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The Power of Storytelling: Secrets to Content Marketing for Franchise Restaurants

Modern Restaurant Management

Franchise brands have many goals in common: enter a new market; attract new franchisees, employees and loyal customers; increase average unit volume (AUV); and accelerate franchise expansion strategies. Why should an entrepreneur consider franchising your concept over others? Let’s talk about how to tell your story.

Franchise 176
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Accelerating Your Franchise Plan

Modern Restaurant Management

Gaining traction as you work to franchise your concept can take a great deal of effort and strategic thinking. After more than a decade of investing in a variety of industries and branded businesses, I’ve learned what exactly businesses need to do before they start franchising and throughout the process to maximize success.

Franchise 204
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MRM Franchise Feed: Church’s Goes Hybrid and Curry Up Incentives Now

Modern Restaurant Management

MRM Franchise Feed features news about the restaurant franchise (MUFSO) landscape. It’s one more way we can show how much we care about our employees. ” Eligible employees of KFC corporately-owned and franchisee-owned restaurants can also participate in Savings Match Challenges funded by the KFC Foundation. .

Franchise 194
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MRM Franchise Feed: Modular Chicken and 2020 Year-End Results

Modern Restaurant Management

Modern Restaurant Management (MRM) magazine's Franchise Feed offers a glimpse at what's new in the restaurant franchise and MUFSO environment. Dave’s Hot Chicken is spicing up its 2021 franchise development strategy. Modular Chicken. Golden Chick is introducing its first modular constructed building.

Franchise 197
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MRM Franchise Feed: Virtual BBQ and Pieology in China

Modern Restaurant Management

Modern Restaurant Management (MRM) magazine's Franchise Feed offers a glimpse at what's new in the restaurant franchise and MUFSO environment. All locations will serve guests via delivery through a virtual kitchen facility. ” Dickey’s is now offering a franchise discount for existing Owners Operators. .

Franchise 186
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MRM Franchise Feed: Opportunity is Barking and the Spirit of BBQ

Modern Restaurant Management

Modern Restaurant Management (MRM) magazine's Franchise Feed offers a glimpse at what's new in the restaurant franchise and MUFSO environment. ” The company already signed nine franchise licenses with three new franchisees. PJ’s Coffee offers a proven franchise structure with strategic corporate support.

Franchise 124
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BofA Report: New Appreciation for Restaurants

Modern Restaurant Management

In other encouraging news, franchise operators believe that, although most restaurants are not fully staffed, the labor situation has stabilized. Restaurants must also learn to operate with fewer employees and rely more on technology. On the franchise side, what do you foresee in 2023? Are some doing well and others not so?

2023 184