ChowNow

MAY 2, 2025

In this article, you will learn: What the data really says about how often restaurants fail The most common reasons behind restaurant failure and how to avoid them The strategies successful restaurants use to beat the odds Lets start with what the numbers actually say and what they dont. Create a buffer for unexpected expenses and slow times.

Email Marketing 195

Email Marketing Social Media Cash Management Leadership 195

ChowNow

MARCH 7, 2025

Every online order, email sign up, and reward program interaction generates valuable insightsbut if that data just sits there, youre missing a major opportunity. When used strategically, customer data can help you personalize marketing, streamline operations, and create a better dining experience for your guests.

Loyalty Program 195

Loyalty Program Email Marketing Online Ordering Point of Sale 195

ChowNow

FEBRUARY 12, 2025

This guide will teach you everything you need to know about getting started with restaurant marketing. By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door.

2025 195

2025 Marketing Email Marketing Operations 195

ChowNow

FEBRUARY 21, 2025

While these platforms do bring in orders, they also come with the price of high commission fees, loss of customer data, and a weaker connection between you and your guests. This includes welcome emails, re-engagement emails, and promotional emails, all pointing towards your direct online ordering.

Ordering 195

Ordering Email Marketing Online Ordering Social Media 195

ChowNow

MARCH 27, 2025

In this article, youll learn: The 10 KPIs for online food delivery every restaurant should monitor Why these metrics matter to your business How to track and improve them Lets dive into the KPIs that can make or break your online delivery strategy. What Impacts Order Volume? Portion size. How well your menu is optimized for delivery.

Delivery 195

Delivery Online Ordering Loyalty Program Food 195

ChowNow

MARCH 14, 2025

In this article, youll learn: How to optimize your restaurant website for more orders The best marketing strategies to increase online visibility How to use incentives and customer data to grow sales Lets dive into the top six ways you can increase order volume for your restaurants website. Make the check out process simple and easy.

Ordering 195

Ordering Mobile Ordering Online Ordering Email Marketing 195

ChowNow

FEBRUARY 13, 2025

If customer retention is a priority consider a digital loyalty program or automated marketing tools. A higher-priced system that saves time and reduces errors might be more valuable than a cheaper, less effective alternative. Plus, their reliance on high fees forces restaurants to either raise menu prices or accept smaller profits.

2025 195

2025 Technology Loyalty Program Mobile Ordering 195

ChowNow

FEBRUARY 13, 2025

In this article, you will learn: Why a website makes your restaurant more trustworthy and professional. Having complete control of your brands story is how you stand out in a congested market. Instead of paying a percentage of every order to a delivery platform, you keep full control over pricing and profits.

Social Media 195

Social Media Online Ordering SEO Email Marketing 195

ChowNow

MARCH 28, 2025

Its powering voice assistants, helping people write emails faster, and even suggesting what to watch or where to eat next. AI for Enhancing Marketing and Customer Engagement AI can also help you build stronger, more meaningful relationships with your customers. Artificial intelligence (AI) is everywhere right now. The short answer?

Front of House 195

Front of House Back of House Online Ordering Email Marketing 195

ChowNow

APRIL 4, 2025

It also gives you more freedom to price your menu the way you want. Many restaurants bump up prices on third-party platforms to offset fees, which can frustrate customers. First-party ordering lets you send tailored marketing directly to your customers. That kind of control can make a huge difference over time.

Ordering 195

Ordering Online Ordering Mobile Ordering Customer Experience 195

7 Shifts

OCTOBER 28, 2024

Knowing how to calculate and optimize your customer acquisition cost (CAC) can help you make smarter decisions about your marketing and advertising strategies. CAC lets you get a clearer view of how your marketing efforts impact your bottom line. This way, you can attract the right customers at a lower cost.

Loyalty Program 195

Loyalty Program Fast Casual Social Media Email Marketing 195

ChowNow

APRIL 25, 2025

In this article, you will learn: How to define your brand identity and mission statement How to create a visual and verbal brand strategy that feels cohesive across every customer touchpoint How your brand will build a loyal customer base that lasts for the long haul Lets get started with why you should give branding the attention it deserves.

Mobile Ordering 195

Mobile Ordering Social Media Email Marketing Customer Experience 195

ChowNow

APRIL 15, 2025

In this article, youll learn: How to break down your operating costs into fixed, variable, and semi-variable Smart ways to lower labor and food costs without sacrificing customer service Where hidden expenses are hiding in your tech stackand how to fix it Lets discover where your money is going, and how to take back control.

Operations 195

Operations Online Ordering Customer Service Customer Experience 195

ChowNow

MARCH 20, 2025

To learn more about order aggregation, read our article on How to Simplify Order Management Across Multiple Platforms. Marketing campaigns run, money is spent, and yet its unclear whether those efforts are actually driving more orders or just draining the budget. But it doesnt have to be this way.

Operations 195

Operations Online Ordering Customer Service Customer Experience 195

The Rail

DECEMBER 2, 2024

In this article, we’ll show you exactly how to create a food delivery app tailored to your restaurant’s needs, while staying competitive in a booming industry. The global online food delivery market size was valued at USD 221.65 The graph below illustrates how these models interact within the market: 1. If so, you’re not alone.

Delivery 147

Delivery Food Loyalty Program Food Order 147

ChowNow

MARCH 14, 2025

This means budgeting, tracking expenses like food and labor, and adjusting pricing to balance profitability with customer appeal. Marketing and Customer Engagement Even the best-run restaurant wont thrive if no one knows about it. Financial Management At the end of the day, a restaurant needs to be profitable to survive.

Operations 195

Operations Management Management Front of House 195

7 Shifts

AUGUST 18, 2024

You'll have late nights and have to work on weekends and public holidays The market is saturated with loads of competition. This document will outline your bar's concept, menu, marketing strategy, and financial projections. Sourcing the Right Equipment Your budget, target market, and concept will dictate your equipment needs.

Bar 370

Bar License Email Marketing Customer Service 370

Social Hospitality: Restaurants

MARCH 27, 2020

As worldwide markets continue to feel the pain of COVID-19, companies of every size are suffering from the effects. This pandemic has forced most companies to reevaluate their financial plans and marketing strategies. This pandemic has forced most companies to reevaluate their financial plans and marketing strategies.

Hospitality 454

Hospitality Marketing Travel Hotels 454

7 Shifts

DECEMBER 11, 2019

Clever marketing and strong branding from a restaurant’s corporate offices can boost sales for franchised restaurants. Issue #3: Costs and Royalties Franchisees benefit from built-in brand recognition of their restaurants, but have to (quite literally) pay the price. A strong franchisor-franchisee relationship can be a thing of beauty.

Franchise 435

Franchise Franchising Email Marketing Communication 435

ChowNow

JUNE 10, 2024

In this article, we’ll explore how to calculate your restaurant profit margin, what affects it, and practical strategies to improve it. Menu Pricing: Setting the right prices that reflect the value and cost of your offerings is crucial. Check out this article to learn more tips to optimize your menu for upselling.

Online Ordering 195

Online Ordering Social Media Website Management Inventory 195

Restaurant Engine

DECEMBER 25, 2024

There are several reasons for this, including your food, your pricing, and your customer service. In this article, we look at how to tell your restaurants story through branding. All of your marketing how do you communicate with people? Captivate your diners with a unique story and consistent branding. Why Tell a Story?

Social Media 93

Social Media Customer Experience Email Marketing Customer Service 93

Modern Restaurant Management

APRIL 2, 2020

Customers can also sign up on the website to receive email updates as new information is posted on the site. Customers can also continue to leverage the Company’s e-commerce portal SGProof.com in markets where available for online ordering and self-service. TransAct® Technologies Incorporated is offering its BOHA!

Employee Relations 516

Employee Relations Healthcare Online Ordering Customer Service 516

Restaurant Engine

JULY 28, 2021

You want to price your daily dinner specials just right for repeat business. You know that offering your customers specials is a terrific marketing tool. Yet, it can be hard to know where to go with pricing. In this article, we look at how to price daily dinner specials for the best results. The menu price.

Specials 111

Specials Pricing Email Marketing Advertising 111

7 Shifts

JUNE 16, 2024

This is where being well-equipped with a fool-proof restaurant marketing plan comes in. After analyzing the latest industry trends, viral content, and successful campaigns, we have developed an all-in-one marketing guide to help you craft your strategy to attract new customers and keep your previous diners coming back.

Marketing 195

Marketing 2024 Email Marketing Social Media 195

7 Shifts

SEPTEMBER 16, 2021

Whichever way you go, remember that for every new restaurant you open, you'll need to conduct any necessary market research and document your planning process with a business plan and a feasibility study. You may also benefit from diversification in your market, particularly if you'd like to open your next location close to an existing one.

Management 370

Management Management Document Hiring 370

ChowNow

FEBRUARY 27, 2024

Effective restaurant marketing means reaching diners wherever they are. To gain more diners and drive more orders, restaurants need to optimize their mobile marketing and make it easier to order. What’s mobile marketing? Why mobile marketing for restaurants? In today’s world, that means their mobile devices.

Marketing 195

Marketing Mobile Ordering Email Marketing Online Ordering 195

Restaurant Engine

MAY 28, 2025

Get your customers excited for your new menu with a strong marketing plan. In this article, we look at nine marketing tips to get your dining guests excited for your new menu. Marketing your updated menu should be as strategic as the recipe development itself. Add high-resolution photos, clear descriptions, and pricing.

Menu 52

Menu Marketing Email Marketing Social Media 52

Sling

AUGUST 9, 2023

A Practical Guide February 2023 55 Restaurant Marketing Tips To Win Your Market February 2023 How To Choose The Best Payroll Software For Your Business January 2023 35 Creative Food Truck Ideas for Your Next Business Venture January 2023 What Is a Bistro and How Does It Differ From Other Restaurants?

Article 78

Article 2023 2022 2021 78

7 Shifts

SEPTEMBER 20, 2022

Here you'll find links to our favorite blog and support articles, information about 7shifts Academy, our social media profiles, and more. How to Serve in a Fine Dining Restaurant : Fine dining restaurants tend to offer elaborate food at higher price points, with attentive, often formal service. Restaurant Marketing Course.

FOH 195

FOH BOH Social Media Fine Dining 195

Restaurant Engine

MARCH 12, 2025

Take your restaurant marketing to the next level with AI tools. In this article, we look at how you can leverage AI tools to optimize your restaurants marketing in 2025. In this article, we look at how you can leverage AI tools to optimize your restaurants marketing in 2025. Are you one of these?

2025 52

2025 Marketing Loyalty Program Email Marketing 52

The Rail

JUNE 10, 2022

The industry is competitive, so you must step up your marketing campaigns. Restaurant email marketing through newsletters is one of the best ways to market your business. The subject line on your email newsletter is the first thing your email subscribers see when they receive your emails.

Email Marketing 130

Email Marketing Coupons Social Media Events 130

MBB Hospitality

DECEMBER 22, 2024

This article explores how online ordering is advancing and highlights the key concerns for businesses aiming to stay competitive. According to a report by Statista , the online food delivery market in the U.S. This model reduces overhead costs and enables rapid expansion into new markets.

Online Ordering 52

Online Ordering Ordering Front of House Customer Service 52

EATER

SEPTEMBER 10, 2020

That’s one of the things they’re doing, and then they’re also selling at farmers’ markets or doing catering.”. In December, Ryland had pitched Naija Buka to PCC Community Markets , a Seattle-based co-op. But fresh food vendors also have to be immediately responsive to market changes or their inventory spoils.

Food 238

Food Catering Small Business Retail 238

Perfect Daily Grind

APRIL 4, 2023

It’s fair to say that many specialty coffee brands base their marketing strategies around the idea that coffee consumers want to be more connected to farmers. You may also like our article on why more producers don’t market their own coffee. It’s an industry that was born from marketing, rather than consumer demand.”

Consumer Goods 144

Consumer Goods Sustainability Email Marketing Café 144

EATER

MAY 5, 2023

By the end of 2021, dine-in visits to fast food chains had fallen to just 14 percent of restaurant traffic, compared to 28 percent pre-pandemic, according to the market research firm NPD Group. billion , after increasing prices by about 10 percent in 2022, too. People just aren’t hanging out at fast food joints the way they used to.

Fast Casual 284

Fast Casual Food Food Order Mobile Ordering 284

Perfect Daily Grind

SEPTEMBER 27, 2022

You may also like our article on how technology has changed in the coffee industry over the last few years. Essentially, these concepts cover access to production-level information – such as the prices paid to producers for their coffee or the specific plot of land that coffee was grown on. Streamlining logistics and market analysis.

Technology 176

Technology Food Supply Sustainability Supplies 176

The Restaurant Times

DECEMBER 28, 2020

This article uncovers some stellar ways to increase the customer retention rate in your restaurant in the UAE. . Great food at a reasonable price, with a good ambiance and hospitality, completes an excellent dining experience. Effective Online Marketing. Email campaigns are an effective tool to update them about your restaurant.

Loyalty Program 98

Loyalty Program Email Marketing Social Media Customer Service 98