Modern Restaurant Management

DECEMBER 13, 2019

Postal Service Office of Inspector General worked with Temple University to conduct a neuromarketing study that concluded that direct mail outperforms digital media when it comes to engaging with the consumer, getting them to recall what they’ve seen and ultimately, when it comes to them actually making a purchase.

Email Marketing 364

Email Marketing Marketing Consumer Goods 2015 364

ChowNow

FEBRUARY 12, 2025

By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door. Consumer behavior is constantly evolving. Diners dont choose restaurants the way they used to.

2025 195

2025 Marketing Email Marketing Operations 195

Goliath Consulting

JANUARY 11, 2021

And according to The Hartman Group’s Functional Food & Beverage and Supplements 2020 report, 29 percent of consumers have been consuming more functional foods and beverages since the onset of the COVID-19 pandemic (2). Clean, plant-based and healthy ingredients are also reflecting the consumers’ desire to boost immunity.

Beverage 348

Beverage 2021 Consumer Goods Sports 348

7 Shifts

OCTOBER 22, 2019

Instagram is now reshaping the way diners consume their food, and in return restaurants have changed to accommodate the need for “ Instagrammable ” experiences. I think we've done a good job with that,” says Black Tap owner Barish in an article on CNN. 5) Try Social Media Advertising Want to get more eyes on your dishes?

Marketing 284

Marketing Social Media SEO Consumer Goods 284

7 Shifts

OCTOBER 22, 2024

Nowadays, running a successful restaurant takes more than great food and good service. Another way to get local backlinks is from local news articles, food bloggers, or restaurant directories to boost your visibility in search results. To do so, you must have an optimized website and engaging social media profiles.

Book 195

Book Marketing Email Marketing Social Media 195

7 Shifts

DECEMBER 27, 2019

In this article you’ll learn: What’s to blame for high employee turnover in the restaurant industry What employee turnover costs the industry Several solutions for battling staff turnover What’s to blame for the restaurant industry’s high employee turnover rate? Turnover creates more than just financial repercussions.

Hiring 360

Hiring Front of House Customer Service Customer Experience 360

7 Shifts

OCTOBER 22, 2024

72% of American consumers prefer to do business with companies that share their values both in the retail and restaurant industries. The good news is there are plenty of ways to engage in local marketing, both online and offline. Local restaurant marketing can help you reach your target audience more effectively.

Marketing 195

Marketing 2025 Social Media Email Marketing 195

Perfect Daily Grind

MAY 29, 2025

You may also like our article on what the coffee industry thinks about the “evolved” Q grader programme. Roasters and cafés display their logos in shop windows to communicate to consumers and other industry professionals that they prioritise quality and adhere to high standards. The Q and CVA have completely distinct purposes.

Education 91

Education Certification Events Consumer Goods 91

Goliath Consulting

MAY 8, 2020

Nevertheless, we think it is a good time for caterers as recent studies have made clear the growing demand and popularity for catering. Chicago-based foodservice research firm Datassential, for example, reported that consumer spending on catering was capturing growth that is on par, if not beyond, that of other restaurant categories (2).

Catering 248

Catering Point of Sale Delivery Customer Service 248

7 Shifts

JUNE 16, 2024

How do you create a good restaurant marketing strategy? These strategies can combine traditional restaurant advertising techniques like pamphlets, billboards, and radio promotions with modern ideas like running paid ads, advertising on social media, and collaborating with influencers.

Marketing 195

Marketing 2024 Email Marketing Social Media 195

Perfect Daily Grind

MAY 10, 2023

You may also like our article on why YouTube coffee brands are becoming more popular. With several blends also available in the range, this certainly broadens the scope of consumers interested in these coffees – as well as having a range of price points. Read on to find out more. How exclusive are these coffees? Enjoyed this?

Point of Sale 187

Point of Sale 2006 2023 Advertising 187

7 Shifts

AUGUST 18, 2024

Buying into a franchise can be a good option because it provides support and brand recognition. This could be a good choice if you find a business that is already established and has a loyal customer base. This will give you a good idea of their product and service. An alternative is to buy an existing bar that is up for sale.

Bar 370

Bar License Email Marketing Customer Service 370

Perfect Daily Grind

APRIL 4, 2023

It’s fair to say that many specialty coffee brands base their marketing strategies around the idea that coffee consumers want to be more connected to farmers. And while many coffee businesses believe that consumers also want to know the same information, is this really an accurate assumption?

Consumer Goods 183

Consumer Goods Sustainability Email Marketing Café 183

The Rail

AUGUST 28, 2024

In this article, we will explore the key aspects that need to be taken into account to maintain and even increase customer loyalty when relocating a restaurant. Online advertising, such as targeted social media ads and contextual advertising, can also attract attention to your business.

Loyalty Program 219

Loyalty Program Customer Service Social Media Coupons 219

Perfect Daily Grind

AUGUST 16, 2020

He says that a pop-up coffee shop is “a loose term for a temporary setup that is done under the radar” and describes it as “a guerilla approach to serving the public without conventional advertising and signage”. He agrees with Leslee: “I wish I had known it would’ve been this good, then I would have done it sooner.

Food Truck 208

Food Truck Mobile Ordering Social Media License 208

Perfect Daily Grind

FEBRUARY 12, 2020

China might be the fourth-largest country in the world and have the largest population on earth, but it has one of the world’s lowest coffee consumption rates, with citizens consuming an average of just one cup a year. . China has produced and consumed tea for centuries. Then take a look at Deconstructing Russia’s Coffee Market.

Marketing 194

Marketing Social Media Consumer Goods 2018 194

Perfect Daily Grind

JUNE 21, 2020

Vegan, earth-conscious, experience-seeking, Instagram-shunning, pour-over-drinking, pour-over-avoiding, quality-orientated, convenience-orientated: the consumer market is rapidly evolving and at times contradictory. The world has too, and this will impact the behaviour and preferences of 2020’s coffee shop consumer. Neil Soque.

Café 179

Café Consumer Goods Customer Experience Beverage 179

Next Restaurants

DECEMBER 18, 2019

As stated by experts at the Timmerman Group , proactive marketing “is marketing or advertising that places your product or service in the places where people are not already looking. Social media ads as well as display advertising are great proactive marketing channels and have the potential to reach hundreds of customers.

Social Media 108

Social Media 2020 Influencer Website Management 108

Modern Restaurant Management

APRIL 2, 2020

Rally for Restaurants is a grassroots movement built to support local restaurants and stimulate cash flow by encouraging consumers to order takeout and delivery so the foodservice community can count on the income to keep their businesses running. Hospitality Training Magazine – articles and member blogs with practical training content.

Employee Relations 517

Employee Relations Healthcare Online Ordering Customer Service 517

Food Business

JUNE 8, 2018

Since I can see both sides of business more than the restaurant owners I help, let me give you my perspective as an educated consumer. You can also ask favorite customers to review, and ask them to put good photos up. TIP 3: Consider advertising on YELP Advertising on YELP wasn’t going to be in the PRO column, but it belongs here.

Advertising 100

Advertising Travel Consumer Goods Point of Sale 100

Bingage

DECEMBER 5, 2019

Look at the bottom of the article for fresh restaurant Social Media Content Ideas ). 93% of consumers admit that online restaurant reviews influence their decisions ( Forbes ). 84% of consumers trust online recommendations ( inc.com ). 75% of consumers use Facebook to decide a restaurant to eat out ( Social Media Monthly ).

Social Media 98

Social Media Marketing Consumer Goods Influencer 98

Indoor Media

SEPTEMBER 2, 2021

Within this article, you can find explainers for a few of the primary reasons your business might not be doing so well, as well as the initial steps you can take to solve those problems. It’s a difficult question to answer, and the answer differs depending on what kind of goods and services you’re selling. Marketing matters.

Advertising 78

Advertising Document Small Business Customer Service 78

Indoor Media

SEPTEMBER 2, 2020

Coupons.com , RetailMeNot.com , and the like primarily distribute coupons for consumer packaged goods and big-box retailers. Read this article to learn more about posting auto shop deals on Groupon. Then, pick the platform that fits best with your advertising strategy. So, how do you post auto repair coupons online?

Coupons 109

Coupons Advertising Small Business Customer Experience 109

Indoor Media

NOVEMBER 30, 2020

Understanding the difference between paid and organic content can be the difference between a successful advertising campaign for your small business and one that is a sinkhole for time and money. In this article, we will explore what organic content is and how it can be a key factor in your successful advertising.

Social Media 78

Social Media Advertising Consumer Goods Small Business 78

Indoor Media

AUGUST 1, 2020

If you’re not sure what local listings are, or just need a better idea of what to look for, then this article is for you. Although each of these sites serves a specific purpose (directions, reviews, social media), they are considered local listings because they help consumers identify and contact local businesses.

SEO 147

SEO Social Media Website Management Customer Service 147

Bingage

JULY 18, 2020

For online food businesses like cloud kitchen or ghost kitchen or any other food delivering business, digital advertising may be a remarkable useful resource in promoting, in addition to operating the business. Their target consumer base is tech-savvy and stays energetic on social media platforms.

Delivery 98

Delivery Social Media Marketing Online Ordering 98

Bingage

JULY 18, 2020

For online food businesses like cloud kitchen or ghost kitchen or any other delivering online food, digital advertising may be a remarkable useful resource in promoting, in addition to operating the business. Their target consumer base is tech-savvy and stays energetic on social media platforms.

Delivery 98

Delivery Marketing Social Media Email Marketing 98

Restaurant Engine

APRIL 9, 2025

In this article, we look at managing your online reviews and how to turn feedback into positive outcomes. These reviews influence your customers choices of where to eat in your hometown more than traditional advertising. tweet this) Its a good idea to regularly analyze your feedback.

Management 52

Management Management Website Management Email Marketing 52

Bingage

DECEMBER 2, 2019

If things going well it’s good but if this year went little messy – no worry it happens in business! Now you need to be prepared for 2020, here we compiled a list of 31 restaurant statistics from reports, studies, and articles across the internet that cover the crucial state of the industry. Restaurant Consumer Statistics.

Social Media 96

Social Media Online Ordering Employee Relations Sourcing 96

Lavu

APRIL 17, 2020

With revenue and profits down for most restaurants, it’s time to get creative with content marketing campaigns, social media, and the free tools available to business owners for no-cost advertisement. Consumers want to support brands they trust and those that share their values.

Marketing 97

Marketing Email Marketing Social Media Loyalty Program 97

Future Food

OCTOBER 7, 2020

The EOI advertising campaign is substantially bolstered by the addition of a direct operator approach, typically generating good competition and demand throughout the procurement process. The submission review process can be a challenging and time-consuming process. How would you rate this article overall? Satisfactory.

Operations 78

Operations Beverage Catering Food Order 78

Harbor Touch

JULY 21, 2023

Out-of-home (OOH) advertising has been a popular method for promoting restaurants for decades. But with the rise of digital OOH (DOOH) advertising, restaurants now have even more opportunities to drive foot traffic and increase sales. DOOH advertising offers several advantages over traditional OOH ads.

Advertising 78

Advertising Transportation Social Media Outdoor 78

Harbor Touch

JULY 21, 2023

Out-of-home (OOH) advertising has been a popular method for promoting restaurants for decades. But with the rise of digital OOH (DOOH) advertising, restaurants now have even more opportunities to drive foot traffic and increase sales. DOOH advertising offers several advantages over traditional OOH ads.

Advertising 78

Advertising Transportation Social Media Outdoor 78

Harbor Touch

JULY 21, 2023

Out-of-home (OOH) advertising has been a popular method for promoting restaurants for decades. But with the rise of digital OOH (DOOH) advertising, restaurants now have even more opportunities to drive foot traffic and increase sales. DOOH advertising offers several advantages over traditional OOH ads.

Advertising 78

Advertising Transportation Social Media Outdoor 78

The Rail

AUGUST 4, 2022

Despite the emergence of social media advertising, email marketing remains every business’s best friend. This article walks you through why you should use email marketing and highlights excellent email marketing ideas for restaurants in 2022. Thankfully, email marketing for restaurants can help you pull in your target customers !

Email Marketing 130

Email Marketing Marketing Online Ordering Loyalty Program 130

Touch Bistro

APRIL 28, 2021

In fact, 44% of consumers said that gift cards encourage them to try new restaurants that they would not have otherwise visited. In this article, we’ll go over: 5 benefits of gift cards for restaurants The different types of restaurant gift cards available 8 gift card marketing ideas for restaurants. Brand Awareness.

Marketing 98

Marketing Email Marketing Social Media Guest Recovery 98

Open for Business

APRIL 25, 2023

Generally speaking, people have more faith in earned media than in paid advertising, too. A 2019 Cision report found that 92% of consumers trust earned media amid concerns about misinformation and sponsored content online. Paid media includes advertising in print, on TV or radio, and online ads purchased through a paid media agency.

Social Media 78

Social Media SEO Email Marketing Influencer 78