure to win over customers—and turn them into loyal brand advocates.

Advertising 78

Advertising Social Media Coupons Email Marketing 78

7 Shifts

OCTOBER 22, 2019

Instagram is now reshaping the way diners consume their food, and in return restaurants have changed to accommodate the need for “ Instagrammable ” experiences. Instagram is influencing menu offerings, restaurant design, and marketing strategies. User-generated content is as good as online reviews, and it’s easy to source and share.

Marketing 284

Marketing Social Media SEO Consumer Goods 284

Bingage

APRIL 26, 2023

Engage with your Target Audience Another benefit of social media networks is that it also offers it is the best platform for communicating with potential customers and any other advertising channels, They are so easy to engage in conversations with audiences who are interested to know more and buy your products.

Social Media 98

Social Media Marketing Influencer Advertising 98

Perfect Daily Grind

APRIL 4, 2023

It’s fair to say that many specialty coffee brands base their marketing strategies around the idea that coffee consumers want to be more connected to farmers. And while many coffee businesses believe that consumers also want to know the same information, is this really an accurate assumption?

Consumer Goods 144

Consumer Goods Sustainability Email Marketing Café 144

Open for Business

MARCH 21, 2023

Because word-of-mouth marketing is an unpaid form of advertising, you can use this important tool no matter your restaurant’s marketing budget. Word-of-mouth marketing is a form of organic advertising. User-generated content and influencer marketing campaigns are both types of word-of-mouth marketing.

Marketing 78

Marketing Social Media Email Marketing Customer Experience 78

EATER

MAY 3, 2024

On TikTok and Instagram, influencers blended adaptogens and powdered algae or collagen into smoothies. The podcasts I listened to advertised mushroom powders and nutrition powders. This same report states that powders in particular “have gained large popularity amongst consumers due to their convenience, versatility, and ease of use.”

Healthcare 87

Healthcare Online Ordering Food Order Influencer 87

Indoor Media

JULY 22, 2020

There are plenty of review sites, but Yelp is considered one of the most trustworthy and influential to consumers and is only second to Google. Online reviews are crucial to your auto repair shop’s success, as 88 percent of consumers trust online reviews as much as personal recommendations. Ask for Reviews. Take Control.

Consumer Goods 146

Consumer Goods Customer Service Email Marketing Advertising 146

Goliath Consulting

SEPTEMBER 6, 2021

Social media is an important influence on a consumer’s buying decisions. With this many people being influenced by social media posts and comments, having a digital strategy is important to growing your restaurant business. It’s good to promote your posts such as catering services, new menu items, promotional deals, etc.

Social Media 97

Social Media Marketing Influencer Customer Service 97

Indoor Media

MAY 17, 2021

Plus, most consumers don’t want to leave the comfort of their homes. If you have a large following on social media, advertise your event and tell fans where to buy tickets. Many brands have already moved into the virtual event space to partner with other companies and advertise their products.

Small Business 78

Small Business Events Advertising Social Media 78

Perfect Daily Grind

MAY 10, 2023

From actors and professional athletes to musicians and social media influencers , celebrity endorsements have been a key part of coffee marketing as far back as the early 1980s. For both specialty coffee brands and celebrities, collaborations and endorsements are useful ways to generate revenue and increase consumer interest.

Point of Sale 138

Point of Sale 2006 2023 Advertising 138

Modern Restaurant Management

JANUARY 9, 2020

Considering that almost 70 percent of consumers drink at least two cups of coffee a day , you need to create a marketing strategy that targets all customers from first-time buyers to repeat purchasers. Here are three top places to advertise: Online. Today’s consumers are always on their smartphones, tablets, and desktops.

Marketing 190

Marketing Email Marketing Loyalty Program Social Media 190

Next Restaurants

DECEMBER 18, 2019

As stated by experts at the Timmerman Group , proactive marketing “is marketing or advertising that places your product or service in the places where people are not already looking. Social media ads as well as display advertising are great proactive marketing channels and have the potential to reach hundreds of customers.

Social Media 103

Social Media 2020 Influencer Website Management 103

Bingage

DECEMBER 5, 2019

93% of consumers admit that online restaurant reviews influence their decisions ( Forbes ). 84% of consumers trust online recommendations ( inc.com ). 75% of consumers use Facebook to decide a restaurant to eat out ( Social Media Monthly ). If your dishes look good, people start noticing it. What people retain is.

Social Media 98

Social Media Marketing Consumer Goods Influencer 98

Modern Restaurant Management

OCTOBER 4, 2021

But the advertising and marketing also sells a snarky sense of humor , elevating the simplistic brand design to create a funky, unique personality that appeals to the target market. Because restaurants often thrive and grow based on their ability to appeal to the immediate appetite of the potential consumer. Manage Social Media.

Marketing 189

Marketing Loyalty Program Social Media Online Ordering 189

Bingage

JULY 18, 2020

For online food businesses like cloud kitchen or ghost kitchen or any other food delivering business, digital advertising may be a remarkable useful resource in promoting, in addition to operating the business. Their target consumer base is tech-savvy and stays energetic on social media platforms. Sharing here – 5.

Delivery 98

Delivery Social Media Marketing Online Ordering 98

Bingage

JULY 18, 2020

For online food businesses like cloud kitchen or ghost kitchen or any other delivering online food, digital advertising may be a remarkable useful resource in promoting, in addition to operating the business. Their target consumer base is tech-savvy and stays energetic on social media platforms. What is Influencer marketing – .

Delivery 98

Delivery Marketing Social Media SEO 98

Foodable

APRIL 21, 2021

The chain advertises via local television and media to reach customers, and participate in localized fundraisers and community outreach activities. Fired Pie frequently collaborates with influencers to help build its consumer base. “We We’ve gotten pretty good at knowing when to post something.”

Fast Casual 79

Fast Casual Social Media 2013 Mobile Ordering 79

Modern Restaurant Management

MAY 18, 2021

But as reality of the pandemic sunk in and dining rooms remained closed, it became apparent that ordering delivery and takeout was the best way to help restaurants weather the storm — and there was a significant consumer appetite to do so. By August 2020, Americans reported ordering takeout 2.4 So what’s next?

Delivery 168

Delivery Kitchen Safety Social Media Online Ordering 168

Modern Restaurant Management

JUNE 18, 2020

The good news is that, as a restaurant owner, you've probably had to build up your reserves of these qualities already. Look for more creative approaches in reaching your customers in cost-effective and impactful ways, maybe even tapping into the shifts in consumer behaviors. Be open to trying alternatives and experimenting.

Marketing 227

Marketing Social Media Email Marketing Innovation 227

Modern Restaurant Management

DECEMBER 4, 2019

Almost every brick-and-mortar business needs good signage. Most consumers are comfortable with assuming that ‘Golden Chopsticks Palace’ is probably a Chinese restaurant, and that ‘Luigi’s’ is likely to serve Italian food. Effective Use of Images and Typography. What about ‘Jackson’s’?

Consumer Goods 167

Consumer Goods Front of House Design Customer Experience 167

EATER

JANUARY 17, 2023

Milo is, as Patricia Kelly Yeo puts it, “Southeast Asian Nesquik — if Nesquik tasted good.” It seemed to me that chocolate could be a good case study for someone with questions about the long arc of global empires. Though Milo advertisements appeared in Mexico , Chile , and Peru , Choco Milk powder conquered the Latin American market.

Beverage 118

Beverage Consumer Goods Food Order Advertising 118

Modern Restaurant Management

NOVEMBER 20, 2019

Well, just like with organic produce farming, organic online growth is the type of growth that happens without the aid of human-made external influences. Consumers want to eat out, and they love a good special. Advertise in-restaurant specials, competitions, and even themed evenings. Collaborate with Influencers.

Social Media 134

Social Media Mobile Ordering Influencer Online Ordering 134

Modern Restaurant Management

SEPTEMBER 16, 2020

“The good ol’ days” is a strong sentimental feeling. Restaurants should advertise what precautions they're taking to keep people safe. You still have to provide an experience, even though it has become harder (but not impossible) to do and there are some venues already very good at it.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

Bingage

AUGUST 9, 2019

So don’t forget to share good thoughts on your customer’s special days. See the example below — Ferns and petals advertising dining offer on Raksha Bandhan. Brands are leveraging social media platforms to connect with the audience and invite them by advertising their menu, special dish, special events among the targeted audience.

Marketing 73

Marketing Social Media Loyalty Program Influencer 73

The Restaurant Times

MAY 12, 2021

Here are some ways in which good food presentation can make a difference in the restaurant’s growth. Efficient Marketing And Advertising. Food presentation is an intelligent way to build brand awareness and recall in the minds of consumers. A good presentation can assure customers of the food quality. .

Presentation 52

Presentation Food Social Media Online Ordering 52

Sling

OCTOBER 1, 2023

Along the way, we’ll address such issues as: Working from home or a storefront The importance of state and local health codes Creating a business plan Getting incorporated and licensed Hiring and scheduling employees We’ll also discuss financing (to make it all possible) and advertising and marketing (to keep it all going).

Catering 78

Catering License Transportation Advertising 78

Bingage

DECEMBER 2, 2019

If things going well it’s good but if this year went little messy – no worry it happens in business! Restaurant Consumer Statistics. 35% of diners said they are influenced by online reviews when choosing a restaurant. 75% of consumers use Facebook to decide a restaurant to eat out ( Source ) 2. Source ) 4.

Social Media 96

Social Media Online Ordering Employee Relations Sourcing 96

Modern Restaurant Management

NOVEMBER 17, 2020

Some franchisees feel entitled to good fortune. Nothing influences our performance more than the way we manage the human elements that flow through every aspect of our business. Just as consumers can act irrationally, so can franchise business owners. Their emotions influence their perspective and their decisions.

Franchise 189

Franchise Franchising Operations Definition 189

EATER

JULY 18, 2023

animator Joel Veitch created what would eventually become one of the weirdest — and most enduring — characters in all of advertising history, the Spongmonkeys. We love the subs, ‘cause they are good to us,” they sang hoarsely. I was hanging out with my brother, and we were talking about how good the moon is. All of them.

2003 98

2003 2004 Consumer Goods 2014 98

The Rail

APRIL 11, 2024

By Eric Tress, Contributor If you are looking for an excellent tool to increase your restaurant’s reservations, email marketing is an effective advertising tool you should consider. According to research by Sopro, over 75% percent of consumers prefer to communicate with brands through email. Here's how to optimize your send schedule.

Email Marketing 52

Email Marketing Reservations Marketing Loyalty Program 52

EATER

SEPTEMBER 29, 2023

In the 1970s, the menus cross-pollinated; a Canadian menu from the time advertised grilled mahimahi as a “superb Hawaiian fish, treasured by gourmets the world over.” I think Hawai‘i is particularly good at preserving the old. The Japanese are also good at preserving nostalgia,” says Cheng.

Back of House 114

Back of House Fine Dining 2011 Dine-in 114

Modern Restaurant Management

FEBRUARY 10, 2020

Good Food Restaurant Scorecard. 42 of the country’s favorite fast food and restaurant chains still don’t offer a plant-based entrée, according to a report released today by The Good Food Institute (GFI). The third annual Good Food Restaurant Scorecard ranks the top 100 restaurant chains in the U.S.

Hospitality 183

Hospitality Food Consumer Goods Point of Sale 183

EATER

JANUARY 9, 2024

A 2021 New Yorke r profile of Roman revealed that she had purchased the building for less than $300,000 in the winter of 2020 with plans to sell pantry goods and homemade items like chicken stock that she would make in her kitchen. I think it’s a good thing and the more you have the more it might encourage others to do similar.

Back of House 101

Back of House Tourism 2010 Consumer Goods 101

Modern Restaurant Management

SEPTEMBER 15, 2021

Uncovering consumer confidence and preferences in an ever-shifting market as a result of COVID-19 restrictions, Restaurants Canada is shining a light on what restaurateurs and chefs can expect with the release of the 2021 Discerning Diner Report. . Despite these struggles, Alignable also learned in its poll that the No.

2021 178

2021 Loyalty Program Retail Online Ordering 178

Perfect Daily Grind

FEBRUARY 12, 2020

China might be the fourth-largest country in the world and have the largest population on earth, but it has one of the world’s lowest coffee consumption rates, with citizens consuming an average of just one cup a year. . China has produced and consumed tea for centuries. Then take a look at Deconstructing Russia’s Coffee Market.

Marketing 138

Marketing Social Media Consumer Goods 2018 138

Modern Restaurant Management

JANUARY 15, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features a gloomy start to the new year, dining trends for 2020, the importance of discounts, holiday gift card sales results, delivery frustrations, soda curiosity and a consumer culture report. An Uncertain Start to 2020? In the U.S.,

2020 110

2020 Point of Sale Online Ordering Consumer Goods 110

MadMobile

APRIL 20, 2023

A study found that 75% of consumers have used Facebook to decide on what restaurant to eat at. Use paid advertising to bring brand-new people to your restaurant. Team up with influencers Partnering with social media influencers is a grand way to promote your restaurant, given that they already have a massive following.

Social Media 98

Social Media Online Ordering Customer Experience Back of House 98