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How Fast-Casual Marketers Can Prepare for 2022 Dine-in Traffic

Modern Restaurant Management

Since the first panic-inducing months of the pandemic in 2020, the restaurant industry has proven to be far more resilient than people would have expected. Smart QSR and fast casual chains like Chipotle and Shake Shack reconfigured their strategies to lean heavily into delivery apps, digital ordering, and loyalty programs.

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Restaurant Insiders on 2020 Lessons Learned, Part Two

Modern Restaurant Management

Modern Restaurant Management (MRM) magazine asked restaurant industry insiders for their perspection on 2020: What lessons did you learn and what do you feel the restaurant industry learned this year? Chris Prociv, VP Marketing & Innovation at La Brea Bakery. Here are their responses. Click here for part one.

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From Tech to Taste: Karl Goodhew’s Inspiring Journey of Innovation

The Restaurant Times

Charting a path that spans the domains of retail, e-commerce, and hospitality, Karl Goodhew’s story is a reflection of the remarkable possibilities that technology, innovation, and a relentless drive for change can create. Goodhew has a passion for technology and innovation and a vision for transforming the fast-casual dining industry.

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MRM Franchise Feed: Modular Chicken and 2020 Year-End Results

Modern Restaurant Management

“This new model will allow our franchisees to go-to-market quicker than ever before, while reducing the overall development and operational costs,” said Jim Stevens, president of Golden Chick. INAA will develop 10 restaurants in the Dallas-Fort Worth market, with the first location scheduled to open this year.

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MRM Research Roundup: Mid-August 2020 Edition

Modern Restaurant Management

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. This sentiment was most prevalent with millennials, with 43 percent reporting an increase in loyalty.

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A Path to Recovery Restaurants Can Subscribe To

Modern Restaurant Management

That path lies in innovation and adaptation, both of which restaurants have demonstrated in spades. years , including by 12% in Q2 2020, when every other economic indicator was contracting. Case in point: the Pret A Manger program costs $26.60 Case in point: the Pret A Manger program costs $26.60 Customer Connections.

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Restaurant Insiders on 2020 Lessons Learned, Part One

Modern Restaurant Management

Modern Restaurant Management (MRM) magazine asked restaurant industry insiders for their perspection on 2020: What lessons did you learn and what do you feel the restaurant industry learned this year? WSJ reported that more than half of ad spending is shifting to digital platforms as the pandemic caused shifts in marketing strategies.

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