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Why Your Restaurant Is Invisible Online – And How to Fix It Before It’s Too Late 

Modern Restaurant Management

billion in revenue every year due to inadequate digital engagement across key consumer channels such as search engines, social media platforms, and review sites. To remain competitive, restaurants must understand how consumer search behavior is evolving and adapt their tactics accordingly. percent of searches were non-branded.

SEO 326
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Are You Invisible? Restaurant Marketing Faces a Multi-Platform Reckoning

Modern Restaurant Management

With search impressions declining and platforms like social media and AI gaining traction, traditional search strategies are breaking down. Our proprietary data shows search impressions are down 10 percent year-over-year, and multi-location brands are feeling the impact. platforms before deciding on even simple purchases.

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How to Hire Gen Z for Your Restaurant

Modern Restaurant Management

Said another way: they don’t search. Your future staff is doing the same thing with their job search. Do you know that the number one job search in the world is a blank search? ” That's right – a blank search. ” That's right – a blank search.

Hiring 333
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What Restaurants Can Learn From Vegan-Related Google Searches

Modern Restaurant Management

The team utilized a variety of data sets including Google search trends, Google Adwords and sales information for the research. Vegan-related searches have actuall increased over the past couple of years in the United States. For the full report, click here.

2022 493
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How ZoomInfo Solves Recruiting Pain Points

For recruiters to build their pipeline and search for the next candidate, they need to ensure they have access to the most accurate data on the market. More specifically, having access to updated information lets you engage faster with ideal candidates searching the job market.

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MRM Research Roundup: Super Bowl LIX Edition

Modern Restaurant Management

Key Findings: Buffalo chicken dip dominates the national scene, emerging as the most-searched Super Bowl food in 29 states, highlighting Americans' enduring love for this creamy, spicy comfort food. Fried Green Tomatoes is nost searched for in: Arkansas, Oklahoma, Mississippi.

2024 311
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Five Predictions for 2025 (and How to Prepare)

Modern Restaurant Management

As seen during the 2024 summer of value, customers quickly move on to other restaurant brands in search of the next deal. Promotions and discounts attract customers, but they’re often short-lived. Sustained loyalty is the goal in this highly competitive, price-driven market.

2025 471
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7 Ways to Supercharge Your ABM Strategy with Real-Time Intent

Learn how capturing buyers’ search behavior in real time can shorten your sales cycle. In this guide, we’ll walk through how streaming real-time intent data can supercharge your ABM strategy, including: How streaming real-time intent works The benefits of real-time intent in your ABM strategy How you can box out the competition

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Catch Them If You Can: The Passive Candidates Edition

To get started on your search, we’ve gathered clues you’ll need to get in the mind of your passive prospects. Hiding behind laptop screens and smartphones, the passive candidate is hard to find and tougher to catch. Yet, with the right tools and mindset, it’s possible to track down this candidate - and many others like them!

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LinkedIn + ZoomInfo Recruiter: Better Data for Better Candidates

Check out our latest ebook for a guide to the in-depth, wide-ranging candidate and company data offered by ZoomInfo Recruiter — and make your next round of candidate searches faster, more efficient, and ultimately more successful.

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Signal-Based Selling: How to Leverage 4 Key Buying Signals

As prospects define their problem, search for solutions, and even change jobs, they are generating high-value signals that the best go-to-market teams can leverage to close more deals. This is where signal-based selling comes into play.

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Reaching Unreachable Candidates

Speaker: Patrick Dempsey and Andrew Erpelding of ZoomInfo

Basic search: Easily search using keywords, job title, location, industry, and more. Advanced search: Narrow the search to find candidates using specialized filters like education, and current company technologies. We have added 10's of millions of personal emails and mobile records.

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Why (and How) to Switch to a New HR & Payroll Platform

Speaker: Speakers:

How to begin your search. Choosing the right provider is one of the most important decisions you’ll make. Before you decide, hear first-hand customer accounts in Paycor’s webinar to learn: The three most important things to look for when switching. What are some of the red flags?