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Aperitif for Change: Dry January’s Lingering Influence

Modern Restaurant Management

Local events and weather may have influenced trends in some states, like New Mexico and Louisiana. For a deeper dive into what restaurant operators need to know about this trend,, Modern Restaurant Management (MRM) magazine reached out to Geoff Michener, CEO & Founder, dataplor.

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From Local Love to Lasting Loyalty: Five Marketing Tips for Community Engagement

Modern Restaurant Management

Leverage Social Media and Local Influencers Social media and local influencers are invaluable tools for building connections and expanding your restaurant’s reach. In addition, partnering with local influencers extends our reach authentically.

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How To Grow Your Restaurant’s Online Presence Using Influencer Marketing

Modern Restaurant Management

Food bloggers and influencers are modern-day critics that can wield enough persuasive power to make or break a hospitality business. Any person with a social media account can be considered an influencer, so where should you begin? Micro vs. Macro Influencers. Find Bloggers in Your Niche.

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Influencer Marketing for Restaurants: An Expert’s Guide to Boosting Your Bookings

Modern Restaurant Management

All it takes is one negative review or piece of criticism, and instantly, potential might customers turn away from your business and toward a competitor. At one point or another, we’ve all seen some food blogger or influencer’s content plastered across our social media pages. What Is Influencer Marketing?

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Taking a Bite Out of the QSR Market through Effective Advertising

Modern Restaurant Management

billion on national television advertisements, and digital spend is also on the rise given the increasing influence of social media platforms like TikTok. Given that businesses grow by acquiring new customers, many national QSR brands rely heavily on advertising to increase exposure. In 2021, QSR brands spent an estimated $1.8

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Balancing Dining Experiences with Cost-Conscious Strategies

Modern Restaurant Management

Minimizing Menu Price Increases : Just because diners are still eating out and ordering in, does not mean they are happy about higher menu prices. What should restaurant operators take away from the survey results? They’re dining out more frequently, with 48 percent planning to increase their visits.

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2025 F&B Trends: Newstalgia, Stealth Health, and Botanical Beverages

Modern Restaurant Management

2025 Culinary Trends Ingredients on the Rise Takes On Tahini Known for its richer and toastier flavor, black tahini will be featured on menus with versatility ranging from black tahini noodles and black tahini ice cream to tahini lattes and cocktails on the beverage side. .” That’s where the NEXT Flavor Report comes in.

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