Modern Restaurant Management

MAY 12, 2025

In Revenue Management Solutions' (RMS) recent consumer report, Check, Please or Check Out , 24 percent of surveyed diners say they buy meals from grocery stores more frequently than a year ago. Consider Buc-ee's, the Texas-based gas station chain whose food selection is so popular that it inspires resale markets and fan pages.

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Retail Marketing Fast Casual Customer Service 354

ChowNow

FEBRUARY 12, 2025

Email marketing might not be as flashy as social media marketing, but for restaurants, its possibly the most effective way to stay connected with customers. When used correctly, restaurant email marketing keeps your restaurant top of mind, turning occasional diners into loyal regulars.

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Email Marketing 2025 Marketing Online Ordering 195

Modern Restaurant Management

APRIL 11, 2025

Minimizing Menu Price Increases : Just because diners are still eating out and ordering in, does not mean they are happy about higher menu prices. Maximizing Diner Discovery : Most restaurant operators know that their digital presence is an essential marketing tool. What should restaurant operators take away from the survey results?

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Loyalty Program Social Media Front of House Back of House 439

Modern Restaurant Management

JUNE 6, 2025

If you don’t stand out from the sea of options for diners, you may not bring enough guests through the door to stay afloat. Video marketing can be your secret weapon. While images can excite the senses, video takes it a step further with sensory appeal that words and photos can’t match.

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Marketing SEO Influencer Events 221

7 Shifts

OCTOBER 22, 2024

Nowadays, running a successful restaurant takes more than great food and good service. Let’s explore 26 proven online marketing strategies to help your restaurant thrive. If your website isn’t optimized for mobile, you could be losing out on potential customers.

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Book Marketing Email Marketing Social Media 195

ChowNow

MARCH 21, 2025

Understanding your target market is the foundation of making smart decisions for your menu, pricing, and overall guest experience. Without a well-defined target market, restaurants risk wasting resources on strategies that dont connect and menu offerings that dont selltrying to appeal to everyone, but standing out to no one.

Marketing 195

Marketing Social Media Email Marketing Loyalty Program 195

ChowNow

FEBRUARY 7, 2025

Building a restaurant marketing budget can feel overwhelming. With tight margins, unpredictable cash flow, and endless marketing options, its hard to know how much to spendor where to spend it. Creating an effective marketing budget doesnt have to be all that complicated. The good news?

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Marketing Email Marketing Social Media Loyalty Program 195

ChowNow

FEBRUARY 12, 2025

This guide will teach you everything you need to know about getting started with restaurant marketing. By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door.

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7 Shifts

OCTOBER 22, 2024

If you feel that digital marketing isn’t giving your local restaurant the results you need, then it's time to explore more targeted strategies. 89% of people do dining research on their phones, so if you’re not making the most of your online presence, you're missing out on a huge opportunity.

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Marketing 2025 Social Media Email Marketing 195

Modern Restaurant Management

MAY 20, 2025

FCRs that have beefed up their “Marketing Value Meal” are emerging victorious. Here are three considerations for the “Ultimate Marketing Value Meal” and steps for bringing it to life: Pair Value with Quality It’s not just about price, but it’s still important amid rising costs and looming tariffs.

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Fast Casual Casual 2025 Dietary Restrictions 221

Modern Restaurant Management

JUNE 2, 2025

Rising restaurant prices and increased cost-of-living expenses are significantly altering dining out habits in both the US and UK, according to a new survey from Attest. Reduced Disposable Income : Consumers have less money for dining out, leading to fewer overall visits. This means diners are more price-conscious than ever.

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Menu Innovation Loyalty Program Fast Casual 428

Modern Restaurant Management

JANUARY 30, 2025

Marketing agency Thought For Food & Son has been doing a lot more than just think about food for 20 years. “As we celebrate this milestone, it’s inspiring to see the next generation bring fresh energy and innovative ideas to the table, ensuring we remain a leader in food marketing for years to come.”

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Social Media Innovation Sustainability Marketing 386

Modern Restaurant Management

JANUARY 31, 2025

Two-thirds of restaurant leaders believe AI or automation will improve their business in each of the 15 areas we asked about, the most popular of which are marketing and promotions (77 percent), inventory management (77 percent), payments (76 percent), menu optimization (76 percent), and staff management (75 percent).

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Modern Restaurant Management

OCTOBER 23, 2023

With the fierce competition in the food industry, a well-thought-out pre-launch marketing strategy is crucial to ensure your restaurant gets the attention it deserves. Here are five essential steps you need to take for a successful restaurant pre-launch. In fact, Influencer Marketing Hu b stated that businesses are making $5.78

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Fine Dining Marketing Social Media Influencer 520

ChowNow

APRIL 25, 2025

Building a restaurant email marketing list might be the single most underrated move an operator can make to grow their business. And unlike paid ads or delivery apps, your email marketing list is something you fully own. When you send a marketing email, it goes straight to your guests inboxno middleman, no guesswork.

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Email Marketing Marketing Loyalty Program Online Ordering 195

Modern Restaurant Management

JANUARY 10, 2025

As the restaurant industry moves into 2025, design is taking center stage as a key driver of guest experience, operational efficiency and brand storytelling. National brands have begun to flex by market utilizing this approach allowing them to compete with local concepts challenging the big chain persona.

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Design 2025 Innovation Social Media 419

Modern Restaurant Management

JANUARY 20, 2025

Every year, culinary schools turn out tens of thousands of talented chefs who can create masterpieces on a plate, but many of them get blindsided by the financial realities of running a restaurant. Well, today we are going to explore some strategies to take some of that money out of your vendors pockets and put it in your pocket.

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Operations Beverage Point of Sale Pricing 418

Modern Restaurant Management

APRIL 3, 2025

Modern Restaurant Management (MRM) magazine reached out for a a deeper dive into Ashcraft’s franchising journey, learning why she feels it’s important to be present in her shop every day. I have a varied background in sales, marketing, and HR. It’s also very important that they respect and take care of each other.

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Presentation Franchising Franchise Online Ordering 450

Culinary Cues

JANUARY 26, 2025

The next time you walk through your local supermarket, butcher shop, fish market or bakery, take a moment to think about this. If you enjoy dining out, its time you gave some thought to what it takes to prepare and serve those items that give you pleasure on the plate. look around and take it in. 50 per egg.

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Food Hotels Fine Dining Agriculture 446

Modern Restaurant Management

DECEMBER 31, 2024

2025 Culinary Trends Ingredients on the Rise Takes On Tahini Known for its richer and toastier flavor, black tahini will be featured on menus with versatility ranging from black tahini noodles and black tahini ice cream to tahini lattes and cocktails on the beverage side. That’s where the NEXT Flavor Report comes in.

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Beverage 2025 Fine Dining Guest Recovery 450

Modern Restaurant Management

DECEMBER 17, 2024

For instance, at GoTo Foods, we’re taking a “four-wall” strategic approach, where our brands offer personalized messages and tailored experiences for customers within physical locations, creating a cohesive, omnichannel connection that extends beyond digital touchpoints.

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2025 Loyalty Program Customer Experience Online Ordering 419

Culinary Cues

MAY 12, 2025

Start here: lets make the worlds best, no comparison, out-of-the-park, mind-blowing, cant even describe how good this (fill in the blank) is. [] SANDWICHES: Think about the details: either produce, or find the absolute best, crusty exterior and rich, moist interior bread to be found anywhere on the planet. Make the tomato an experience.

Fine Dining 348

Fine Dining Seasonal Menu Front of House White Paper 348

Modern Restaurant Management

JANUARY 14, 2025

But it goes beyond figuring out how to source the freshest ingredients at the best price. With restaurant management software, operators can take advantage of: Inventory Contro l: Monitor ingredient levels, track usage patterns, and identify potential waste areas. To keep food costs under control, real-time insights are key.

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Management Management Food Seasonal Menu 450

Modern Restaurant Management

DECEMBER 9, 2024

What are the best practices for marketing pop-ups? My Neighbor Felix Christmas Photos courtesy of Lotus Concepts Having one concentrated campaign that launches at the start of the pop-up across all marketing channels and resources as well as physical signage on the restaurant is crucial in establishing a strong start.

Customer Experience 419

Customer Experience Marketing Small Business Magazine 419

Modern Restaurant Management

FEBRUARY 20, 2025

Have you ever received an enticing discount text promotion from a restaurant, only to discover you’re logged out of your account, or the link takes you to an app you don’t have? And text message marketing is superior to email. Multimedia has been proven to enhance the effectiveness of marketing campaigns.

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Marketing Mobile Ordering Email Marketing Communication 251

Modern Restaurant Management

OCTOBER 16, 2024

Legitimate users might use both their work and personal emails to take advantage of this once, but fraudsters will scale that approach to a whole different level. When done on a large scale, this wastes the platform’s marketing budget and eventually leads them to cut down on promotions, slowing order volumes for restaurants.

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Delivery Food Order Online Ordering Food Supply 417

Modern Restaurant Management

OCTOBER 17, 2024

The National Restaurant Association’s Restaurant Performance Index (RPI) demonstrates that a combination of inflation, consumers with less disposable income and rising labor costs have created a difficult market for restaurant owners.

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Insurance Kitchen Safety Food Safety Employee Relations 417

Modern Restaurant Management

DECEMBER 18, 2024

The quicker businesses can feed that information back into operations, the better, whether for personalized dining, staffing optimization, or advertising and marketing. The restaurant sector is poised for a seismic shift as AI integration takes center stage.

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2025 Loyalty Program Social Media Fast Casual 419

Culinary Cues

SEPTEMBER 30, 2024

If you are part of a working couple, managing a budget, paying for a mortgage, supporting two cars, and probably still paying off your student loans, then does going out to dinner make sense? If you are going to invest in “dinner out” then this is where you would prefer to spend your money. You want to support them.

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Pricing Marketing Insurance Seasonal Menu 415

The Rail

FEBRUARY 7, 2025

By Torrey Tayenaka, Contributor In a highly competitive restaurant industry, its crucial to stand out from the crowd and bring an influx of new guests through the door. Video marketing is an essential tool to captivate audiences, drive foot traffic, and win the fierce battle for online attention.

Serving 130

Serving Marketing Loyalty Program Social Media 130

Modern Restaurant Management

JUNE 16, 2025

That’s a meaningful shift in take-home pay for many restaurant professionals. Take-Home Pay & Morale May Rise The bill's core appeal is simple: tipped workers would take home more of their pay. In a competitive labor market, that could give operators a much-needed advantage in retention and hiring.

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Front of House Back of House Operations Restaurant Law 340

Modern Restaurant Management

DECEMBER 23, 2024

As we navigate these changes, one theme stands out: innovation. Sustainability Takes Center Stage Sustainability is no longer an optional value—it’s a demand from environmentally conscious consumers. Here’s the top five trends I see shaping the industry in 2025, starting with the growing role of automation.

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2025 Hospitality Bar Customer Experience 346

Modern Restaurant Management

MAY 30, 2025

Take Amazon, for example. In many cases, they’ve basically taken people out of the equation almost entirely. But mass-merchant online retailers like Amazon can pull this off because that’s the type of market they’re in. The reality is, the type of business you operate has a larger bearing here.

Customer Experience 251

Customer Experience Customer Service Social Media Email Marketing 251

Modern Restaurant Management

APRIL 14, 2025

Among the report highlights: Cost-conscious diners are rolling back their spending, not cutting it out: 45 percent of surveyed diners report they are visiting restaurants less often due to rising prices, with nearly half saying they’ve decreased their dining-out budgets in the past six months. Have guests’ needs changed?

Loyalty Program 332

Loyalty Program 2025 Mobile Ordering Fast Casual 332

The Rail

APRIL 30, 2025

restaurant leaders planned to use it for AI-driven guest marketing endeavors in 2024, according to market research from Restaurant365. With advantages that include higher efficiency, less guesswork, and targeted accuracy, theres no question that tools powered by AI can contribute to success in marketing, including at restaurants.

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