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KITCHEN LIFE & CAREER

Culinary Cues

There is an appeal there pointing to the frenzy, intensity, preciseness, and organized chaos of chefs and restaurants vying for public attention. I must admit that I am intrigued and having spent some time around that level of intensity find these operations both exciting and nerve wracking.

Hotels 372
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A Matcha Shortage Hits TikTok’s Favorite Brands

EATER

In the US, matcha sales have reportedly reached in excess of $10 billion over the past 25 years. They did roughly six months of sales in a little less than a month,” Mangan says. At least four manufacturers that Sazen works with are experiencing supply shortages over their “entire matcha portfolio” and have suspended sales.

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ARE INDEPENDENT RESTAURANTS PRICING THEMSELVES OUT OF THE MARKET?

Culinary Cues

Of course, running a restaurant is difficult, wholesale prices of ingredients have risen dramatically since the pandemic, labor costs are out of control, and landlords have no mercy when it comes to establishing lease arrangements. Strict economics would require most people to think hard about spending that kind of money.

Pricing 415
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THEY JUST DON’T GET IT

Culinary Cues

Here’s the kicker: It cost each restaurant $900 to participate in the week (I guess to cover town wide promotion expenses) and every restaurant must agree to deep discount pricing for guests. My town leaders, bless their hearts, try to figure out ways to strum up cash flow for small businesses. Restaurant week is just one example.

Café 518
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CHEFS – VALUE and the TOP LINE DRIVE the BOTTOM LINE

Culinary Cues

When profit is measured in more significant profit from fewer sales then I will make a statement that may cause many chefs scratch their heads in disbelief: “Food cost percentage is far less relevant – it’s all about contribution margin.” In both cases it is sales (the top line) that sets the stage for success. SP = $5.25 /.30.

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FOOD COST IS NOT THE CHEF’S RESPONSIBILITY

Culinary Cues

Smart buying means to look at quantity discounts when available, buying generic brands when quality still meets your standards, and shopping several vendors with quality and price in mind. In the end, the purpose of the ingredients you buy is ultimately to translate into sales. Let’s look at how this works: [] SMART BUYING.

Food 448
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Seven Top Restaurant Marketing Ideas And Trends

Modern Restaurant Management

Your restaurant’s main selling point is the food. Instead of promoting items according to price or margin, promote what your customers love. Instead of promoting items according to price or margin, promote what your customers love. Train your staff to build other taking points. Create a Conversation Trigger.

Marketing 567